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Business Growth in Reno, Nevada

Updated on August 24, 2017
Patty Inglish, MS profile image

Ms. Inglish is an award-winning Employment & Training pro with regional records and tens of thousands placed into gainful employment.


Best Places In America

From 2010 to 2017, Reno has been named as one of the ten best American places in which to live, start a business, celebrate holidays, and enjoy an emerging green community.

Reno Economic Growth

Reno, Nevada was once known as The Divorce Capital of the World, based on the fact that residency for divorce proceedings could be established in a very short time. Reno has also been called Sin City and The Neon Babylon.

The Greater Reno Area, Reno-Sparks Metro, is the official seat of Washoe County. The city enjoyed 30% employment growth in the decade from 1998 - 2008 and continues to grow new jobs. A new level of increases began in December 2012 and in February 2014, 8,000+ job openings were listed for the Reno area.

This growth is a major contribution to the economy of Nevada on the state level, joining with the Greater Las Vegas Area. These two metro statistical areas together provide the bulk of all new businesses and new jobs in the entire state.

The Reno lifestyle is moderation in everything. Four seasons and none of them are too long, too cold or too hot.

— Peter, on Sperling's Best Places

Reno is in West Nevada Along the Truckee River

A markerReno NV -
Reno, NV, USA
get directions

Click thumbnail to view full-size
Downtown Reno - Truckee River Walk.Fountain on the river walk.
Downtown Reno - Truckee River Walk.
Downtown Reno - Truckee River Walk. | Source
Fountain on the river walk.
Fountain on the river walk. | Source

Reno's Truckee River was named after the Northern Paiute Medicine Chief, Truckee. His Paiute name was Wuna Mucca, "The Giver of Spiritual Gifts."

Paiute Medicine Chief, Truckee.
Paiute Medicine Chief, Truckee. | Source

Paiute Nation

The Paiute people are divided into three groups, all of which live in Nevada:

  1. Northern Paiute and Panamint: California, Idaho, Nevada, and Oregon.
  2. Owens Valley Paiute: California and Nevada.
  3. Southern Paiute: Arizona, lower California, Nevada and Utah.

Reno Air Show: Popular tourist attraction.
Reno Air Show: Popular tourist attraction. | Source

Business Development in the Desert

Major General Jesse L. Reno was an officer in the 9th Army Corps during American Civil War. Dying on the battlefield in Maryland in 1862, he had also fought at Bull Run as well as several other battle sites. His son, Jesse W. Reno, invented the escalator and the town of Reno, Nevada is named after the general.

In 1776, the Spaniard Fray Francisco Graces entered the Nevada region to blaze a trail to the US West Coast Spanish colonies of the time, from the Colorado River. This led to future traffic, including a toll bridge fashioned from a simple log laid across the Truckee River in 1859, a trail towards the Gold Rush, industries that grew with it, and the eventual founding of Reno in 1868.

Reno supplemented its early mining-based economy with its 'Sin City" brothels and gambling houses. In the 21st century, entertainment and casinos continue to play a solid part in the local economy.

Business and Job Market

Largest Employers in Reno-Sparks Area

The largest area employers, by employee pool size, include the technologies and healthcare companies:

  1. Cisco Systems
  2. Alere Medical Technology.
  3. Microsoft Licensing, GP
  4. International Game Technology: The world's largest slot machine manufacturer.
  5. Charter Communications: Cable TV & Internet. Large provider in Canada and the USA.
  6. Employers' Insurance: Workers' Compensation Insurance.
  7. Reno Tahoe Technology Center: Tech education and development.
  8. Washoe Medical Center, South: Surgical Center.

A markerSparks NV -
Sparks, NV, USA
get directions

Sparks, East of Reno

Employers Advertising the Most Jobs

  1. University of Nevada at Reno
  2. Vail Resorts: Travel and Tourism Industry jobs, especially related to skiing.
  3. Grand Sierra Resort and Casino
  4. Washoe County School District
  5. Renown Regional Medical Center
  6. Saint Mary's Regional Medical Center
  7. Squaw Valley Resort: Famous for skiing.
  8. Atlantis Casino Resort and Spa
  9. Truckee Meadows Community College
  10. Peppermill Casino Properties
  11. Safeway, Home Depot, PetSmart, other retailers
  12. Securitas Security Services USA, Inc
  13. Arrow Electronics, Inc.
  14. Tesla Motors
  15. Various dining chains like Domino's Pizza, Johnny Rocket's

Reno's Top 10 Hot Jobs in High Demand

The fastest growing jobs in the area include the following list. They are as varied as Choreographer to Computer Engineer to Bill Collector, with an increase in Information Technology jobs overall.

Healthcare, education, and social services jobs are also increasing

While RNs are the highest demanded workers in health and medical field in many other US States, Medical Transcriptionists are in higher demand in the Reno area.

  1. Network Systems and Data Communications Analysts
  2. Choreographers
  3. Medical Transcriptionists
  4. Computer Software Engineers - Applications
  5. Computer Software Engineers - Systems Software
  6. Personal And Home Care Aides
  7. Home Health Aides
  8. Self-Enrichment Education Teachers
  9. Social And Human Service Assistants
  10. Bill And Account Collectors

Well maintained retro motels and motor courts add to the charm of Reno, Nevada.
Well maintained retro motels and motor courts add to the charm of Reno, Nevada. | Source

Additional Jobs Beginning to Grow Quickly

Another group of local fast growing jobs include the following list.

The variety of jobs comprising this list is interesting in that it includes occupations as diverse as Clergy to Information Technology to Musicians and Music Instructors.

Healthcare occupations are also well represented in this list, and Adult Education instructors of all kinds are in high demand.

  1. Physician Assistants - Often filled by Nurse Practitioners.
  2. Network & Computer Systems Administrators
  3. Music Directors And Composers
  4. Medical Assistants
  5. Database Administrators
  6. Interpreters And Translators
  7. Dental Assistants
  8. Dental Hygienists
  9. Clergy
  10. Adult Literacy, Remedial Education, GED Teachers, and Related Jobs

Travel and Tourism

  • Animal Ark. This is a refuge for injured wildlife, including big cats and raptors. 1265 Deerlodge Rd, Reno, NV 89508
  • Annual Hot Air Balloon Race: First week in September. 1425 E. Greg Street
    Sparks, NV 89431. Event is held at Rancho San Rafael Park.
  • National Automobile Museum; 10 Lake St, Reno, NV 89501. Open standard daytime business hours, seven days a week.

1906 Adams Farwell
1906 Adams Farwell

Higher Education in Reno


* Morrison University

* University of Nevada Reno: Campus Information

Career Colleges and Similar

  1. Career College of Northern Nevada
  2. Truckee Meadows Community College
  3. Meadows Bible Institute
  4. Nevada School of Insurance
  5. Northern Nevada Real Estate

Technical and Vocation Schools

  • Regional Technical Institute

  • Western Truck Driving School

Sports Opportunities in Reno

Sports for entertainment, recreation, and even career opportunities are available in the larger Reno area of Nevada at the following organizations.

College Level Sports

  • Nevada Wolf Pack: Football & Basketball

Additional Sports

  • Reno Silver Sox: Golden Baseball League

  • Reno Raiders Hockey (ECHL)

  • The Battle Born Derby Demons - Flat Track Roller Derby League.

  • The National Bowling Stadium: "United States Bowling Congress (USBC) Opens" competitions every 3 years. 300 N Center St, Reno, NV 89501.

    Video: The Cheetah Pattern in the US Bowling Congress

Native American Business

Indigenous History and Tourism

During the Glacial Period of history some 12,000 years ago, ice melt in the mountains eroded the Nevada floor each summer into what are now gullies and riverbeds after the water evaporated and the glaciers receded northward.

Early Native Americans in the Reno-Las Vegas areas are called the Anasazi - the Ancient Ones. This nomenclature is more akin to the Oceana Aboriginals' and Aborigines' notion of "The People That Were Always Here" than to the more common Native American "The People" or "First People."

Pow Wows, native arts, and resort areas make up part of the Native American business enterprise in and around Reno.

Native venues attract many tourists away from some non-tribal resorts, but the owners of those establishments have become consultants sell large numbers of supplies to these tribal businesses.

The Reno-Sparks Indian Colony became a federally recognized tribe in 1934.

Reno-Sparks Indian Colony

show route and directions
A markerIndian Colony -
34 Reservation Rd, Reno, NV 89502, USA
get directions

B markerReservation Health Center 1715 Kuenzli St. -
1715 Kuenzli St, Reno, NV 89502, USA
get directions


  • EDAWN - Economic Development in Reno-Sparks-Tahoe. Retrieved August 24, 2017.

© 2008 Patty Inglish


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    • Patty Inglish, MS profile image

      Patty Inglish 9 years ago from USA. Member of Asgardia, the first space nation, since October 2016

      Thanks for that info - sounds like a nice place to live.

    • SMcGuire45 profile image

      SMcGuire45 9 years ago from Nevada

      Reno really isn't fast paced at all, it's nothing like Las Vegas. Really in most parts of the city you wouldn't even know it's a gaming town or that it's home to roughly 350,000 people.

    • Bueller's Way profile image

      Bueller's Way 9 years ago from Massachussetts

      If there isn't a job here, there is always a job someplace else. Though I think Reno might be a bit fast paced for many.

    • profile image

      Dr. Helen Borel 9 years ago from New York City

      Patty Inglish, MS...very complete overview of the job prospects out there. Thx for the valuable info...when I come West, I'll look into these. all the best, Creativita


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