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The Google Keyword Research Tool: Students of the Industry, Beware

Updated on November 27, 2015

The Google keyword research tool is like that almighty library reference.  Remember the days of grade school when you were urged to research before you began an essay?  In most cases students were even graded on their outlines and rough drafts.

Much like that, effective internet article writing and hub publishing should be preceded with the proper research.  The most important part of this research, however, has to be your keyword research.

Internet content, particularly articles, does not have the convenience of being found in one of your favorite magazines.  The world wide web can be compared to outer space in that it's just far too vast. Unless you're practically flagging readers down to drive traffic to your internet article, your content may as well be in the dark.

Making sure that you have done diligence in your keyword research prior to writing can illuminate a beacon of light straight on it.  The best way I would recommend others to accomplish this is by fully utilizing the Google keyword research tool.  This is a free service provided to the public mainly for the use of their Adwords program.  I'm sure while surfing the internet you have noticed many times the program's widget flashing ads.

There may be even a few textual ads towards the top right corner of this hub (and even down at the bottom).  Millions of advertisers each day use the program to get their products in front you, myself, and other prospective buyers.  Prior to placing their ads they also do a bit of research.

An advertiser will use the Google keyword research tool to help them target a customer.  They would go to the tool to learn what the world is searching for, and would also find out how competitive that target is.  These ads cost you money if your advertising is in that nature. Writers like yourself and I can use the tool to find out similar statistics and more.

Everything on the internet is driven by keywords. Recall to the advent of the phenomenon and focus on what it was invented for; to search for information. What better way to categorize trillions of words of information than with keywords? Consider the ad widgets again. They only appear on relevant websites; and this cohesion is held together by keywords.

As a novice internet writer, if you hope to be found please make use of the Google keyword research tool. Experienced ones need not deviate. This reference crutch never fails (as you may already realize). An emphasis on punctuation and grammar is perfect. What will be the point of a superbly written piece of content if know one can find it online?

Prioritize proper keyword research and you'll be amazed at how quickly you can emerge on the first page of search engines. So now you know about this marvelous thing, but how do you get the most out of it?

You can watch this video on the Google keyword research tool to see me walk you through it. Go ahead, I know some people like to be able to put a voice to the words they're reading. If you'd rather not leave the site (which I don't blame you. Hubpages is a great place, isn't it?) simply hit the play button on the video above.

Aside from this, there are so many more great things going on behind the scenes about this internet. I still don't think that enough people actually realize the flexibility of power it possesses. Visit here to learn keyword research strategies, and to see if you can graduate a free 8 day marketing training.


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    • KevinTimothy profile image

      Kevin J Timothy 5 years ago from Tampa Bay, FL

      Thank you. I appreciate your kind words.

    • Learning in Life profile image

      Megan Sisko 5 years ago from SW Florida

      Very informative. And I have to say you have a sexy voice.

    • NateB11 profile image

      Nathan Bernardo 5 years ago from California, United States of America

      Very instructive, good information.