ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Top 10 Home Businesses You Can Start Online Cheap: Senior Services

Updated on June 30, 2009

OVERVIEW OF VENTURE

The number of seniors who have access to the Internet is increasing exponentially. Many retired senior citizens spend hours online each and every day: being entertained, doing research, learning, being informed, purchasing products and services, as well as planning the balance of their retirement. This trend can provide the savvy entrepreneur with a lucrative opportunity to profit from this explosion of online senior citizens. You can develop a senior citizens' services website where retired individuals can learn about food, fitness, health, travel, entertainment, literature, money, and the many other aspects of retired life.

A senior services website can generate revenue from marketing online advertising to various companies who are focused on the same demographic. The senior citizen market is extremely appealing to a large number of companies, and this fact can provide a significant advertising opportunity for businesses whose products and services are keyed to be of interest to seniors. You could sell online ads for senior citizen travel, vitamins and health products, medical services... indeed the list is virtually endless.

There are countless opportunities to derive significant advertising income for this type of website. Another source of revenue, for example, could be generated by participating in the affiliate programs of businesses involved in providing products and services to the senior citizen demographic.

EXPERTISE REQUIRED

Experience and a thorough understanding of online advertising techniques is significantly beneficial if you are operating this type of website. It is next to impossible to promote any product or service to a specific market segment unless you fully comprehend that segment, therefore the entrepreneurs who succeed in this type of business are the ones who possess extensive and profound knowledge of the different interests of senior citizens.

EXPENDITURES TO LAUNCH THIS VENTURE

At first you will have to pay to design and develop your website (unless you have the skills to do that yourself) as well as confront all expenditures associated with this process, such as a hosting service. You can expect expenditures to range between $2,000 and $4,000 if you do not currently have a suitable PC, but as little as $1,000 if you already do.You will need a modern personal computer with appropriate software graphics and HTML editing software, website development, and hosting. If you intend on setting up a comprehensive mailing list system, you will also have to buy specialized mailing list software to assist you in managing and organizing your mail lists which will become an onerous task in time. You may also wish to buy comprehensive online traffic analysis software to track where your website readers are coming from. This information can be used for significant leverage and can create considerable future marketing opportunities. Additional expenditures associated with launching this enterprise include online advertising expenditures and any offline promotion that you may require to launch.

NUMBER OF PERSONNEL NEEDED TO LAUNCH

One truly enthusiastic, professional, knowledgeable and dedicated individual can manage this type of website. You can start this venture while keeping a regular full-time job until your website’s revenues surpass your current salary.

IMPORTANT BUSINESS ISSUES TO ADDRESS

Online advertising is your main source of revenue thus it is of paramount importance that you target that senior demographic accurately and precisely. Keeping in mind that the visitors to your website are senior citizens, you should ensure that the website design is not too complex, that the site is clear and easy to navigate, and that you don't use a lot of small type and tiny buttons. Always utilize fonts that are larger than the web default text font size. You may also want to incorporate a font sizing button where the visitor can increase or decrease the size of the text type to suit them. Any complications or deficiencies may cause a senior citizen to leave your site confused and frustrated, never to return.

ADDITIONAL REVENUE


A good source of additional revenue can be derived through participation in affiliate programs of suppliers of products and services that specifically targeted to seniors. Sponsors of appropriate departments of your website or your mailing list can also be considerable profit centers.

Check Out The Entire Top 10 Home Businesses You Can Start Online Cheap!

Top 10 Home Businesses You Can Start Online Cheap: Senior Services
Top 10 Home Businesses You Can Start Online Cheap: Niche Tourist Information
Top 10 Home Businesses You Can Start Online Cheap: Residential Rental Locator
Top 10 Home Businesses You Can Start Online Cheap: Business Plan Writing
Top 10 Home Businesses You Can Start Online Cheap: Community Events Website
Top 10 Home Businesses You Can Start Online Cheap: Recipe Website
Top 10 Home Businesses You Can Start Online Cheap: Organization Management
Top 10 Home Businesses You Can Start Online Cheap: Motor Vehicle Advisor
Top 10 Home Businesses You Can Start Online Cheap: Website Ad Designer
Top 10 Home Businesses You Can Start Online Cheap: Business Opportunity Center

Comments

    0 of 8192 characters used
    Post Comment

    No comments yet.

    working

    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: "https://hubpages.com/privacy-policy#gdpr"

    Show Details
    Necessary
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized. (Privacy Policy)
    CloudflareThis is used to quickly and efficiently deliver files such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Features
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Marketing
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisements has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Statistics
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)