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Uncommon Marketing Approaches - Marketing In A Unique And Innovative Way

Updated on September 14, 2012

People in general are creatures of habit, which is why most of us do not try to do anything that is innovative. Autopilot incomes are often sought after by newbie entrepreneurs looking to game the system and make excessive cash flows. Foolish people are the ones that actually pursue these types of goals trying to make an online income. By looking at life differently, you can change this type of thinking and pursue something that might actually work. By looking at old methodologies in a completely new light, fantastic result can actually come about.

Uncommon Marketing Approaches

Relationship Marketing

It may be time to apply some new and popular techniques to attract more people to your website and products. Webinars have quickly become a popular and widely used tool on the internet, and you can take advantage of this. If you have a list, that is great; but if not then start working on one. Once you have a decent sized list (which doesn't have to take long to build), you can use webinars to do most of your marketing. This is taking relationship marketing to a different and more exciting level. Webinars give you a chance to interact with your subscribers beyond the usual email format, which is one of the biggest advantages.


This next strategy is actually used by people that are well known in the industry. Product presentation videos are very popular with this group. The key to using these videos is to present something using a presell format, not a hard sell. If you make one of these videos, they tend to be very successful if you include yourself in the video with your presentation. Use your creativity with this, and you will be able to come up with some pretty different stuff. When you are an affiliate marketer, shooting these types of videos can actually be very profitable.

Product Party

Now let's take a look at what you can do with an e-mail list if you are an affiliate marketer, using a time-tested strategy. Have you heard of product parties before? These have been done for ages all over the world. So instead of making a product review video, you create it and then market it to your list as you would a product party if you were throwing one. Give them a special invite, or limit it to a certain number that is less than the total number on your list. This will create a scarcity factor for those on your list. And cap it off with extra bonuses that people will want to receive.

If There Is A Will There Is A Way

You need quite a bit of confidence and determination to succeed at affiliate marketing. Many affiliates are intimidated by the competition and that is very true when you are talking about the very hot niches. You have to shift your point of view and realize that these niches are tough to crack because there's so much potential profit in them. The secret to cracking open these niches is to have a little patience and focus on creating your brand and authority over time so people are willing to listen to your recommendations.


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