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Why Is It Hard to Make Money from Affiliate Marketing?

Updated on June 8, 2014

Affiliate Marketing is Lucrative but Hard

If you are reading this you might have read countless times that how profitable affiliate marketing can be as an online business that you can run from the comfort of your home. But, unfortunately, not many people succeed with this online business idea. It takes a lot of hard work, time, and commitment to be able to earn even a few bucks from affiliate marketing programmes/programs.

Earning the first few bucks can be very time-consuming in spite of putting your time and effort in the program. The term affiliate marketing means the act of promoting products and services of an individual or company and the person or company that promotes is called an affiliate, whereby the individual or company offering the products and services offered is called a merchant or affiliate partner. Generally, the affiliate gets paid by the merchant when the traffic directed by the affiliate go to the merchant's website and perform any specific action as specified.

The users may purchase a product or service,or sign up for a newsletter, etc. Some affiliate marketing programs pay the affiliate if their visitors click on ads of the merchants displayed on the affiliate's website. But, the affiliate makes the most money when their referrals or users make any purchase on the merchant's website.

As i said earlier on, the first sale can take time, depending on the effort and time you put in. It is not easy to influence people to make a purchasing decision online. It is possible but you will need to be a smart and honest marketer to persuade people to click on links you have recommended to them. Here is why it is hard to make money from affiliate marketing and how to make money from affiliate marketing by doing the right things.

Selling Rather than Helping

This is the biggest mistake a lot of people do who are running affiliate marketing programs on their own blogs or websites or even without them. The job of an affiliate marketer is helping their readers by providing solutions to their problems through providing correct and useful information.

You can provide information by creating helpful and informative written content, videos, infographics, and more ways. The readers will be educated and inclined to take the next step, which is listening to your advice or in other words, purchasing your recommended products and services. So, it is very important that you help first and then sell what you have got to sell.

Promoting too Many Affiliate Products and Services

This annoys the readers when you have too many products and services being advertised on your blog, website, or other online listings. If the products and services do not relate to the theme of your blog or site or content, then you will not only annoy your loyal readership but also lose them forever.

Even all the products and services you are promoting are related to the theme of your site or content, you should only promote a handful of products and services that are directly related to your content or site. So, choose your affiliate marketing programs wisely.

Offering Solutions to Customers is Vital to Succeed in Affiliate Marketing

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Making False Claims

When running any affiliate marketing program, trust is the currency you need to trade in if you want to make money. If you are promoting any product that is appealing to the masses, please be honest, Do not make false claims.

For example, if you are promoting a product or training that is designed to make people buy them because they could make money from the product or training, do not claim that they made you tons of money, which you know is not just simply true. In stead, talk about the benefit of the product and tell your targeted audience how they could benefit from it. Do not try to trick people for you will lose your credibility.

Bottom Lines

Affiliate marketing is a great way to earn money online working from the comfort of your home. Affiliate marketing requires self-motivation and focus if you want to be successful with this online home business idea.If you choose the right products, crate great content around the products and services, and learn from mistakes, you will be able to make serious money with it.

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    • tomy101 profile image

      Christopher Hyer 2 years ago from Midland, Texas

      I tried affiliate marketing several times. I just failed to stick with it I guess. Good article on this subject. Very competitive business and lots of phony ,"How To Make Money" doing this type of work. I have written several SEO articles though and made money doing this work, however the companies sub out to foreign writers for pennies on the dollar. Hard business to stick with at times.

    • freelanceinfo profile image
      Author

      Sha 2 years ago

      Hi tomy101, thanks for commenting. Affiliate marketing is not an easy business. It is good to know that you have done well with writing SEO articles. I have done well too writing on SEO, SEM, PPC, etc topics.

      There are so many writers around that the field is really competitive and that fact that companies are hiring writing services for pennies really do hurt those writers who are accomplished. However, it is still possible to earn good money writing for clients and companies who value quality content and does not mind paying more for good pieces.

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