ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Why You Should Be Buying Postage Online

Updated on December 10, 2015

So you've started a business online. Congratulations! It's hard work, but having your own online business can be very fun and rewarding.

Whether you're using a personal website, ebay, Etsy, Amazon, or any other venue, when selling physical items (as opposed to digital items such as downloads), shipping is an unavoidable part of the process. Purchases must be securely packed, addressed, and put into the postal system, so that they get to their new owner as quickly and safely as possible.

Most people think of a trip to the post office when they imagine this process, but most e-commerce sites make it easy to buy and print postage labels from your own home. Some people are intimidated by this, but there are many advantages to print-at-home postage that make it worthwhile!


The biggest advantage is monetary. Most commerce sites give you a discount on postage if you buy it online through their site. The rates can be significantly discounted, and the extra cost is instantly taken off before the label is purchased. For example, 3 oz package gets a discount of about 60 cents. It may not sound like much at first, but as sales volume increases, the discount can add up a savings of many dollars very quickly.

There are sometimes other financial advantages as well. For example, Etsy has an agreement with the postal service that raises the weight limit on first class packages. Usually the cut off is 13 oz; more than that, and the package is instantly upgraded to priority mail, with an associated jump in price. Because of their agreement, Etsy sellers can send packages up to 15.9 oz as first class instead of priority. Again, the savings will add up quickly!

Many platforms offer additional free items, such as free tracking or delivery confirmation as well.

Automatic services

Another big advantage to printing your own postage is the services that are performed for you. When manually shipping an item, you must buy tracking, mark the item as shipped, upload the tracking number, and possibly send a notification to the buyer so they know their purchase is on its way. All of this is avoided when you buy online!

When you purchase a label online, the system will automatically do these things for you. An email will be sent informing the buyer that their item has shipped and is on its way. The tracking number is uploaded to your records (and sometimes included in the customer's email as well), so it can be easily clicked on to check the shipment's progress. And the shipping date is uploaded to the website, so they know you've fulfilled your duty in shipping your products, which will add credibility to your business.

This saves a lot of time and effort, and enables you to focus your attention on other things that need to be done.

No post office

Manually buying postage requires a trip to a local post office. Depending on your location, this can be a significant expenditure of time and fuel. Getting to the facility, standing in line, interacting with the clerk, and making the trip home can take more time than you might think. And if your business becomes successful, you could potentially be doing it every day! Time spent driving and standing in line is time that can't be devoted to working on your products and growing your business.

When postage in printed at home, these trips are completely avoided. It takes only moments to plug in the information and spit out the label. Then you simply attach the pre printed label, which has everything on it required to ship, and put it in your mailbox. Done!



There are several options available for printing the labels. The old fashioned way is to use a regular printer and copy paper. The label will print in ink, then you simply cut it out and attach it to the package with clear tape.

Another option is to use a thermal label printer. These printers are smaller than an all-purpose ink printer, and are usually specialized to print address labels or other specific formats. Instead of ink, they use heat that "burns" writing onto labels made specifically for this purpose.

There are advantages to each method. Regular ink printing requires little upfront cost, since you probably already have a printer and a stack of paper handy. The downside is that it takes extra effort to manually cut out and tape the labels. Thermal printers require an upfront cost to buy the machine (most are in the $150-200 range), and special labels must be purchased. The advantage is time savings - it takes only seconds to print the label and slap it on a package. For high volume businesses, the ease and time savings are well worth the cost of the machine!


One of the advantages to running your own business is that you have control over your methods and practices. I've found that buying postage online is much faster, easier, and less expensive that traditional mailing. Give it a try, you might revolutionize your business!

© 2015 Karen


    0 of 8192 characters used
    Post Comment

    No comments yet.


    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

    Show Details
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
    ClickscoThis is a data management platform studying reader behavior (Privacy Policy)