Do you think that traditional advertising is outdated?
a. Absolutely! With the power of the internet, traditional advertising just doesn't get the results it used to.
Do you think advertising cost more than it is worth?
a. It depends. This is a very vague question, but in a nutshell my answer would be no.
Do you think that word of mouth and free methods of advertising such as social networking are better ways to advertise than costly traditional forms of advertisement?
a. Word of mouth business is fantastic, as long as it is positive and not negative. Social networking and free advertising can help, but can also take a long time to reach your audience. For fastest results, invest in advertising with an established website.
Peter Watson, CEO of Business Trader, an Online Australian Business Classifieds Company.