For your perusal, I have collected some of the greatest evil girl names. Some of them are inspired by actual evil women and girls in history; others belong to fictional characters. Enjoy!
The question of this debate is whether “channel images do not really affect the brand images of the products they sell” versus “channel images must be consistent with the brand image”.
Everything around us is related to marketing somewhow; in this article you can find out more about one of the most important topics in marketing: the 5 levels of the product. With a figure and examples!
IKEA has established a high brand equity over the years. This article highlights the various aspects of brand management of the brand.
The study focuses on two high street retail-clothing companies, Sweden’s H&M and the American company, Forever 21. It establishes how they are dominating the current retail sector in the world scenario by analysing their marketing plans.
The WD-40 Company was formed in 1952 by chemist Norm Larsen and three investors, in less than fifty years, the company would become a single product branding legend worth over three hundred billion dollars.
A look at how the global recession is changing consumer buying behavior globally and how name brands are faring out.
Logos should be more than just beautiful... they must accurately represent a business and a brand. Discover the key elements of a great corporate logo, plus see how a logo was developed.
Getting custom embroidery on promotional hats and shirts is more complex than people realize. Common embroidery terms are explained, along with buyig tips to help avoid overspending.
What is a brand name? It is an organization's primary asset. Learn more about what a brand name is and how it serves the marketing and advertising function.