Experiential marketing is a unique marketing activity intended to create a positive user experience... while positively promoting a brand. Definition of the practice and pros and cons are discussed.
When it comes to establishing a reputation as an evildoer or villain, branding is key. It may seem like a mundane task when compared to wreaking havoc, however a name can be the difference between your enemies running away in fear and smirking at your lack of impressiveness.
Branding is so important now that there are so many online channels available for an organisation to get their message across. Here is why every business owner should be taking branding seriously.
The name of your business is important. Here are some tips to help you select a name that will properly represent your business to the public.
What products are really made in America? Here is a compilation of many German products sold in the U.S. that just might surprise you!
In today's world, blogging is the way to spread the word about your marvellous service or product range. However, many people do not know how to begin, progress or end a blog. This article explains how to identify the story of your product, and to tell it to the world in a lucid and engaging way.
Big box hardware stores carry everyday items as well as specialty items. But you if you are looking for great customer service and friendly employees, visit Ace Hardware. You won't be disappointed.
The name of your business is important. Here are some tips to help you avoid choosing a name that confuses or turns off your potential customers.
How to Master a Rebranding project? This is an useful advisory for marketing professionals who are about to manage a rebranding project at their companies
summary of top Indian brands