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Business Text Messaging

Updated on October 28, 2014

Text Messaging as a Business Communication Tool

Businesses now use a myraid of communication tools. For individuals it's important to learn the do's and don'ts and for companies it can be important to explore how text messaging can support your business; large or small.

Learn more about business text messaging on this page and don't get left behind.

Do Businesses Use Text Messaging?

Yes, business text messaging is common and used in a number of ways.

First text messaging can be used to update remote employees, those who are not in the building. This may be home based workers, those in satellite offices, working in the field, or those who are traveling. It can keep such workers informed and in contact with other employees.

Business text messaging can be used to get news out about critical situations to those who need to act or respond quickly. Downed systems, unplanned but urgent meetings, a patient in dire need, and so forth can necessitate notifying workers immediately. Preprogrammed groups can be messaged easily.

Whether it's sudden changes in a schedule or a critical update on a project between meetings, text messaging can fill the gaps.

SMS messaging has also been used quite successfully with suppliers and BTB customers. These quick messages save time and yet assure that necessary information gets relayed between two companies.

Businesses text messaging is used increasingly for marketing purposes with customers. Special offers, invitations to special events, coupons, communicating with recruits, ticket sales information, important deadlines, and many other types of communications are conducted via SMS and are used on an opt-in basis.

Getting Started with Text Messaging in Your Business

Whether you as an individual are new to using text messaging within your work group or your business is now considering the use of text messaging for broader purposes, there are probably a few things you should learn about.

Certainly, individuals should learn a bit about text messaging etiquette and "language" to assure their messages are most effective.

Businesses considering the use of text messaging in a mobile marketing campaign should acquaint themselves with the standards and best practices set forth by the Mobile Marketing Association. These documents also include the Code of Conduct related to customers privacy.

Of course, finding the SMS service that suits your needs may also be on the list of things to research before diving into business text messaging.

Business Text Messaging Etiquette

There are no hard and fast rules and the expectations may vary based upon the culture and the nature of the business where you work. However, here are some tips that can help in learning business text messaging etiquette:

Use text messaging at work for professional business primarily. An occasional comment to show support or praise is acceptable in some situations. Business text messaging is appropriate only for brief communication that doesn't require much detail. More detailed messages would need to be communicated via e-mail. Respond to/acknowledge text messages. If co-workers, supervisors, or others message you it is important that you read and acknowledge the message just as you would any other communication. Avoid "lingo" that the recipient might not understand. Typical text messaging lingo is not understood by all co-workers. If you ask a question via text message, understand that the other person may be busy and unable to get back with you immediately. In most instances, texting during meetings is as inappropriate as taking a voice call. Your attention should be on the person leading the meeting. If you are awaiting an important message, you can view it and then if you must respond immediately, excuse yourself. If you anticipate such an interruption, you might mention this prior to the start of the meeting. The ability to focus on your face-to-face interaction is even more critical with customers.General etiquette regarding cell phone and text messaging etiquette at work is also discussed in this Monster.com article.

Text Messaging: A Critical Communication Mode for Business

Text Messaging at Work

Is Business Text Messaging Useful Where You Work?

Photo Credit

Introduction: edans.

Business Text Messaging: Tell us about your experiences

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    • profile image

      jbaanus 4 years ago

      I have been using https://messente.com/ to send out SMS campaigns.

      It is super easy to use and they also give 1⬠free credits to new users!

    • profile image

      smsmobile24 4 years ago

      I used text messaging for more than two years before I set up my own text messaging portal on www.smsmobile24.com and I am enjoying everything about business text messaging.

    • profile image

      anonymous 5 years ago

      Visutext allows you send and receive text messages for your business or group.

    • profile image

      anonymous 7 years ago

      Text messaging is the best method to motivate guys involved in business specially in marketing jobs. Today many companies use text messaging as a marketing strategy. Sending text messages alert about products strategy is followed by most top companies throughout the world.

    • GuyB LM profile image

      GuyB LM 7 years ago

      Great lens. I make my living setting up sms/text campaigns for small business owners and coaches. A pizza shop I set up deals mostly with college kids and they have a large opt-in database. Every Saturday around 4pm they send out a coupon blast to the students. They also send out text messages around 1am when the bars are closing. I have lots of other great examples involving coaches and retail shops. Great lens, thanks for posting.

    • profile image

      net_soft 8 years ago

      To get Bulk SMS and Short Code Services in over 182 countries worldwide visit http://sms.globalbulksms.com/ & http://globalwebsms.com/

    • profile image

      CleanerLife 9 years ago

      I don't use text messaging, but I can see the value of it for those more incline to use it.

      At least it isn't as annoying as the push-to-talk phones, those are a special kind of rude!