- Business and Employment»
- E-Commerce & How to Make Money Online
Search Engine Optimisation in Derby
Having ran several online Derbyshire businesses myself, I completely understand the importance of using the best SEO practices to ensure my websites receive the visitors it deserves.
Let's face it, most of us don't invest in making a website for our company if we don't want potential customers to come visit and see what we can offer them.
It's for this reason that I took up learning Search Engine Optimization, which has been a timely, costly experience. Having said that, I've acquired (what I believe to be!) a great range of knowledge for ranking websites in the top 10 of Google. Which is brilliant news for all those sites I've been associated with!!
I've created this lens to give you some ideas about either hiring a professional Derby SEO company to manage your internet marketing strategies, or spend the time to go it alone like I did.
Hopefully this lens will give you some ideas regarding both directions you could take your search engine optimisation goals whilst giving you a clearer focus and strategy for boosting your Derby businesses website.
Photo courtesy of a Derby company
The Importance of SEO on Your Business
Photo courtesy of First Page Ranking Ltd
I like to use this metaphor for describing the importance of SEO to my clients as it is quite a tricky concept to grasp if you're unfamiliar with internet marketing.
Great Web Design
Imagine that you're arranging the biggest concert of the year. You've managed to persuade Paul McCartney, One Direction and Rhianna (odd combination I know!) to play at this specific venue. Great!! This is similar to your excellent web site's functionality and design.
But if your potential customers don't know about the concert, don't know where the concert will be held or have no idea how to buy tickets - then it's going to be a very poor investment on your behalf! This is similar to poor search engine optimisation.
Solution: Good SEO
In order to gain sales, you need to make sure customers can find out all of the details about your concert, most importantly; how to buy tickets. Once they are able to do so, with such a great prospect of an event, you are bound to get a great return of investment.
Exactly the same could be said about your website.
If you are able to target the right customers, about the right product then you've got the prospect of a terrific business model and the opportunity to really boost your revenue.
By either hiring in SEO experts, or trying to learn SEO yourself, you can really make a HUGE impact on your businesses online presence.
Successful Example of Derby SEO
This is just one example of a successful Derby SEO company ranking websites in the top 10 for their chosen markets.
Performing your own SEO
Although it's a very time consuming process to learn and try a variety of different search engine optimisation approaches, it's not impossible. So if you have time to spare and the eagerness and patience to learn, then I would strongly recommend taking a look at some of the below books to really benefit your learning into this exciting world of SEO
Useful Derby SEO Assistance
Here are some really useful links to help your Derby based website flourish on the world wide web!
- Derby SEO
This website has been created to benefit all Derby SEO businesses and individuals with ranking their sites higher on search engines.
- First Page Ranking
This is a local Derby company who offer affordable rates for their SEO expertise.
- My Blog
This is my blog with lots of information about SEO and web design. Enjoy
Search Engine Optimisation Of Your Websites
I'm very interested to know out of the proportion of people who visit this lens, whether you're from Derby or anywhere else in the world, do you take care of your SEO work or do you hire SEO professionals?
Who does your websites SEO?
A Really Useful SEO Training Guide
This SEO book is a great training guide for those wanting to start off developing their SEO skills from scratch
How To Dominate The World's Largest Search Engine
A really useful guide into getting your website to dominate Google.
It'd be really great if you could leave me some feedback now that you've visited this page.
Does this lens give you enough information about SEO in Derby? How could I improve it?
All comments welcome (even if they are negative!)