A look at segmentation and positioning as it relates to Global Marketing. Description of all basic and general strategies, with an example of each.
For Manager adapting to the growing needs of the Global Market is a challenge. How Do they Convert these into opportunities?
This hub examines the Nike Sweatshop Debate, and addresses the following: 1) Summarizes Nike's case focusing on key points 2) Describes the legal, cultural, and ethical challenges that confront Nike as a global business. 3) ...
Since the end of the Cold War, the United States has strived to define their place within the international economy and security environment as globalization emerges and expands economic competitiveness across the world.
globalization is good for companies
This article focuses on determining the type of FDI utilized in China and India, and how that affects economic growth in each country.
Has the outsourcing of clothing work become as widespread as it seems? Is it a problem? Why should you buy American clothing and where can you get it? Take a look at these issues and be informed.
This article talks about what is globalization; the revolutions which led to globalization; developments due to globalization; actors involved in globalization; pros & cons of globalization.
Globalization & Accounting in the US, Affect on US Students, IFRS vs GAAP