ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Learning to Sell Wholesale

Updated on December 11, 2014
SandyDell profile image

Sandy Dell is a semi-retired independent sales rep sharing info about wholesaling, working with producers, buyers and sales reps.

Having worked in the retail/wholesale field as a producer and sales rep and having written three eGuides to help producers sell their products to retailers, I can highly recommend Meryl Hooker and Rob Fortier. Their co-authored book on Pushing the Envelope is a industry classic!

Authors, Meryl Hooker is a fellow sales rep and speaker/consultant; Her business partner and co-author is Rob Fortier, a greeting card manufacturer. Both of them bring a balanced view of working with sales reps.

Some of the point you will learn in this book:

  • How to get your greeting card line ready for reps
  • Tips on searching for reps
  • What you can expect from reps, and what they expect from you
  • How to deal with rep territories and pay commission
  • Tools and tricks to keep your relationships with reps on-track
  • Industry lingo that sales reps and retailers will expect you to know
  • How to grown your line and keep reps interested in your products

Meryl and Rob go into great detail to help producers know the right way to set up their business to make it 'rep ready'. I loved their special tips included in the text with their personal viewpoint on the particular point. And as a sales rep myself, I can attest that their tips and advice are right on!!

Personally, I thoroughly enjoyed the book. They had me laughing and crying over the some of the same stories I had dealt with myself as a roady sales rep.

Even thought the book is written from the perspective of the greeting card industry, the down-to-earth tips can be applied to any gift or retail industry!

Photo Gallery

Meryl Hooker and Rob Fortier
Meryl Hooker and Rob Fortier
Showtime!
Showtime!

As a companion to Pushing the Envelope, I also recommend a second book by Meryl Hooker and Rob Fortier:

Showtime! The Greeting Card and Gift Company's Guide to Trade Show Success

Written in the same entertaining style of Meryl and Rob, this book guides producers through the Trade Show exhibiting process.


Topics addressed in the book include::

  • Pre-show planning: Budgeting and booth planning
  • During the show: Booth etiquette and talking with buyers
  • After the show

For more information on learning to sell wholesale, check out Selling Wholesale to Gift and Retail Shops

Guestbook

    0 of 8192 characters used
    Post Comment

    No comments yet.

    working

    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://hubpages.com/privacy-policy#gdpr

    Show Details
    Necessary
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
    Features
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Marketing
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Statistics
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)