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Updated on October 5, 2015

What is Squoogle?

Squoogle is an article directory that is looking for quality submissions of lenses (and other select pages from approved sites) so we can provide links and traffic to your best lenses.

We want the best of the best (of the best). So be sure to read the guidelines here so you've got a better chance of gaining submission approval.

All submissions are manually checked so the approval process is by a human not automatic.

Also interesting to note, is that if you follow these guidelines you'll also end up with an EXCELLENT lens that is FULL OF WIN. So lets have some high fives when you get to the end of this guideline/instructional tutorial because you're going to make quality lenses.

How to Squoogle

  • You can have up to three categories. You don't have to use them all. Please make sure that you only put them in the correct most obvious categories. So if there are only two obvious ones, don't throw in another.
  • As well as editing default titles, pay attention to the Guestbook module, if you don't edit the description, it'll say this: "Like this lens? Want to share your feedback, or just give a thumbs up? Be the first to submit a blurb!". Make an effort to change that bit to say something meaningful.
  • Before you submit make sure that you've got an excellent and worthwhile lens or hub. Any modules with default titles will be rejected. Any with empty modules will be rejected. This may sound tough, but you should be trying your best to impress your visitors. And I'm trying to do my best to have a link directory that goes to the best of the best.
  • It'll also help if you have an Introduction image, your profile filled out and something other than the default profile image. (These last two points are being recommended for your own benefit. It's the least you can do if you want a visitor to take you seriously whether or not you're submitting your lenses to Squoogle, Lensroll or anywhere else).
  • We're particularly interested in lenses/hubs/articles that are heavy on content. Words! Sentences! Paragraphs! Not just a hot list of Amazon products. But information that is meaningful, useful and original.
  • I'm a sucker for "Evergreen content". So if you have something that is flavor of the week or month or anything that will easily date and is insignificant a year from now, you will most likely get rejected.
  • There is no limit to the amount you submit. There is no daily limit. Quantity isn't an issue, but be sure that the quality is excellent.
  • Keep On Topic. If you have a lens about one thing, don't surprise me with changing the subject and say have a bit on selling web hosting. Now I may sound like a cranky S.O.B for insisting on things like this, but I'm going through each and every submission. If you want to do that, fine. But don't submit it to the Squoogle Article Directory.
  • No adult (x rated) content to be submitted. If it's R rated and it has nudity or a lot of outbound links that go to adult, then you should reconsider the R rating you've given it. Every submission is checked. Porn doesn't shock me. Just that I won't have it on this particular site.
  • No pharmaceuticals. At Squidoo your lens will eventually be filtered, found and deleted. So save my time by not submitting them, and save your time by not making them in the first place.
  • No gambling or casino related content. Same reason as above.
  • "Water for Fuel" and "Run Your Car on Water" type content. Apparently Google is about to stop serving adverts related to these type of products. No doubt this will have a roll on effect. I'll be saving myself the time and effort later by not accepting any submissions for these type of pages now.
  • Submissions are open for articles from Squidoo, HubPages, LaunchTags, Associated Content and Gather. Others will be considered, but it'd be best to start a thread in the Squoogle sub-forum here to find out before you submit them.
  • We won't be accepting submissions for self-hosted blogs or free hosted blogs such as blogspot or similar. Or your own domain name. If in doubt, ask.
  • I've submitted, when will it appear?

    A month.


    I used to do it within 24 hours, but life has a way of distracting you from doing a free online directory that doesn't make you any money whatsoever. But I discovered something when I'd find myself falling behind (sorting through 20 submissions a day sees me falling behind because sometimes there's 50 submissions a day). By the time I got to lenses (it was usually lenses) that had been sitting for a few weeks, some of them would be locked or deleted. And for good reason too. When I was keeping up with the submissions I'd occasionally let these type of lenses through because apart from a quick peruse, I don't go to the effort to check for duplicity or have the means of knowing that the lensmaster is spamming other peoples guestbooks or getting up to black-hat practices. So I'm delighted to see how much time I'm saving when there's a LENS LOCKED or 'claim this lens' page. Because of this, I'm now leaving submissions to 'stew' for a month before I approve them. There are however exceptions when I see a submitters name I recognize when the first page (most recent submissions) page opens before I head to the oldest submissions.

Now before you and Squoogle to your hearts content you need to find out some obvious reasons why submissions can be rejected...

Reasons for Rejection

If you've been a long time Lensmaster and have been squoogling for a while then if you get rejected it will usually be for two reasons.

  1. Your URL is incorrect. However when this happens, I do try to email you to give you the heads up. I wish I could add a custom note to the rejection email but alas, I can not. So check the URL first. If it's missing the http:// or is misspelt then that'll be the whole reason. Just resubmit.
  2. I accidentally hit reject! It's been known to happen. Not very often. Though when it does I usually accidentally reject 15 at a time. I've done that once that I'm aware of.

Now if you're new to Squoogle and haven't read the How To Squoogle sticky then here's a bunch more possible reasons....

Your submission has been rejected. This may caused by one of the following reasons:

  • Adult material. We don't want x rated stuff.
  • It's a blog. We only want submissions for sites from Squidoo, Gather, HubPages, Associated Content, LaunchTags. If you have a suggestion for a quality community based publishing platform bring it to our attention at the forum and we'll consider it.
  • It'll date very quick. If the content has a use-by date then you're better off submitting it elsewhere.
  • It's complete and utter spam. In presentation and/or content. We're not interested in penis or breast enlargement or any form of pharmaceuticals (even dieting).

If you feel your submission doesn't fall into any of the above then here are a few things to consider.

  • The page still contains a lot of default titles or empty modules. Fix this and resubmit.
  • The submission has title and/or description in ALL CAPS. Fix this and resubmit.
  • It lacks content. The pages consist only Amazon and/or Ebay modules and no written content. Fix this and resubmit.
  • It has inappropriate categories selected. If it only fits in one category you're not obligated to use the other two. Lets make our results relevant to the web surfing general public!
  • It's been submitted twice! Only one submission per URL. It may be accidental. Or you may have felt the need to have more than 3 categories selected for your page. We'll keep the one that is most relevant and we'll discard the other. No need to resubmit again.
  • The URL you supplied is incorrect. Fix this and resubmit.

Now I'm not trying to be bossy and tell you what to do because it gives me a power trip. Fixing the common short-fallings is ultimately going to help you.

Sometimes it won't matter how much you fix it, it's never going to be approved, such as.

  • Traffic Exchange Programs. Google doesn't like them. Which means their Adsense program doesn't like them either. It also means they don't want people promoting them. There's a reason behind it too. But now is not the time to discuss that.
  • Gambling, casino, gaming, lotteries, bingo, poker. Again, Google doesn't like it. And while I'm not being a Google Inc lackey, it's important to note that if Google doesn't like it, then sites like Squidoo and HubPages which rely on Adsense revenue don't want to jeopardize their relationship with the Big G.
  • No ringtones. I'm unsure how Google feels about ringtones, but the ads on television cheese me off so much that I have a personal agenda against them.
  • Making money online... lets get serious here, 99% of peopple who have a lens promoting some program that will make a person a lot of money by signing up, actually haven't made a lot of money with the same system. There are exceptions to the rule, when a person talks from personal experience. But information that hasn't been researched and at best a copy + paste job just to justify an affiliate link, isn't my idea of quality content.
  • Forex... if the information is true, and you can make a killing, why are you even bothering to be at sites like Squidoo and HubPages and promoting your lenses at all? Isn't there a beach in Tahiti with a beach chair sitting on it waiting for you?
  • Clickbank! Are you promoting Clickbank? Then don't submit your lens, because unless you've REALLY reviewed the product, it'll be a 'review' scraped from another site or duplicate sales material. I've recently had to plough through 70+ submissions all from the same guy linking from two Squidoo accounts. Not much fun. So Clickbank gets binned.
  • "Scam" reviews. It's a recent trend to mention the word scam in a URL or title for a very biased view in FAVOR of the product. These are unwanted.

Our intention is to have a collection of quality links, organized like a we've got OCD with the goal of being an outstanding directory. Together we can make it happen!

Submissions Currently Closed

Occasionally I fall behind with the approval/rejection process. It is going to take me a while to go through the current backlog. I had been approving submissions on a daily basis, but the amount coming in daily is more then I can keep up with, seeing that I am actually publishing hubs, lenses and other articles myself.

But now you can go to LENSROLL.COM and submit your lenses..

Now off you go and check out the site!

Got a problem?

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    Post Comment

    • curious0927 profile image


      6 years ago

      I will give it a shot! Hopefully I will follow all the rules!

    • flinnie lm profile image

      Gloria Freeman 

      6 years ago from Alabama USA

      Hi hope your service will open again soon.Thanks for all the info,great tips.look

    • LoKackl profile image


      6 years ago

      Good day! Thanks for this service. I hope to submit as soon as Squoogle is open again. Cheers.

    • profile image


      6 years ago

      Great squidoo stuff woot

    • food monkey profile image

      food monkey 

      7 years ago

      thanks for laying it all down :)

    • pacrapacma lm profile image

      pacrapacma lm 

      7 years ago

      Thanks for all the advice to create quality lenses!

    • profile image


      7 years ago

      I can certainly understand you being backlogged. I have discovered how this is a full-time job just learning how to build these lenses well. More power to you, and I hope you are soon able to accept more submissions.


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