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Successful Copywriting

Updated on February 18, 2013

Successful Copywriting

This is the companion lens to Online Freelance Writing Jobs, where you can find out more about successful copywriting. It's packed with plenty of information on how to become a successful copywriter and/or ghostwriter - and where to find the jobs that will get you there.

Photo image credit: my own (and yes this is my nicely bendy keyboard - perfect for making sure my wrist doesn't hurt anymore :)

More About Successful Copywriting

Copywriting can take on many forms - from writing a single page press release, to writing keyword articles to promote your own website (or a client's website), right through to writing the content for an entire website, including product descriptions, sales material and much more besides. I've also written sales letters, wikis, blog entries and assorted other strange things from time to time as well. The variety of subjects is amazing and it really keeps you on your toes.

At the moment I've got a lot of larger writing projects on the go - several e-books that pay very well and keep you going for a while too. Finding work is half the battle, and that's why I have created this lens - to make sure you will get off to a faster start than I did. And you'd be surprised just how quickly you can get going when you know where to look for work.

The job feed will be updated virtually every day with information, tips and hints on how to develop an income from copywriting. So bookmark it now and visit daily to make a start on your whole new source of income. You'll soon be adept at bidding for jobs, writing for all kinds of clients and putting into practice exactly what you need to do to become successful in this field. This lens is designed to get you there as quickly and easily as possible.

7 Points to Remember When You Are Looking For Online Writing Jobs

When it comes to online freelance writing jobs, there are plenty of options out there and more than enough work to keep all the dedicated writers busy for months and years to come.

But you need to know what you are doing and you need to have a plan when you start looking for work, otherwise you won't get the best results you could do.

Make sure you can meet every single one of the following points and you will be well on your way to grabbing your fair share of online writing work.

1. Do a regular daily search for new work and clients. This is an absolute must if you are going to get your share of the work. You need to be in the right place at the right time and if you don't look, you won't get the best jobs.

2. Don't stick to the same old job sites all the time. Make a point of searching in Google and Yahoo for online freelance writing jobs - you can often find new sources of work in this way.

3. Be quick! There is a lot of competition for the writing gigs available online, and the best paid ones will always go the quickest. As soon as you see something, apply for it straightaway.

4. Keep records of everything you apply for. Even if you just make a brief note of it in a record book, it's worth recording all the online writing jobs you apply for so that you can gauge how successful your applications are.

5. Don't bite off more than you can chew. It's tempting to apply for every single thing in sight, but if you win lots of freelance writing jobs you might not have the time to do them all. Don't let it deter you from applying for writing work but make sure you know your limits too.

6. Persevere. This is probably the best piece of advice I could give you. There are so many online freelance writing jobs out there that there are certainly some which would suit you, so make sure you keep at it, even if you don't succeed in getting work straightaway. It won't take that long to win your first job.

7. Repeat all of the above! It's absolutely essential to have a plan which you will be able to stick to every day, and you could do a lot worse than following the steps given in this article.

I have been writing for online clients for months now, and have been a full time writer working from home since the beginning of 2008. I earn three or four times what I used to in my old job, so I am proof that this can work - so long as you have a plan.

Hiring Writers, Bloggers, Proofreaders and more!

A poll question for you

Do you put the above suggestions into action when looking for writing work?

See results

Successful copywriting advice and resources on Amazon

If you are serious about carving out a career in copywriting, it pays to learn as much as you can about the tips, tricks and techniques that will make you successful.

Here are some excellent books that will do just that - and you'll be reading them more than once too.

Tips and advice for success

Like any other form of writing, copywriting and ghostwriting both take practice. If you're aiming to write for online markets, you'll find the term 'keyword' comes up a lot and it makes sense to find out all you can about it.

Read as much as you can and learn from those who are already successful at what they do. Bob Bly (very well known in the world of writing - you may already have heard of him) has a website which has a section aimed at writers. Go here to read more.

This site regularly posts work, and it can be a good way to get your foot in the door. With this and Freelancer, you're well on your way to a successful copywriting career!

Another poll question

Can you see yourself becoming a successful copywriter?

See results

Find out more about me by reading my lensography

Allison Whitehead's Lensography
Writer, reader, cat owner (or cat possession, still not sure which), partner, business owner, food lover, blogger, tennis fan, cinema goer, bread baker...

Feedback for my Successful Copywriting lens!

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    • Allison Whitehead profile image

      Allison Whitehead 4 years ago

      @Aunt-Mollie: I heartily agree, Aunt Mollie!

    • profile image

      Aunt-Mollie 4 years ago

      Copywriting is an excellent way to earn a living. With the invention of the World Wide Web (just 22 years ago!) the demand for copywriters has exploded.

    • profile image

      acreativethinker 4 years ago

      This is a very informative and helpful lens. Thanks for sharing. Take Care :)

    • WriterJanis2 profile image

      WriterJanis2 4 years ago

      Very helpful advice.

    • profile image

      AlexBPearl 5 years ago

      Sound advice that I will no doubt follow.

      Kind regards,


    • blabbermouth lm profile image

      blabbermouth lm 6 years ago

      I love this lens so much,thank you for the great tip

    • bames24 lm profile image

      bames24 lm 6 years ago

      I started out on freelancer and elance... now I have a steady stream of clients that give me work regularly... :)

    • manchester lm profile image

      manchester lm 6 years ago

      Fab lens! When I was freelance copywriting I was using sites like Elance and Getafreelancer, but ultimately found that once I had made a few contact, I had a stream of work. As long as the quality of what I was delivering was top notch, people were only happy to return to me for more and recommend me to their contacts too.

    • profile image

      anonymous 8 years ago

      Great lens!

      Some very useful tips here. Perseverance seems to be the key to success.

      I agree that you should keep a record of the jobs you've applied for, otherwise things can get very confusing!

      Check out my creative copywriter blog for more tips, hints and links. Leave me some feedback guys - the more the merrier!

    • profile image

      anonymous 8 years ago


      This action proves to be a win, win situation. This is a true art work, which will be a success story.


      Job Search Advice

    • Allison Whitehead profile image

      Allison Whitehead 8 years ago

      Couldn't agree more vbright105. There ARE some very low paid jobs out there. You do have to sort the wheat from the chaff. If you persevere and you are good enough, you will get the better paid stuff. Many people stop trying too soon.

    • Allison Whitehead profile image

      Allison Whitehead 8 years ago

      Couldn't agree more vbright105. There ARE some very low paid jobs out there. You do have to sort the wheat from the chaff. If you persevere and you are good enough, you will get the better paid stuff. Many people stop trying too soon.

    • VBright profile image

      VBright 8 years ago

      Interesting, however, having been a freelance writer for 20 years, I can tell you that most of these places that want writers are offering WAY too little money? .75 for a 200 word article? NO WAY! Don't be undercut. If you are new, demand at least, at the VERY LEAST 1 cent per word.

    • Allison Whitehead profile image

      Allison Whitehead 9 years ago

      Hi InternetJunkie,

      It sounds like a cop out but practice, practice, practice is exactly how I did it. The more you write, the faster you get and the more you learn how you personally can research quickly and effectively.

      Keep on going!

    • profile image

      anonymous 9 years ago

      At my writing rate (2 hours for an article at best), I'm not sure I could live from my writing; any tips on how to research your topics and write quickly?

    • profile image

      Temagami 9 years ago

      I love your lenses! I've even 'stumbled' some of them, lensrolled and favorited them. lol

      Great informative lenses you have here. :-)

    • profile image

      LeslieBrenner 9 years ago

      Thank you for the writing tips!

    • Signhappy profile image

      Signhappy 10 years ago

      Another great lens. Really pulls in information from a variety of sources.

    • Warrenpeace21 profile image

      Warrenpeace21 10 years ago

      This site is great. All the best in your writing projects.

    • kohuether lm profile image

      kohuether lm 10 years ago

      Another great lens! I have found that I like to do a combination of copywriting and personal projects. As long as I am writing, I am happy. :)

    • Karendelac profile image

      Karendelac 10 years ago

      Congratulations on a well designed site.

      This was most informative and I learned a lot !

      Best wishes,


      Karen at Karens

      Kinkade Art Store

    • MartiLawrence profile image

      Marti Lawrence 10 years ago from Grain Valley, Missouri

      Welcome to the Authors on Squidoo Group!