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How to Get The Most Out Of Your Yellow Letter Campaign

Updated on January 22, 2010

Crush The Competition with a Yellow Letter Campaign

If you are just hearing about the yellow letter or have heard about it for the past several years, you may still not have taken the steps to get this marketing into action inside of your business. This lens will tell you exactly how to do that and how to get the most out of your yellow letter campaign.

The yellow letter has been around for several years. It was first discovered by a couple of real estate investors whose intent was to just leave a quick note on the door of a homeowner who wasn't home. The response from the yellow letter was almost instantaneous. This led to an entire project of testing an tracking results from this letter, until finally, the yellow letter was born. Real estate investors all around the country have been using this letter and making thousands of dollars from the leads that are generated from this marketing.

Although the yellow letter is a very popular marketing piece amongst real estate investors (they hear about it in seminars and events all over the country), it's still not implemented as often as it should be. This could be for the simple fact that it's time consuming and repetitive.

There is an easy solution to this "problem". That is to let me take care of them for you! I have a very efficient system and business in place that will allow you to put your yellow letter campaign into cruise control. All you have to do is give me a call on the phone at 1-888-294-0780 and tell me to put your yellow letter campaign on cruise control. Go ahead and check out the website first so you can see for yourself just how easy it really is. be sure toa> about our services and the yellow letter campaign. It's that easy. You'll finally be able to crush the competition by implementing a few things that they won't.

More Than One Element to The Yellow Letter

How to make All of the Pieces Fit Together

When it comes to marketing, there are three essential elements that make a campaign work optimally. Those three elements are: media, market, and the message. The yellow letter takes care of two out of three essential elements. Do you know which ones they are? Yes!! The media and the message. With the yellow letter, both of these have been tested and proven to be highly effective.

With those covered, you're still left with one element of effective marketing, which is the market. When we talk about this topic in relation to marketing, we're referring to the list of people who will receive your letter. Who are these people? Are they going to respond to your message? If they do, are they the type of prospects that you want calling you? These are all things to consider before you start to think about a yellow letter campaign.

Here are a few tips on choosing the best "market" for you and getting the most satisfaction out of your yellow letter campaign.

Of course you want to get the most bang for your buck. This means that you nee to be sending the yellow letter to people who fit the bill. if you're a real estate investor, then that would mean mailing to motivated sellers. Pre- Foreclosures, Divorcees, Bankruptcies, Vacant Houses, and even absentee Owners. By choosing the best people to mail the yellow letter to based on your exit strategy and business model, you're sure to get the best results and the most satisfaction from your marketing efforts.

Do you need help with choosing the best list for you? Give us a call at 1-888-294-0780 and let us help you decide the best route to take.

Visit the Official Yellow Letters Campaign Website.

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