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How To Track Your Progress On HubPages - 5 Easy Steps

Updated on January 16, 2012


Statistics are your friend!
Statistics are your friend!

Five Easy Ways To Track Your HubPages Performance

We all like to know how well we're doing in life, and HubPages is no different! If you're anything like me, you find yourself checking your HubPages statistics every day.

There are built-in tools here at HubPages that tell us how many visits we've had over the past day, week and month, but there is a lot more information that you can use to determine which of your hubs are the strongest and weakest, both in terms of visitors and Adsense income.

Here I will show you a few of the ways that I've found invaluable in tracking my HubPages activity and my earnings from the Google Adsense program.

#1 - Use Google Analytics with Custom Reports

If you haven't already, sign up for a Google Analytics account. It's simple and free - all you need is an email address to set up a Google account. Once you've signed up, add the Google Analytics code to the "Affiliate Settings" tab in you HubPages account.Here's a link to the HubPages Help page about adding Analytics to your account.

Within a day or two you'll have detailed statistics regarding you HubPages traffic.

With Google Analytics, you can see where your visitors are coming from, how they found your hub and some of the things they did while they were there. Here are some of the most useful pieces of information you can track:

How are visitors finding you?

At the bottom of the Google Analytics Dashboard you'll see a pie chart that shows where visitors are coming from - Search Engines, Referrals, Direct Traffic, and so on. If you click on the link to "view report", you'll see detailed information about what sites led your visitors to your hubs.

Which hubs are being visited?

Right next to the pie chart, you'll find the "Content Overview" report. This lists each page on HubPages that was visited. If you view the full report, you can click on each page and see what search engine your visitor used, and even what keywords they typed into the search engine to find your hub. You might notice some strange keywords in there that seem to have nothing to do with your content. These are the search terms that the person typed into the search engine that led them to someone else's page first. They then clicked one or more links from that page that eventually brought them to your hub.

Fun stuff!

You can also view a click-able map that shows where in the world you visitors are viewing from, what kind of web browser they use, and you can even view an overlay of your hub that shows what links your visitors clicked on while they were at your site.

Google Analytics Tutorial

Custom Reports in Google Analytics
I have a custom report I like to use for analyzing the keywords that bring users to my hubs. Creating a custom report can be as simple or complex as you want to make it, so I'll just show a quick and easy report that I created. It tracks each of my hubs and shows what search engine was used, as well as what keywords were used.

  1. Along the left side of the Dashboard you'll see a link for "Custom Reporting". Click that to view the Report Manager. Click on "Create new custom report" to go the Report Creation page.
  2. At the top of the page, you can rename the report to whatever you like. I named mine "Stats by Page", then clicked "Apply".
  3. On the left side you'll see blue Metrics and Green Dimensions. Clicking on each subgroup will show a list of items you can add to your report. Just drag the items onto the color-coded sections of the report.
  4. In this case, I dragged the Metrics "Visits", "Entrances", "Exits", "Time on Page" and "% New Visits" for mine. For the Dimensions, I added "Page Title" at the top, then "Source" and finally "Keyword".
  5. When you're done, click "Create Report" and you'll be taken to the finished report.

Now I can click on a Page Title to see what search engine or referral site my visitors used, then click that and see what keywords they used.

To access you report in the future, just click "Custom Reporting" from the Dashboard...

Interpreting Google Analytics Data

#2 - Export Hub Statistics to Excel

If you want to track info like individual HubScore for each hub or the number of comments per hub, you can export the data on your HubPages "My Account" page to a file that you can then open in Microsoft Excel or another spreadsheet program. Just click on the "export csv" link above your stats and save the file.

I like to do this every few days, but I'm a huge geek! You may want to do this once per week or month to get an idea of how this data fluctuates over time. Another great use for this csv file ("csv" stands for "comma-separated values", by the way) is it's list of URLs for all of your hubs. If you want to create Adsense Channels for all your hubs, you can just copy and paste this column from the spreadsheet into Adsense and add all your hubs at once! And speaking of Adsense channels...

#3 - Set up Google Adsense URL Channels for Each Hub

In addition to Analytics, if you use the Google Adsense program to make money from your hubs, you can improve the way you track your earnings by adding URL channels. Simply put, you want to add the URL for each hub so that you can tell which ones are earning money.

Since a picture is worth a thousand words, I'll save myself some typing and refer you to this forum post that shows how to create URL channels in Adsense! Just add each of your hub URLs, and don't forget to add your profile URL - it also contains ads that visitors may click.

Once you have these channels set, you can click on "top channels" from the main Overview Report and see which pages are earning and how much they are bringing in.

#4 - Check Individual Hubs with Stats Button

I was on HubPages for weeks before I ever noticed that little "stats" button at the top of all of my hubs! If you haven't tried it out, go to one of your own hubs and click the "stats" button (it's next to the "edit" button) to show several tabs that give some useful details about that hub.

The default tab is "Totals" and it shows where you traffic is coming from. The "Day", "Week" and "Month" tabs show the same info, but grouped by those time spans. The "Hub Metrics" has some useful info on it, too - for an explanation of what all that stuff means, check out this help page.

They don't explain the "Short URL" there, so I'll tell you that it's an abbreviated URL you can use to point to your hub on Twitter, or any other place where character space is at a premium!


#5 - Integrate Google Adsense & Analytics

Another way to track AdSense earnings and hub visitors is to integrate your Google Analytics account with your AdSense account.

While on your AdSense homepage, click the link near the top of the page that invites you to integrate your accounts. For detailed set-up information, visit this help page at Google about linking your AdSense and Analytics accounts.

Once your accounts are linked, you'll see a new option for AdSense under the Content menu at the left of the screen.

Now you can use Google Analytics to see what pages are earning AdSense money, and what keywords brought your visitor to the page. This can help you target keywords on your hubs that visitors are actually using to find your hub.

How do you track your progress?

Do uou use any of these techniques?

See results

Happy Hubbing!

These are just a few ideas that you might want to try when analyzing your own performance here on HubPages. If you have any other tricks you want to share, leave a message in the Comments section below.


Submit a Comment

  • profile image

    rorshak sobchak 

    6 years ago

    This Hub answered so many of my questions! I didn't know how to link Hubpages to my Analytics. I have always wondered how to track the performance of my Hubs through Adsense. Your writing and detail are excellent! Thank you for the excellent write up! Voted up.

  • Edweirdo profile imageAUTHOR


    7 years ago from United States

    @cvillelady - I think that you can only see Adsense stats for your primary Analytics profile, so if HubPages is not the primary one it can't show Adsense within Analytics...

  • cvillelady profile image


    7 years ago

    This is a great explanation of how to use the stat options. I will refer my readers on my website to your Hub. One thing I am struggling with myself, though, is how to setup Analytics to show my paid clicks. Normally, I have to add additional code to my websites in order to get one graph for visits and an overlapping graph for visitors that made a click on my Adsense ads. (So going to Content>Adsense only works on my web site stats but not my HubPages tracked in Analytics. Do you have any suggestions other than setting up channels in regular Adsense settings?

  • JD Barlow profile image

    JD Barlow 

    7 years ago from Southeast US

    Great tips. I am already signed up for all these items and they work great.

  • Edweirdo profile imageAUTHOR


    7 years ago from United States

    @LannaW - I covered custom URL channels in step #3 - or did you mean something else?

  • profile image


    7 years ago

    Thanks for your hub. Very helpful.

    Question - How about using Custom Channels instead?

  • profile image

    L a d y f a c e 

    8 years ago

    Great hub! I was pretty lost on some of the reporting options, but after reading this I feel a lot more comfortable. Vote up for you!

  • nettraveller profile image


    8 years ago from USA

    Thank you Edweirdo,

    The problem resolved itself. Now the tracking information is showing on my dashboard. So it seems that the yellow triangle shows while the connection is being made between Google Analytics and the websites to be analyzed, and it doesn't necessarily mean that anything went wrong.

  • Edweirdo profile imageAUTHOR


    8 years ago from United States

    @nettraveller - Your best bet would be to email the HubPages support group -

    They are very friendly and have always been quick to help me whenever I have had a question about my HubPages account!

    Good luck :D

  • nettraveller profile image


    8 years ago from USA


    In my Affiliate Settings the tracking ID appears in the Analytics box, with the phrase "Check your Analytics Statistics" next to it. Clicking on that phrase brings me to the Dashboard, where a yellow triangle with an exclamation mark inside sits at "Status". This triangle stands for "tracking unknown or not verified", and states that the tracking ID was not recognized at HubPages. Is this normal initially?

  • M. Engebawy, PhD profile image

    M. Engebawy, PhD 

    8 years ago from Overland Park, Kansas, USA

    Useful tips for customizing Google Analytics. Thanks Edwierdo.

  • Scribenet profile image


    8 years ago from Ontario, Canada

    Thanks for the great info, I have started on some of this, but I see I have a lot of slogging to do yet to get everything running smoothly.It certainly isn't "all" about writing, but as writers we need to learn to market ourselves as well. This is a great community!

  • Dobson profile image


    8 years ago from Virginia

    I really like the tools available to slice and dice progress to see what s going on. Thanks for this information.

  • ns1209 profile image


    8 years ago from UK - England

    Did not know about excel!

  • shazwellyn profile image


    8 years ago from Great Britain

    Thank you. This was just what I needed and have bookmarked for future reference. Im off now to try and do the adsense with URL... wish me luck! :)

  • iburahimu profile image


    8 years ago

    Thank you. This is part of how to optimizing resources from Google (effectively). I'm very happy caused I learned so much from here.

    Nice hub.

  • Sandyspider profile image

    Sandy Mertens 

    8 years ago from Wisconsin, USA

    Thanks for the useful tips. I still haven't signed up with Google Analytics. Maybe today is the day.

  • Hummingbird5356 profile image


    8 years ago

    There are some good tips here.

  • Pamela99 profile image

    Pamela Oglesby 

    8 years ago from Sunny Florida

    Excellent article. I am signed up for all those things but didn't know how to fully take advantage of the information. Thanks for a good article.

  • Edweirdo profile imageAUTHOR


    8 years ago from United States

    Thanks for visiting, kea :D

  • kea profile image


    8 years ago

    Thanks for the useful tips, Edweirdo! I haven't set up channels, based on the hub yet, but this is something I should do! Cheers!


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