ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

How To Write a Flagship Hub

Updated on February 14, 2009

What is a Flagship Hub?

Hubpages have announced a program encouraging hubbers to contribute high quality hubs which include a minimum of 1500 words of original content plus relevant photos, videos and links. Now in academia 1500 words is not very much - a very short, 2 page essay. However, in the world of the Internet, sound bites and blogs anything over 300 words terrifies some contributors!

First off you have to get approved by HubPages - thsi is not big deal - you have to sign a form giving copyright of the flagship hub over to HubPages. Then you choose a topic for the currently available pool and wait to be approved: which you will be unless someone has asked first - you usually hear back within 1/2 working day California time. For more details on the Flagship Hub program see the link on the right

The purpose of this hub is to describe the process of developing a hub, or any article for that matter, which involves some original content and research.

Step 1: Choose your topic

Select a topic which you know something about. You probably already know how to find relevant information on the Internet. You don't have to be an expert on the exact topic but knowing the best source of information in a particular field will speed up your research and you will probably produce a better article.

Step 2: Do some research

That's right actually get out and do some research, find some relevant sites and decide why they are relevant! Do the research before you start writing. Think up a list of key words (which could well become your hub's tags) and use them. Stay focused on the topic, hyperlinks can be way too distracting when you are trying to get something done! Make sure you keep a list of useful links as you find them - I cut and paste them to a document, but you could bookmark them too.

Here is a list of links to get you started on almost any topic.

Step 3: Write an outline

Its personal preference how to write an outline, but however you do it, skip this step at your peril. Without an outline you will end up with a rambling monologue which will take at least twice as long to edit compared to the well structed article developed from an outline. It probably also worth mentioning that a beginning, a middle and a conclusion is a good structure to start with.

Options on how to write an outline:

  • paper, some people like to physically write at this stage, use post-it notes write noteson small cards and re-arrange whatever works;
  • use an offline word processor. I prefer this as it stops me being distracted by the technology. Beware of formatting as you are going to cut and paste the original to the hub pages editor. I find using OpenOffice works fine - and its a nice editor which costs nothing. WordPad which comes with Windows is good too. Avoid Word if you don't want formatting problems.

  • Use the HubPage's tools. You can arrange the capsules in the order that you want them and start using text boxes adding Capsule Subtitles and other headers.

Whichever method that you use - remember this is an outline, not a draft. Don't confuse an outline and a draft. An outline is just that - headers, in the order that they will (probably) appear, notes under those headers, the odd phrase but generally not complete sentences and no regard for grammar or spelling.

Step 4: Now write the draft

Now its pretty easy - fill in the gaps. If you are using paper for the outline you probably want to start using a keyboard at this point. Write the whole thing - quickly, with the spell checker turned off. Try to write the whole article before you start re-reading. Get it all down once and then get yourself a well-earned coffee, gin or chocolate (or all three). It gets easier from here! Remember to keep it readable by using headers, bulleted and numbered lists. Make it easy for your reader to skim if that is what they want to do.

Step 5: Revise the Draft

Ideally you need to walk away at this point and do something else. Now come back and check:

  • the spelling, I come from a part of the world that uses British spelling but for the Internet I use the US spellings because that's the majority of the readership
  • check your grammar. There are some good grammar hubpages here

  • double check that your links actually work.

You may end up re-writing parts, that's fine. Keep going until you are happy, now you do really need to leave it for at least 24hours - its amazing how time gives you perspective on writing!

Step 6: Final Version

Now is a great time to get an innocent friend to read the article - they can tell you the blooming obvious that you will have missed - I am good at missing out small words like : to, of, do, for - and they are really hard to see -you really do see what you want to see not what is there!

If you are all out of obliging friends try reading aloud (even if in your head) this slows your reading down and you will notice the obvious.

Step 7: Submit

Double check all your links (again) Double check the submission requirements and follow them. Good luck!

If you interesting in the final result check out my flagship hubs to date!

The Author

Lis Sowerbutts is trying to make money on the Internet without ripping anyone off! You can read more about how her online journey at her blog: Passive Income Online

Lis,a New Zealander, is currently living in Perth, Australia


    0 of 8192 characters used
    Post Comment
    • johndwilliams profile image


      6 years ago from Essex England

      Just found this little gem - a perfect description of who to write thanks for sharing/ I agree with the breaks and revisiting the text.

    • fivesenses profile image


      7 years ago from new delhi

      thanks for the useful tips and instructions.

    • laadhy profile image


      9 years ago from Maldives- The Paradise on Earth

      gooood instructor. Nice hub, i enjoyed reading this hub.

    • nicregi profile image

      Reginald Chan 

      9 years ago from Malaysia

      Damn you write good stuff! Thank you for sharing. Really need it especially at this time!

    • ameliejan profile image


      10 years ago from Alicante, Spain

      Very useful again! Thanks for writing it.

    • Ibrahim K. Shafin profile image

      Ibrahim Kamrul Shafin 

      10 years ago from Dhaka, Bangladesh & Washington DC, USA

      Very well-written hub. I appreciate the information with the points. I just need to bookmark it. So, thumb up! :)

    • doitex profile image


      10 years ago from Latvia

      Great hub! Thank you. Grammar link was very useful in my case!

    • ncuxapa_ profile image


      10 years ago

      Nicely done I am still getting useful info !

    • profile image


      10 years ago

      you have any example of flagship hub you craeted ?

    • leni sands profile image

      Leni Sands 

      10 years ago from UK

      Great work, really interesting and useful hub. Will get cracking right away...

    • talfonso profile image


      10 years ago from Tampa Bay, FL

      I love this Hub - I wrote one on Disney World crowds by month, but I didn't know it became a "flagship Hub" of my group. I guess there are factors that make it flagship: evergreen appeal, word count, and usefulness.

    • dubturbo profile image


      10 years ago

      Thanks Lissie for this informative hub. I just became a hubber and have not yet written my first hub. I will use your recommendations to help me write my first hub. Although it is not a flagship hub I do want to create a quality hub. Thanks for the advice.

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      11 years ago from New Zealand

      if I hire a writer I own the copywright - pure and simple -that's what the flagship program is - but its better than that because you get the residual advertising income too - most programs only give you one or the other - not both!

    • MickS profile image


      11 years ago from March, Cambridgeshire, England

      yes, useful information for writing a Flagship hub. HPs want the copyright, how much are they paying for it. I write outside the Internet, you know print, I get paid for it, I've never been asked for my copyright.

    • DonnaWallace profile image

      Donna Wallace 

      11 years ago from North Carolina

      This is great information on building a flagship hub. Thank you very much for the information.

    • viking305 profile image

      L M Reid 

      11 years ago from Ireland

      Great information here thanks. I did not realise there was such a thing on HubPages as a Flagship hub. I am going to have a look after I have finished here. Yes research and presentation are very important I agree.

    • cjmo75 profile image


      11 years ago from Tempe, Arizona

      Fantastic info. I've followed this info and gotten several highly scored Hubs. Thanks.

    • barryrutherford profile image

      Barry Rutherford 

      11 years ago from Queensland Australia

      well said Lizzie

    • profile image


      12 years ago

      excellent advice, thank you. 300 words doesnt terrify me, I like the sound of that!

    • Abhishek87 profile image


      12 years ago from India

      Great great hub :D

      Off to read your flagship hubs :)

    • MomZof3 profile image


      12 years ago

      I am new to Hub Pages, so this was really useful to me. Thank you so much for taking the time to help others like me. You are appreciated! Thumbs up!

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      12 years ago from New Zealand

      Yeah sad really isn't it!

    • dollnasian profile image


      12 years ago from Denver, CO

      "anything over 300 words terrifies some contributors!" This sums up most articles on the internet.

    • profile image


      12 years ago

      Very nice tutorial.very straightforward.I will follow your tips on my next hub.Thanks alot for sharing.

    • hot dorkage profile image

      hot dorkage 

      12 years ago from Oregon, USA

      I have a problem with signing over copyrights to anyone in general. But Let's see what topics they are looking for, I'm willing to try anything once.

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      13 years ago from New Zealand

      Daniel: check out the how to create an attractive hubpage link above: I describe lining up capsules there

    • danieltetreault profile image

      Daniel Tetreault 

      13 years ago from Nanaimo, British Columbia ("BC") - Canada


      How do you get your ebay and amazon ads to appear next to your content and not at a the end of the capsule?

    • JeffSeely profile image


      13 years ago from Franklin,TN

      Lissie, Thanks very much for this post! I've got a lot I want to do here but just getting started. I've been commenting on a few hubs just to get my feet wet. I'm looking forward to getting going and very glad I found your hub.

      All the best!Jeff

    • Karen Ellis profile image

      Karen Ellis 

      13 years ago from Central Oregon

      Thanks Lissie, this was just what I was looking for. I'll check out your Flagship pages now.

    • Shirley Anderson profile image

      Shirley Anderson 

      13 years ago from Ontario, Canada

      Lissie, this is great! I didn't even know there was such a thing as flagship hubs until just this minute.

      Thx for the tutorial, this is great! (did I say that already?)

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      13 years ago from New Zealand

      Thanks for commenting vietnamese - but it was a cyclo in HCM

    • vietnamese profile image


      13 years ago from USA

      I was going to comment about the pic in your profile. Of course I recognized it was taken in VN. But when I scrolled down here, I saw you already mentioned that. Look like you enjoyed the motorbike (something I didn't have a chance to jump on over there yet)

    • Vnavigator profile image


      13 years ago

      Nice job, I picked up a couple of tips from your article.

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      13 years ago from New Zealand

      Hi Jason, thanks for commenting and for the heads up on the India link - now fixed! Yes the picture is vietnam - I wrotea hub about it here!

      Vietnam is awesome - I want to go back! I have amended this hub a little and added a link below the picture just to clarify: to write a flagship hub you have to select a topic from the topic pool - link in the "get paid $25" link. The pool is a bit thin on the ground at the moment - probably because of the hublov contest. Of course you can use the same standards for any hub: I just did for this non-flagship hub one yesterday's contest :-)

    • profile image

      Jason Stanley 

      13 years ago

      Three items,

      Thanks for the info. I'm working on building what I hope will be a flagship hub on weight loss but imagine the compitition over there is pretty fierce - if not accepted as a flagship then it will be a very large hubpage with lots of stuff. Your infomation here is quite helpful for a novicel like me.

      I tried to jump to you India page from this page (I tried several times just to make sure it wasn't me) and always went to Italy. Italy goes to Italy. (Don't you just hate it when something that you put up glitches)

      The photo of you is clearly Vietnam. We recently lived in Saigon for almost two years - loved it! Where are you in the photo?

    • profile image

      Jason Stanley 

      13 years ago

      I'm working on building what I hope will be a flagship hub - if not then it will be a very large hubpage with lots of stuff. Your infomation here is quite helpful for a novicel like me.

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      13 years ago from New Zealand

      LInk capsule now working fine!

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      13 years ago from New Zealand

      Finally got the flagship hubs added -but the link capsule is still not working - I used a text capsule instead

    • belief713 profile image


      13 years ago from Earth

      :) no problem - it is hard to proof your own work

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      13 years ago from New Zealand

      Thanks belief713 fixed now! I know Im missing the flagship hubs - technical problem hopefully it will fixed soon

    • belief713 profile image


      13 years ago from Earth

      just wondering if you realize you are missing "step 3"

    • djtphn1 profile image


      13 years ago from Riverside County, California

      Another great hub.....thanks...I also checked out your website and tried to email you but the link did not work for contact, just an fyi.

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      13 years ago from New Zealand

      Oh and yes google ads do ocasionally even still get me. They really work though when some starts at google at types in something like "how to I make money on the internet?" - they have a question that needs answering !

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      13 years ago from New Zealand

      ROTFL Jerrico - you get paid $25 for a flagship hub - and you have to choose one of the prescribed topics!

    • WordPlay profile image

      Carla Chadwick 

      13 years ago from Georgia

      Thanks for the nudge toward the flagship program. I checked it out when I first arrived at HubPages but was a little intimidated. Now that I've had some experience, I'm going to take another look.

      BTW, your writing is always a pleasure to read. :-)

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      13 years ago from New Zealand

      Glad to be of help funride!

    • funride profile image

      Ricardo Nunes 

      13 years ago from Portugal

      Thank you for this great informative hub!

      I´ll use this info in my next hubs ;-)

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      13 years ago from New Zealand

      Yes reading aloud is a good trick - its great what you can see if you want to! Its also to keep an eye on the common my/by of/off to/too their/there its/it's to/too mix-ups

    • helenathegreat profile image


      13 years ago from Manhattan

      Great, great hub, Lissie! It also helps (if you don't have an innocent bystander on which to force your final draft) to read the thing out loud. That keeps you from skipping those little words (of, to, for) that you automatically add when you read it in your head.

      Thanks for the great guide.

    • Zsuzsy Bee profile image

      Zsuzsy Bee 

      13 years ago from Ontario/Canada

      Super, great details. Thanks

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      13 years ago from New Zealand

      I wrote this hub in the 24 hour pause between steps 5 and 6 - so I couldn't refer to the flagship hub! However its out now and I've added the link at the end of the hub!

    • Marisa Wright profile image

      Kate Swanson 

      13 years ago from Sydney

      Lissie, how about putting links to your own Flagship hubs in this article so we can go and have a look at how it worked out in practice?

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      13 years ago from New Zealand

      It took longer than I thought - finding the 10 sites was the slow bit - once I had them I just wrote and the pics and videos werent hard to find.

    • MM Del Rosario profile image

      MM Del Rosario 

      13 years ago from NSW, Australia

      hi liss, thanks for visitng my hub, i really like to apply for the flagship hub but I may not have the time to do the research, it is like doing my uni assignment (lol) but the incentive is really good.

      great tips. regards and see you around.

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      13 years ago from New Zealand

      Glad to have been some help - and I am quite chuffied to get a comment from a real wriiter - I am very impressed with anyone who can write fiction - I certianly carn't!

    • Kenny Wordsmith profile image

      Ashok Rajagopalan 

      13 years ago from Chennai

      God bless you for taking pains to write this!

    • Lissie profile imageAUTHOR

      Elisabeth Sowerbutts 

      13 years ago from New Zealand

      Thanks for your kind comments guys! I think its nice that hubpages is going this way with the longer articles - though I think the short ones have their place. I don't know how Hubpages is going to differentiate them though - we will have to wait and see what happens when some are published!

    • Earth Angel profile image

      Earth Angel 

      13 years ago

      Thanks Lissie!! GREAT Hub!! GREAT idea!! The new format soooooooooooo fits my writing style better!! Is HubPages going to create a new section for these new short essays?? Blessings, Earth Angel!!

    • nichesiteexpert profile image


      13 years ago from San Diego

      A very well put-together Hub on how to write successful Hubs. I like it! Good job, Lissie!


    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

    Show Details
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
    ClickscoThis is a data management platform studying reader behavior (Privacy Policy)