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How to Speed Up Your Hubs = More Traffic

Updated on January 6, 2017
melbel profile image

Melanie is a social media maven and has been blogging since 2007. She is an expert on things related to internet culture.

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Why You Want a Fast Hub

There is one obvious reason you would want your hubs to be faster: your readers will have a better experience.

Sounds pretty straightforward and obvious, right? The thing is that you really want your hubs to be as lightning fast as possible. With a large percentage of readers browsing on their phones, a slowly loading website could make you lose traffic.

Another major reason you'll want a fast site: Google penalizes slow sites. This means fewer people will even have the opportunity to experience your slow load time.

One pitfall to using HubPages is that a lot of the page speed is up to the folks who run the show from HQ. However, there are a couple of things you can do to SERIOUSLY cut down on load time.

The hubs in red are the hubs I REALLY need to speed up.
The hubs in red are the hubs I REALLY need to speed up.

Finding the Culprits

The first thing you'll want to do is find hubs that are really slowing things down. Usually, these are hubs with lots of images and video, but there's an easy way to find the culprits right in Google Analytics.

In your Google Analytics account for HubPages, click "Behavior", then click "Site Speed", and then finally click "Page Timings."

Once there, you'll see a list of 10 hubs/pages and their load speeds. Note that these are relative speeds. The ones in green with negative are your faster pages and the ones in red are your slower pages.

Work on the hubs in red first!

You can see more hubs and their relative speeds by using the arrows at the bottom (or by changing "Show Rows" to a number larger than 10.)

Get Rid of Excess Video

If you have a video that describes what you're talking about in your hub, that's awesome. Keep that video. Media tie-ins can really make a hub shine!

If you have a hub on something like, "The 10 Best Pop Songs of the 90s", don't put ten videos up. You might think you're being helpful, but it will make your hub slow down to a crawl and visitors may click off before the page has even finished loading. What you can do is create a playlist on YouTube and put the first video on your Hub and let users know that if they view the video on YouTube, they can hear all the songs.

If you have a hub about your favorite travel destination and then finish off the hub with your favorite song (that's completely unrelated to your topic), get rid of it. This is the equivalent of your

Social Media Image Sizes

Social Media Site
Image Type
Size
Facebook
Link Image
1200 x 627
 
Image
1200 x 1200
 
Milestone Image
1200 x 717
Twitter
Image
880 x 440
Google+
Image
800 x 600
Pinterest
Pins
600 x (infinite)

Resize Images to Boost Page Speed

Images are a major culprit in slowing down a site. Resizing can significantly reduce the size of an image file (which means it takes viewers less time to download them.)

Make sure you keep your images large enough to look nice on sites like Pinterest and Google+ where images really boost social shares.

Just make sure your photos aren't so large that they would take up a city block if printed out. If you make them *just* large enough to look fabulous on Google+, you're golden.

Optimize Images

One of my very favorite WordPress plug-ins is Smush.it. This is a free service offered by Yahoo. Smush.it reduces the size of your images by removing excess "junk" from images.

However, you can use Smush.it without using WordPress through the Smush.it site.

It's extremely important to note that Yahoo does this losslessly. This means that your images look completely unchanged. Your images have the same dimensions, same awesome colors, and same amazing look, but the files are smaller.

When I found out that some of my hubs were on the slow side, the first thing I did was optimize images. This really sped things up.

Before I attached images to this hub, I ran them through Smush.it and I cut the file size of each by around 50%!

Quick Poll

What is slowing down your hubs?

See results

Show Fewer Comments

If you have a hub with a lot of comments, you should show a max of 50 comments at a time. You can toggle the amount of comments shown by hitting the edit button on the comment on hubs.

This doesn't prevent readers from viewing other comments. If a reader wants to view more comments, they just have to click an extra button. All other readers who aren't interested in reading every single comment on your hub just earned themselves a much faster load time!

Now that you know how to speed up your hubs, you can get to work on really boosting the experience for your readers (and perhaps even see a boost in search rankings.)

Comments

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    • anatomynotes profile image

      Edmund Custers 2 months ago

      After reading this, I went to browse through my analytics and found the tab "speed suggestion" very helpful. It gives more details on what to fix - a nice gift from google.

      I also found some technical thing there that we can't really fix, probably related to the ads displayed on hubs; I assume hubpages looks at these things too, to optimize site speed.

      Cheers!

    • Glenn Stok profile image

      Glenn Stok 2 months ago from Long Island, NY

      And just when I thought I knew what I was doing, I learned something new from you!

      I always reduced the width of my images to the width HubPages uses for full width, but I didn't think about the fact that other sharing sites display these images in a larger fashion.

      Making it too small may cause it to be pixelated on these other sites. Flipboard is also known to display our flipped hub images very large. So now I'm going to take that into consideration.

      As for comments, I always remove comments that don't add any value to the topic, or are off topic. But you reminded me that I should change the display count to limit the number of comments displayed at one time.

      Page load time definitely has an impact on ranking. I see it in my Analytics reports. Thanks for the great suggestions to help improve this.

    • anatomynotes profile image

      Edmund Custers 2 months ago

      Very useful tips. Now I have to get to work looking for those slow loading hubs. Thank you!

    • Thelma Alberts profile image

      Thelma Alberts 2 years ago from Germany

      A very useful hub. Thanks for sharing. I had no idea about this until I was reading this hub. I have to try this.

    • monia saad profile image

      monia ben saad 2 years ago from In my Dream

      thank you a lot for this helpful hub i search to drive more traffic for my hubs

    • peachpurple profile image

      peachy 2 years ago from Home Sweet Home

      I think it is the content. I have clear pictures but slow traffic

    • prasetio30 profile image

      prasetio30 2 years ago from malang-indonesia

      Very informative hub and useful for us. I learn much here. Thanks for writing and sharing with us. Vote up! Happy holidays.....

    • mary615 profile image

      Mary Hyatt 2 years ago from Florida

      So confusing! HP encourages us to use images and videos. One post from them recommends even using a full size photo to begin with.

      One big disadvantage I see to changing a Hub in any way goes right to QAP for revaluation. I've made that mistake before!

    • Your Cousins profile image

      Your Cousins 2 years ago from Atlanta, GA

      Good stuff. Especially the tip about limiting the number of reader comments. Voted Useful and Interesting.

    • Vellur profile image

      Nithya Venkat 2 years ago from Dubai

      Useful tips, thank you for sharing. Never gave these ideas a thought, now I do.

    • peachpurple profile image

      peachy 2 years ago from Home Sweet Home

      frankly speaking i have no idea what is keeping my hub so low. 65 score!

    • rajan jolly profile image

      Rajan Singh Jolly 2 years ago from From Mumbai, presently in Jalandhar,INDIA.

      Great tips. I just need to check out the hubs that need working on speeding up the page loads.

      Thanks and shared.

    • monia saad profile image

      monia ben saad 2 years ago from In my Dream

      i try to comment other hubs and work hard in order to improve my traffic

    • ChitrangadaSharan profile image

      Chitrangada Sharan 2 years ago from New Delhi, India

      These are very much useful and helpful tips and I had no idea about this.

      Thanks for sharing your expertise. Voted up as useful!

    • AudreyHowitt profile image

      Audrey Howitt 2 years ago from California

      Useful! I pulled up analytics next to your hub! I helped!

    • Sunnyglitter profile image

      Sunnyglitter 3 years ago from Cyberspace

      Good tips. I never even thought about this type of thing before.

    • caseymel profile image

      caseymel 3 years ago from Indiana

      Great article! I will have to incorporate some of these tips into my Hub Time!

    • Alison Graham profile image

      Alison Graham 3 years ago from UK

      Thanks for all the tips, particularly (in my case) the one about the comments. Just one question about image resizing or running through smush-it - if a hub already has a lot of image shares on social media, are there any implications with doing this? i.e. I am thinking you would need to replace the old image with the new, resized one so, a) would the link to the old (removed) image still land on the hub and b) if someone had shared the image url instead of the hub url, I am thinking that this would no longer work as the image location urls are different from hub urls (hubimg.com followed by the filename instead of hubpages.com followed by hub filename)?

    • Hezekiah profile image

      Hezekiah 3 years ago from Japan

      Thanks for the tips there, never really though about that to be honest. I always thought that the more content the better.

    • misterhollywood profile image

      John Hollywood 3 years ago from Hollywood, CA

      I really liked the practical advice you offered in this hub. A few of these I knew about but several more I did not (i.e. comments). Thanks so much for making this available!

    • momsdoworkathome profile image

      Katina Davenport 3 years ago from Michigan

      I never knew that this was important. Great hub. I will be following these tips.

    • goodnews11 profile image

      OSBERT JOEL C 3 years ago from CHENNAI

      Those are really a great points. Its true that the traffic on a webpages depends upon its speed also. Great hub! Voted Up!

    • DealForALiving profile image

      Sam Deal 3 years ago from Earth

      Never thought about this, but apparently I should have! Great tips and really useful. Clicking share now.

    • MartieG profile image

      MartieG aka 'survivoryea' 3 years ago from Jersey Shore

      Very helpful in understanding this part of Google Analytics - thanks!

    • favored profile image

      Fay Favored 3 years ago from USA

      This is so helpful, I didn't even know about this stuff. I used to have my comment settings to ten, but didn't know how to do it here. I will fix that in the future. Thanks so much.

    • stereomike83 profile image

      stereomike83 3 years ago from UK

      One of those things that sounds like common sense but is only when someone points it out to you, you go "oh yeah". Will be checking my hubs ASAP

    • cheeluarv profile image

      cheeluarv 3 years ago from INDIA

      Thanks for the great tips melbel, and thank you rajan jollly for sharing the useful article.

    • rajan jolly profile image

      Rajan Singh Jolly 3 years ago from From Mumbai, presently in Jalandhar,INDIA.

      I had no idea really if a page loading could be speeded up and that Analytics offered a way to know which pages were loading slowly.

      Thanks for this wonderful and useful hub and tips on how to do it.

      You got me busy for a while now!

      Up and awesome. Shared.

    • Anamika S profile image

      Anamika S 3 years ago from Mumbai - Maharashtra, India

      I would love to try this. Thanks for the awesome tips!

    • melbel profile image
      Author

      Melanie Shebel 3 years ago from New Buffalo, Michigan

      Thank you so much Audrey. Let me know how the pictures work out!

    • brakel2 profile image

      Audrey Selig 3 years ago from Oklahoma City, Oklahoma

      Thanks Melbel for the great tips on speed. I know that I had some articles analyzed on a site, and the recommendations involved speeding up the load time. This is why I wonder if the first pic on a hub is too large, how will the load time handle it. I don't know with the new pic system on this site will work. I try to have most of the pics on the right side to make them smaller. Your knowledge portrays your great mind, and thanks so much for sharing. I will share this hub. Blessings, Audrey

    • randomcreative profile image

      Rose Clearfield 3 years ago from Milwaukee, Wisconsin

      Thanks for the tips, Mel! I'll definitely have to check out my article speeds.

    • Teresa Coppens profile image

      Teresa Coppens 3 years ago from Ontario, Canada

      Looks like I have some work cut out for me. I'v just started my blog and have been following most of your suggestions. It makes sense to do it for HubPages too. Awesome advice Mel!

    • melbel profile image
      Author

      Melanie Shebel 3 years ago from New Buffalo, Michigan

      Yeah, they really help. I've done some of these things on my blogs and it really helped speed things up and traffic is up too! Let me know how it goes for you!

    • Victoria Lynn profile image

      Victoria Lynn 3 years ago from Arkansas, USA

      Who knew? Obviously, you did. I may have to try some of these! Awesome hub!