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Why Website Traffic & Earnings are Low

Updated on November 4, 2011

Increase Adsense Earnings in January

I decided to write this hub because there has been a thread recently where numerous hubers have mentioned the January drop in Adsense earnings and websites traffic. Apparently this has to do with advertisers paying less for particular spots on our hubs and recovering from the Christmas promotion, also the public are spending less to tighten their belts after buying gifts.

My actually traffic and clicks have not been altered much but the Google earnings have been down, I have earned pretty much exactly £130 every month for the last 4-5 months but I am a little under half of that at midway through the month. Apparently this only lasts for January and things improve in February as advertisers begin to re-enter the market, for example; Valentines Day and Spring products will creep in.

All in All this is the impression I get from other senior hubers, I also heard one huber say that you should prepare yourself and since this is my first January since receiving high Adsense earnings I have put together a list of ideas to help boost my website traffic next year.

Photo courtesy of lesmou

Increasing Website Traffic

Obviously the first idea I thought of for increasing website traffic in January is to talk about the January sales, you probably wonder why I am giving away all my ideas but this is a broad topic area and you will probably have to chose your own niche anyway.

Top website traffic comes from the ability to offer people something unique as well as SEO and I knew that the Kindle was a popular Christmas gift for 2010 and that is why I wrote a hub about where to get secondhand Kindle 3 in the sales.

Photo courtesy of alancleaver

How to get Website Traffic in January

Website traffic may drop as well as earnings because its January, this might be because people are more interested in relaxing after the hype of December and would rather play games online or watch videos rather than search for solutions to problems or information on our hubs.

You might want to write about things that happen during the winter season that people need to stock up for, an example which I did particularly well with was 'Winter clothes'.

Photo courtesy of winstonavich

Get website traffic in January

Another thing you could do to make website traffic increase during this time of the year is to talk about emergency equipment that people will need, for example, countries that don't usually experience harsh weather will be panicking to clear there roads and keep their cars running properly. You could include Amazon capsules to supplement your quarterly earnings and offer products such as anti-freeze, de-icer, windscreen covers, scrapers and shovels for driveways.

Photo courtesy of nodong

Keep writing through the Dark!
Keep writing through the Dark!

Web Traffic in January

One of the golden rules to almost guaranteeing Google earnings and maintaining traffic any time of the year is to keep on writing! The more you write the more likely you will earn big, at least that is the advice and outlook I have adopted from other 'gurus' on here such as ThisisOli, RyanKett and IzzyM. I am constantly backlinking even if I cannot see an immediate result in Adsense earnings, this is because I use what has worked in the past and tough through the temporary low patches!

Photo courtesy of regi_a

Quarter Earnings

You could also expand your quarter earnings by advertising products which aid new years resolutions in your Amazon capsules, for example, nicotine gum, nicotine patches, nicotine inhalers, piggy banks for saving, dieting products and exercise equipment.

Photo courtesy of sergemelki


Don't forget to watch what other hubers are doing, I don't mean copy their content but how they are preparing and coping for certain times of year. One huber I know has been here 3 years and he intentionally worked like crazy right up until Christmas to produce an extra 50 Amazon product hubs and is probably laughing now he has extra cash to get through this dry period.

Photo courtesy of rougenoirphoto


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    • rmr profile image


      7 years ago from Livonia, MI

      January usually does slow down for me, but not this year. My traffic is about the same as November and December. My clicks are a completely different story, though. Today alone, I have hundreds of impressions, but not a single click. I don't even remember the last time this happened, but it's been like that for a few days now.

    • freecampingaussie profile image


      7 years ago from Southern Spain

      I noticed a drop in views , havent made money here , get about $40 a week from kooday as well as more when i sell words!

    • ns1209 profile image


      7 years ago from UK - England

      Interesting and I've noticed a drop!

    • Richieb799 profile imageAUTHOR


      7 years ago from Cardiff, Wales UK

      I'm actually seeing a rise today after the hardwork Ive put in, could be a sign of good things to come!

    • ddalgleish profile image


      7 years ago from Canada

      Yes, I've noticed a January drop in Adsense earnings. Thanks for the tips.

    • Stevennix2001 profile image

      Steven Escareno 

      7 years ago

      Pretty sound advice Richie, as your hub is full of useful information. Thanks a lot, as this hub answered a lot of my questions, as my traffic has died down considerably since the holidays. I guess now I know why now. Anyways, thanks for the read.

    • Bostonfamily profile image


      7 years ago

      Agreed good advice- I will continue to write here as well as my other blogs and other sites. My google adsense usually sees a typical 25% decrease from December.

    • daravuthz profile image


      7 years ago from Cambodia

      THank you for very good information. Cleared up a few questions. Blessings

    • Minnetonka Twin profile image

      Linda Rogers 

      7 years ago from Minnesota

      Thanks for the great tips. It does make sense that this could be a slow time for hubbers.


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