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How to Optimize your HubPages to Make Money

Updated on June 8, 2017
Marisa Wright profile image

Marisa Wright wrote her first novel at 15, created her first blog in 2006 and has been writing for profit, and creating websites, ever since

This Hub is all about how to maximize income on what I call "writerly" Hubs.

The Writerly Hubber
The Writerly Hubber | Source

I've been a member of HubPages for nine years and in that time, I've met many excellent writers, some even published authors or seasoned journalists, who are frustrated and mystified by their lack of success on HubPages. They write great copy, they've had success elsewhere, why not here?

It may surprise you to know that writing online is not the same as writing in the print world. You have to "unlearn" some of the rules you learned in school or on writing courses--for instance, write a "catchy" title and you may as well throw your Hub in the trash. And you have to learn some new skills. So let's do it.

Step #1 - Prioritize your Hubs

Work on the Hubs that get the most traffic first. Go to the Statistics page and order the Hubs by Page Views (click on the "30 days" heading twice). Now either export the table into Excel, or print the screen, so you have a handy list of your Hubs with the highest-trafficked Hubs at the top.

Step #2: Allow Space for HubPages Ads

Advertising on HubPages doesn't always appear in exactly the same place on every Hub. HubPages uses Yieldbuild to work out the best positions. It makes sense, then, to make sure you leave space for those ads by splitting your text over several capsules.

Step #3 - Grab Your Reader Immediately

People are impatient online. If they're not instantly convinced your Hub gives them what they're looking for, they will click back to Google and try the next search result. So the first paragraph of your Hub must say to the reader "I'm going to help you with your question".

Many writers have been taught to start an article with an introduction, perhaps a bit of humour or a general overview. Not online! If you must explain the background to how you came to make the quilt or learn all those facts about cataracts, tell us at the end of the Hub. Not at the start. You have to jump straight in!

The Hero Shot

Some people - one of the founders of HubPages included - recommend a full-width image at the top of your Hub to engage your readers. However, that tactic must be used with great caution.

The concept of the "hero shot" comes from retail websites which are selling products. If a reader arrives at a site looking for a pair of shoes and see a picture of some gorgeous shoes, it gives them confidence in the site. It's not always so easy to find the right photo for a Hub, and that's where the "hero shot" concept can backfire.

Say a reader comes to your Hub for help on how to fish for saltwater trout, and the first thing they see is a picture of a fisherman holding a fat trout he's just caught. That will give the reader confidence - "this writer knows how to catch fish". But what if the image is of your family having a great time on a fishing trip? No matter how appealing the photo, they'll think, "oh this is just some amateur writing about fishing with his kids" and click back to find a more authoritative source.

So, ask yourself what your readers want, and make sure your opening image relates directly to that need. If it doesn't, don't use it as an opener.

If you do use a "hero shot", it's vital to jump straight into the "meat" of your content in the very first paragraph. You've already asked your reader to scroll down once to find the answer they're seeking - they won't scroll down any further unless they're convinced you're going to help them!

An example: I recently saw an excellent Hub on how to make a particular type of quilt. It started with a "hero shot" of the finished quilt - which is great, except that the next several paragraphs told the story of why the author decided to make it! Anyone looking for instructions would've decided this was a personal story with no practical advice to offer - which is a pity, because the rest of the Hub gave some excellent, detailed advice.

Step #4 - Keep Your Text Flowing

On a PC or laptop, Hubs look best with photos floated to the right of the text (if you're not sure what I'm talking about, you need to learn how to use capsules). A photo cutting across the page can often stop a reader scrolling down - so they'll never see the ads below it!

Unfortunately, HubPages has a very basic mobile view, which automatically expands all capsules to full-width when viewed on a cellphone or tablet. Half-width capsules expand ABOVE the capsule they're next to, and that may not make sense - make sure you use the " Preview" function to check the Hub looks right on a mobile device.

Do make sure you use photographs legally, too! Copyright for photos is the reverse of what most people think - ALL photos are copyright unless stated otherwise. To learn more, read this Hub.

Note: If you have your own photos, bear in mind it's very likely they'll be stolen if you put them on HubPages. Consider putting them up for sale at a site like Dreamstime instead. You can always write a Hub or two to promote them.

Most visitors to HubPages are using mobile devices - so always click on Preview and view your Hub in Mobile view, to make sure the Hub will look good for those readers

Step #5: Keep Your External Links Low

I don't mean you mustn't link to other websites: Google will reward you for including links to good quality sites. I mean keep them low down in the Hub. The reason is simple - if a reader sees a link to another site before they get to an ad, they may follow that link and never come back to click on the ad!

So keep your links to other Hubs or other websites to the last couple of paragraphs. And don't go link-crazy: only link if the other Hub or site adds real value to your Hub. A sea of blue links only annoys your readers - and they'll be even more annoyed if they follow the links and don't find it helpful. Besides, the more links you create, the more work you're creating for yourself, because you're more likely to have broken links in the future - and Google doesn't like broken links.

Step #6: Interlink, Interlink, Interlink

If you've written several Hubs on the same subject, interlink them. I don't just mean put them in groups - I mean mention your other Hubs in the text, (e.g. " I explained in my Hub on Belly Dance Workouts"). These are called contextual links and Google loves them.

You can see how I've implemented this in my Hub on Tribal Belly Dance Costumes - I have links in the text to my website and to my related Hubs.

Step #7 - Four Quick Ways to Improve Traffic

Basic SEO - Avoid Clever Titles

Most writers are taught to use a "catchy" title for an article, and witty headings within it. On the internet, that does not work!

You must use titles that describe what the Hub is about, preferably in a phrase people actually search for. That often means they're somewhat boring, but don't worry - because titles are to attract Google first and foremost. You can "grab" your reader with your summary and first paragraph! It's surprising what a difference a good title can make to your traffic - I saw one Hub triple in traffic when I changed its title to include my keyword phrase.

The clip below explains how to use the Google Keyword Planner to optimize your title - but personally, I don't recommend it. That tool is designed to provide a service to advertisers, not writers, and because of that it's far too easily misunderstood. Get it wrong, and you can do more harm than good!

It's possible to achieve a lot with simple common sense. Just ask yourself what people are likely to be looking for, start typing them into Google and see what auto-completes - those are the phrases people are actually searching for, so those are what you should use.

For a more detailed explanation of how to use that feature, read this Hub on Google Suggest by Wrylilt.

The Summary

If the title is for Google, the summary is for your visitors. It provides the couple of lines you see under the Hub title on Google search results. Make sure it entices your reader to click on the link and read more! You'll find it at the top of the "reorder" box when you're in edit mode. Remember, though, that the reader can't see it on the Hub itself.

Write Long Hubs

Longer Hubs - between 1,000 and 2,500 words - do much better than short Hubs. Readers themselves may not care to read a very long Hub - but a longer Hub will rank higher in Google's search results, and therefore be more likely to get readers in the first place.

Keeping Readers on your Page

Google looks at a range of parameters when judging your Hub, and one of them is the length of time visitors stay. The longer they stay, the more value your Hub has in Google's eyes, the higher you'll rank on searches and the more visitors you'll get.

A simple way to hold readers longer is to add Youtube videos relevant to your subject. This has the bonus of giving you a free backlink - a link to your Hub will automatically appear on Youtube.

Unrealistic Expectations?

Having done all that work, you should see improved traffic to your Hubs. But here, I need to add a small reality check.

Occasionally, I come across a Hubber who's unhappy with their income--but when I enquire more closely, I discover that they're earning around $2 per Hub per month.

Their problem isn't that their Hubs are doing badly - their problem is that they're expecting too much. $2 per Hub may not sound like much--but most seasoned Hubbers would regard that as a successful Hub. Certainly, you will get the occasional Hub that is hugely successful and earns far more than that--but the reality is that most Hubs will earn just one or two dollars a month.

Writing Hubs is as a long-term investment. Some of my Hubs have been published for nine years and are still earning around $2 steadily every month. So each of those Hubs has paid me at least $250--not bad when you consider each Hub took me an afternoon to write, and has needed only the occasional minor tweak over the years.

Think of Hubs as money-makers that can simmer profitably on the back-burner while you're doing other things.

Happy Hubbing!


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  • hannahwaguinao profile image

    Hannah Guinao-wa 4 weeks ago from Rizal Philippines

    Very well said. This article answered most of my questions on how hubpages operates. Hoping to see more of your writings. God speed!

  • ericjperry profile image

    ericjperry 4 weeks ago from Cullman, AL

    That was a lot of information to swallow at one sitting. Thank you. I know what I need to work on now, and ways to tweak my page. God Bless.

  • Alison Graham profile image

    Alison Graham 5 weeks ago from UK

    Thank you for the very helpful advice Marisa, points #3 and #6 are the ones I feel I really need to take action on right away. I found this article after a comment you left in a forum thread and I am so grateful that I did! Following your guidelines, I have worked on two of my more popular hubs over the past couple of days and, by including a link to another, related hub, have already seen a small increase in traffic to that one. Much appreciated

  • HoneyBB profile image

    Honey Halley 2 months ago from Illinois

    Thanks Marisa, Great advice! I learned a few more things here that I will be incorporating into my articles.

  • Athlyn Green profile image

    Athlyn Green 2 months ago from West Kootenays

    Very good insights, Marisa, and readers are sure to come away with something usable to improve their articles.

    It is a good idea to have a formula when writing articles at HubPages. This helps to ensure higher-quality articles.

    I like your tip about YouTube and how this creates a link back to one's articles.

  • MKishor profile image

    Kishor Mohanty 3 months ago from Hyderabad

    Nicely written. Informative and helpful.

    Thanks for sharing.

  • simplehappylife profile image

    SA Williams 5 months ago from Earth

    Thank You Very Much! This is very helpful to newbies :)

  • CYong74 profile image

    Cedric Yong 12 months ago from Singapore

    Brilliant hub with lots of useful information. Thanks so much.

  • Marisa Wright profile image

    Marisa Wright 17 months ago from Sydney

    @hinazille - I agree that writing on your own blog should ultimately be more successful BUT only if you specialise, and it looks as though your articles cover a wide spectrum of topics. Once you discover a particular subject area that you're passionate about, then it's time to start a blog about that. If you want to write about anything and everything, HubPages is probably still the best place to do that.

  • hinazille profile image

    hinazille 17 months ago from Dominica (West Indies, The Caribbean) :D

    This is a brilliant hub Marisa. Very useful, concise and convinced me to read it to the very end...i particularly like the way you put it in a step by step fashion, it makes it so much easier to implement. Kudos for that!!!

    I joined hubpages a while ago but stopped writing or even updating my content.. I have surpassed the 100,000 reads mark, and cant help but think that had i written these articles on a blog of my own that may translate through into better earnings...

    You have been successful on hubpages for a while writing excellent and gripping hubs...what would be your golden rule for inspiring someone like me to get back into writing on here with the intention of learning (about blogging and writing stellar hubs), and of course earning atleast some hundred dollars a month?

  • hannahwaguinao profile image

    Hannah Guinao-wa 17 months ago from Rizal Philippines

    Thank you, very informative hub for a newbie like me, still learning a lot about hubpages and need to learn more. Thanks for the advice!

  • Jesse Drzal profile image

    The Write Life 18 months ago from The United States

    Great info. Thanks!

  • letstalkabouteduc profile image

    Nancy Mitchell 19 months ago from Bend, OR

    Thanks for all the useful information. I started off on Hubpages like so many others, thinking I do the writing and they take care of the rest. I gradually realized that's not true. There's a lot to learn!

  • ThatMommyBlogger profile image

    Missy 22 months ago from The Midwest

    Great tips.

  • Glenn Stok profile image

    Glenn Stok 22 months ago from Long Island, NY

    Powerful stuff Marisa! All these points are well-worth remembering. I do much of it myself.

    One point in particular that you said near the end of Step #3, about grabbing your reader immediately, stood out for me. I have read many articles where the author went off-topic at the start and finished with a bang-up job. But I realize that most readers will have given up long before they get to the meat of the hub.

    For that reason I review my own hubs from time to time. And sometimes I notice that a sub-title I originally used lower down in the hub actually serves better as the main title. So I move things around. We see things in a different light when we review our old work.

    I recently made changes to all my hubs for mobile friendliness when Google announced the necessity to do that. One of the things I paid attention to was what you said in Step #4 about image capsules in the right column expanding above the capsule they are next to.

    One thing I noticed is that the capsule titles can end up in meaningless positions on mobile phones if we don't set it up right, which is why I reviewed all my hubs in mobile preview.

    In reference to your last point, I didn't know that a backlink to our Hub will appear on YouTube when we include a YouTube capsule. I'll have to check that out. Cool!

    Thanks for all these great points.

  • Duane Townsend profile image

    Duane Townsend 23 months ago from Detroit

    Excellent sharing...I'm still trying to figure this platform out, this was very helpful.

  • brakel2 profile image

    Audrey Selig 24 months ago from Oklahoma City, Oklahoma

    I read this hub a while back, and it still has good ideas. By mistake, I think, I have made many of my pics wide view, not leaving adequate room for ads. Your suggestion to have smaller pics is right on. I already gave up on a full view at the beginning, as you suggested. Instead, I have a good introduction, I hope. Thanks, Marisa, for sharing your time-tested good ideas. Sharing. Blessings, Audrey.

  • peachpurple profile image

    peachy 24 months ago from Home Sweet Home

    i couldn't find this hub in your profile page but am glad to read it now

  • profile image

    Amber Bakthair 2 years ago

    Amazing tips by a senior hubber.It defines how curious are newcomers for making popular hubs :)

  • kbdressman profile image

    kbdressman 2 years ago from Harlem, New York

    Thanks for the great tips! Hopefully applying some of these will actually make hubpages profitable for me!

  • profamy profile image

    Amy Potter 2 years ago from Texas

    Wow! Thanks for the great tips Marisa! As newbie, hubs like this one are more valuable than I can explain.

  • Valeant profile image

    JOC 2 years ago from Syracuse, NY

    This hub rocks.

  • Sharp Points profile image

    Sharp Points 2 years ago from Big Bear Lake, California

    Very useful. Bookmarked for later reference, thank you! Voted up.

  • aesta1 profile image

    Mary Norton 2 years ago from Ontario, Canada

    I am off to a more focused review of my hubs after reading your tips here. Thanks again for a really valuable contribution.

  • sweetpikez profile image

    Pinky de Garcia 2 years ago

    Thanks for this article Marisa. I got a clear mind about using amazon and ebay capsules. Thumbs up!

  • Availiasvision profile image

    Jennifer Arnett 2 years ago from California

    I followed your recommendation from the forum post. I didn't know that Google favored contextual links over link capsules. I'll start being sneakier. Great information!

  • Chocolatealchemy profile image

    Chocolatealchemy 2 years ago from London, United Kingdom

    Brilliant, thank you Marisa; you explain things so clearly. I've soo0 much to learn (ex Squidoo). And I see you have loads of other Hubs that I will need to read too!

  • TreasuresBrenda profile image

    Treasures By Brenda 2 years ago from Canada

    Thanks for another helpful hub from one writer who is about to have many hubs to edit shortly when my lenses are imported from Squidoo,

  • Rock_nj profile image

    John Coviello 2 years ago from New Jersey

    Useful information about how to get the most mileage out of your time spent building a blog at HubPages. I agree with all of the recommendations made in this Hub.

  • Phyllis Doyle profile image

    Phyllis Doyle Burns 2 years ago from High desert of Nevada.

    Excellent hub, Marisa, and very useful. Thanks for sharing all this great advice.

  • AudreyHowitt profile image

    Audrey Howitt 2 years ago from California

    Such a useful hub! Thank you!

  • brakel2 profile image

    Audrey Selig 2 years ago from Oklahoma City, Oklahoma

    Hi Marisa - This hub has lots of good ideas, such as links in text to other hubs. I always worry about readers leaving the page, but it sounds good to me. I do put links at the end for my resources, as you mentioned. In my hubs, I have a few of my own pictures, so I hope they don't get stolen. Soon I plan to read up on Flick'r, and then I will start using them. Thanks for sharing your ideas. Blessings, Audrey

  • Torrs13 profile image

    Tori Canonge 3 years ago from California

    Lots of great useful tips here! When I first began writing, I wanted to use catchy titles but I quickly learned that search engines would not find my articles as easily that way. I've found that people search the web for answers and having a very direct title can gain readership. I do think it's fun to write some clever articles every now and then for the regular readers, but if your focus is building traffic, then being direct is probably the way to go. Great tips!

  • RachaelOhalloran profile image

    Rachael O'Halloran 3 years ago from United States

    Very good advice, Marisa. I follow most of your tips already, but I never did put links to my other hubs at the end. I shall start doing that now.

    Thank you.

  • Thelma Alberts profile image

    Thelma Alberts 3 years ago from Germany

    Excellent article! Thanks for those advices. Very useful and informative. Happy weekend!

  • catgypsy profile image

    catgypsy 3 years ago from the South

    Some great tips Marisa! There are so many things to consider when doing a hub or article that sometimes we forget all of the angles...this is a great reminder list of what to do.

  • JRScarbrough profile image

    JR Scarbrough MFA 3 years ago from United States

    Excellent advice. I really need to get the hang of all of this. I am used to writing for entertainment and not so much under the guidelines of making room for ads and such. SEO is also rather daunting. Being taught to choose words for effect rather than a search engine friendly objective seems to be something of a challenge to me. Thanks for the article.

  • M K Paul profile image

    M K Paul 3 years ago from India

    A veryuseful hub i must say

  • isaacasante profile image

    Isaac Asante 3 years ago from Accra, Ghana

    One of the best hubs I've read... Marisa, you've just nailed that topic. Step 2 is what impressed me the most.

  • Beth Eaglescliffe profile image

    Beth Eaglescliffe 3 years ago from UK

    This is a really useful hub. I'm bookmarking it so that I can keep returning and implement your tips into my hubs. Thanks.

  • jlongrc profile image

    Jacob Long 4 years ago from Memphis, TN

    I know you have a ton of comments already, but thank you.

  • Appsthatpayyou profile image

    Appsthatpayyou 4 years ago from London

    Very helpful and practical hub. Thanks.

  • aylsbillones profile image

    Aileen Billones 4 years ago from Naga City, Philippines

    Thanks for your suggestions. This is really very helpful. I'm new in hubpages so there are really a lot of things to learn. Thanks!

  • sgbrown profile image

    Sheila Brown 4 years ago from Southern Oklahoma

    Writing on the internet is an ongoing learning experience. I have found that you always have good sound advice and I use your suggestions to tweak my hubs. These days it seems that I am tweaking more than I am writing! Voting this up, useful and interesting! :)

  • sweetie1 profile image

    sweetie1 4 years ago from India

    This hub is full of wonderful advise for the hubpages writers. I just put up my hubs without thinking about google search or how much would the hub would earn. Yes I write a little longer first capsule for the adsense but rest I do what i felt like without thinking about Google. Yes in January my page views went down from 300 or so daily to less than 10 but now they have picked up to about 250

  • livingsta profile image

    livingsta 4 years ago from United Kingdom

    Wow, a very useful and interesting hub. To be honest, I still haven't used keyword research tool, and I understand that this is very important when it comes to writing. Thank you so much for this hub. Great tips and advice here.

    Votes up, sharing and tweeting!

  • rajan jolly profile image

    Rajan Singh Jolly 4 years ago from From Mumbai, presently in Jalandhar,INDIA.

    Very useful tips Marisa! I do most of these things and do not use fancy titles at all. I prefer to have the title speak for the content of the hub and possibly have 1 or 2 keywords in it. Plus I like to have these keywords in my summary too.

    Voted UUI. Thanks.

  • poshcoffeeco profile image

    Steve Mitchell 4 years ago from Cambridgeshire

    Marisa, very good article and easily understood, thanks.

    Voting up and sharing this.

  • Ceres Schwarz profile image

    Ceres Schwarz 4 years ago

    Great hub. Very useful tips and advice. I didn't know about not seeing all the ads on your hub when you're logged in. I'll be sure to check out how my hubs look like when I'm signed out.

  • ladydeonne profile image

    Deonne Anderson 4 years ago from Florence, SC

    Thanks for your great advice Marisa! I thoroughly enjoyed and learned much from this article. I am now a follower!

  • Paul Maplesden profile image

    Paul Maplesden 4 years ago from Asheville, NC

    This is a superb article, nicely summarised and very succinct. I will be re-editing my hubs over the next few days with this advice in mind, Thanks for putting this together.

  • Monis Mas profile image

    Aga 4 years ago

    Useful, but also interesting. I learned a few helpful things here.

  • Marisa Wright profile image

    Marisa Wright 4 years ago from Sydney

    Yes Joseph, that's what I meant about whether to update your Hubs. As a general rule, it's not necessary to go back and tweak old Hubs constantly. If it's an "evergreen" subject, freshness isn't very important. However when you're a new Hubber, it takes a while to discover all the features available to you - so you'll find yourself going back and tweaking regularly as you discover new things. At least, that's what I did!

  • Joseph Renne profile image

    Joseph Renne 4 years ago from Milton

    Great Advice, I have not really looked to far into SEO. I will soon as I get the chance. Adding a video would keep my viewers on a hub longer (Great Info). I see that I really have a lot of work to do to my hubs. Thanks for letting me know about this hub Marisa Wright.

  • ologsinquito profile image

    ologsinquito 4 years ago from USA

    Excellent advice! Thanks.

  • Faith A Mullen profile image

    Faith A Mullen 4 years ago

    Thank you for these great tips. Voted useful and will be using your advice!

  • Arielqiao profile image

    Arielqiao 4 years ago

    Voted it up.How useful it is to me. I am new to the SEO methods. This article includes so many good ways to get traffic. Thanks for sharing.

  • beingwell profile image

    beingwell 4 years ago from Bangkok

    Voted this one useful! Whew! It seems to be a long list. I have a LOT to do! Sharing this to my hub friends. Thanks!

  • kittykfree profile image

    Kitty K. Free 4 years ago

    Great info! Thanks for sharing.

  • Esther  Strong profile image

    Esther Strong 4 years ago from UK

    Thanks for sharing these useful strategies. Voted up etc.

  • Will Apse profile image

    Will Apse 4 years ago

    The reader is your prey. If you can harpoon them with dull plodding info, do it. If a bravura performance in the first paragraph can persuade them to stay, hit those high notes. If you can flatter them (without actually condoning evil) lay the honied tongue on them.

    As an alternative, you could write something interesting. But this is a risky strategy for obvious reasons.

  • divacratus profile image

    Kalpana Iyer 4 years ago from India

    It's always good to get some expert tips on how to improve revenue from HubPages. This really helped. Thank you so much.

  • AnnaCia profile image

    AnnaCia 4 years ago

    Thank you so much for the information, I am working on that. voted up

  • healthwealthmusic profile image

    Ruth R. Martin 4 years ago from Everywhere Online ~ Fingerlakes ~ Upstate New York

    Awesome tips here, with quite a few ideas I hadn't thought of. Thanks for sharing, this has been quite helpful!

  • lrc7815 profile image

    Linda Crist 4 years ago from Central Virginia

    Finally ! A Hub that gives it to me in terms I can understand and that is organized in such a good way that it kept my attention all the way to the end. This is a great resource for those of us who are new to all this technology. Thank you!

  • TycoonSam profile image

    TycoonSam 4 years ago from Washington, MI

    Excellent Advice! Thank you Marissa.

    Voted up and useful

  • Marisa Wright profile image

    Marisa Wright 4 years ago from Sydney

    Thanks for all the comments. @PeggyW - you're right, HubPages has suggested using a full-width photo at the top of the Hub. I strongly disagree. What's the point of writing a killer opening if the reader can't see it when they arrive at the Hub?

    If you have a big photo at the top of the Hub, that's all you can see when you first land on the page, and some people will assume that's all there is. So it's dangerous, in my view.

    @MillionaireTips, it doesn't really matter where your photos are provided you don't use any full-width ones above where your ads appear. You want to be sure your readers continue scrolling down to where your ads are!

  • Millionaire Tips profile image

    Shasta Matova 4 years ago from USA

    This is helpful. I recently started adding larger photos to my hubs, but I guess I should stop that. I had moved my photos down due to some advice, but now I am moving them up again. It is an ever changing thing, this online writing game. Voted up.

  • Peggy W profile image

    Peggy Woods 4 years ago from Houston, Texas

    Hi Marisa,

    I have learned SO MUCH from reading this hub. Your very first tip now shows me which of my hubs are getting the most traffic. As to #3...wasn't some of the latest advice from HP to put a photo at the top? That is what I have been doing on many of my hubs. I could go on and one. Will check out Dreamstime. Thank you so much! Up votes and sharing.

  • Jennifer Stone profile image

    Jennifer Stone 4 years ago from the Riverbank, England

    Thank you for this wonderfully informative hub! I just learnt loads and suddenly it all makes sense! Right, I'm off to tweak and fiddle with my hubs, but not before I've voted this up and all sorts... all the best, Jen

  • Thundermama profile image

    Catherine Taylor 4 years ago from Canada

    So Useful. I think I may have learned more from this hub alone about how to improve my traffic than in any other hub. Now I just need to go and apply it all.

  • 2patricias profile image

    2patricias 4 years ago from Sussex by the Sea

    You have included a wealth of suggestions here. We will be taking a look at our higher traffic hubs. I think we might begin by looking at contextual links.

    Thanks for this. Voted up - and sharing.

  • Angelique Newman profile image

    Angelique Newman 4 years ago from Canada

    Oh my word, this is such a great hub! I'm so happy I found it. I voted it up as well as useful and tweeted it. Thanks for sharing :)

  • Marisa Wright profile image

    Marisa Wright 4 years ago from Sydney

    Thanks DrMark, I'm glad I've been helpful.

  • DrMark1961 profile image

    Dr Mark 4 years ago from The Beach of Brazil

    I want to take a minute to thank you for all of your help here and on the forums. I have learned a lot from your comments, and certainly did not mind the math error! The important point, and one I think you make most eloquently, is that we are writing on this site for a small but consistent payment. When I had my first payout last month I said "is that it?" but I also realized that I would be receiving payments for many months for the same articles I have written these last few months. Anyway, you obviously know this and have explained it over and over to those who do not. Thank you again for all of your help; you are consistently professional and an excellent resource for all of us who have yet to learn.

  • marieryan profile image

    Marie Ryan 4 years ago from Andalusia, Spain

    Hi Marisa, This hub has been so useful to me as I had abandoned many of my first hubs, thinking they must have been of very low quality. I love the idea of going back now to old hubs and "not letting them go to waste" as you put it. With all your tips I hope I can begin to generate a little more interest in them. Thanks for the advice!

  • Gamerelated profile image

    Gamerelated 4 years ago from California

    These are great tips. Specifically the tip about interlinking all of our related hubs with contextual links. I really need to work on that.

    I also didn't know that placing a YouTube video in your Hub gives you a free backlink. That is pretty awesome.

  • profile image

    mjkearn 4 years ago

    Hi Marisa,

    great advice for a newbie like myself. Have been reading all I can find on SEO and Keyword and realise what a huge topic it is. Had stopped writing hubs as I found myself editing and re-editing but have decided to just start writing again and try to learn the tricks as I go.

    Thanks for writing this hub and your others on writing advice,


  • livingpah2004 profile image

    Milli 5 years ago from USA

    Wonderful Hub. I needed these tips. Very useful and voted up!

  • remaniki profile image

    Rema T V 5 years ago from Chennai, India

    Hi Marisa,

    Excellent hub. All the points noted. I will follow these great tips that would really help all the hubbers in monetizing their hubs better. Thanks very much. Socially shared!



  • sandrabusby profile image

    Sandra Busby 5 years ago from Tuscaloosa, Alabama, USA

    What a learning curve this is for me. Thanks for the info.

  • rajan jolly profile image

    Rajan Singh Jolly 5 years ago from From Mumbai, presently in Jalandhar,INDIA.

    Marisa, excellent tips. You have explained each step very well. I've been putting images in full size cutting the hub in sections. I agree it breaks the flow of the hub. So I've decided to shift all the images to the right.

    The videos I'm placing at the fag end of the hub, so may be its ok if I don't float them to the right.

    I'll be putting these tips into practice and hope to see improvement in revenue.

    Thanks for sharing.

    Voted the hub all the way up and across. Shared it too.

  • pinkhawk profile image

    pinkhawk 5 years ago from Pearl of the Orient

    Another good learning experience, thank you for sharing! ^_^

  • M K Paul profile image

    M K Paul 5 years ago from India

    Thanks for sharing this hub,I am new in hubpages, so it will help me a lot.

  • Edwinoel Tanglao profile image

    Edwinoel Tanglao 5 years ago from Los Angeles, California

    Great pointers and tips, Marisa. Thanks for your views on my forum. Blessings.

  • TIMETRAVELER2 profile image

    TIMETRAVELER2 5 years ago

    Thanks so much for pointing me to this's just great! I'm off to start see if I can make things better. Wonderful hub!

  • nifwlseirff profile image

    Kymberly Fergusson 5 years ago from Villingen Schwenningen, Germany

    Extremely useful hub! I'll be your advice whenever I revise my hubs or write new ones - thank you!

  • wmhseo profile image

    wmhseo 5 years ago from Canada

    This great article of yours will help me a lot in Optimizing my Hubpages account.

  • Victoria Lynn profile image

    Victoria Lynn 5 years ago from Arkansas, USA

    Great tips. I hadn't thought about putting the links low to avoid a reader leaving the page early to chase the link. Great for new hubbers!

  • RTalloni profile image

    RTalloni 5 years ago from the short journey

    Don't know what else I can add to your HubPages Tips, but thanks! :)

  • profile image

    kelleyward 5 years ago

    Excellent information. I'm using everything you said. It's so valuable. I'm excited to get started! Voted up!

  • AudreyHowitt profile image

    Audrey Howitt 5 years ago from California

    Just excellent information! Thank you!

  • Marisa Wright profile image

    Marisa Wright 5 years ago from Sydney

    Ah. That's not under your control. I notice that I can't see the top advertising banner when I'm logged in - have you tried looking at your Hubs when you're logged out?

  • profile image

    nevergiveup 5 years ago

    I mean the adsense banner across top of the hub. In some hubs it's appears on top while in some not.

  • profile image

    nevergiveup 5 years ago

    Do you know how to add a banner across top of the hub?

  • eddiecarrara profile image

    Eddie Carrara 5 years ago from New Hampshire

    Hey Marisa, great hub! I have been doing mostly everything you talk about in this hub for some time now and I noticed the hubs that I created with this structure have the most traffic. I sure you have helped many hubbers with this information but most people won't take the time to do it. Voted up and useful!

  • poshcoffeeco profile image

    Steve Mitchell 5 years ago from Cambridgeshire

    I love the hub and you write with such authority. You may be just the mentor I am looking for. What do you say?

    If you get the time it would be great if you could look over some of my hubs and let me know the verdict.

  • Kris Heeter profile image

    Kris Heeter 5 years ago from Indiana

    Thank-you, this has been very helpful...and I"ve got it bookmarked to refer back too:)

  • SilkThimble profile image

    SilkThimble 5 years ago from Philadelphia, Pennsylvania

    Thanks for the great insight! Very helpful.

  • princesswithapen profile image

    princesswithapen 5 years ago


    This hub is a fantastic overview of how hubbers can rake in more money without being loaded with jargon of SEO, complicated backlinking and some such. It made for a good read and reminds us hubbers what our priorities should be, which by the way, haven't changed much principally since you wrote this hub nearly 2 years back. Awesome hub that has definitely stood the test of time!


  • JoKalvin profile image

    JoKalvin 5 years ago from Philippines

    WOW. I'm a newbie and this definitely helped!

  • debbie roberts profile image

    Debbie Roberts 5 years ago from Greece

    I'm a newbie here and found your hub to be very helpful. It's answered some of the questions that are buzzing around my head. I think this is very much a learn as I go project.

  • Claudia Tello profile image

    Claudia Tello 5 years ago from Mexico

    I feel very identified with Bard of Ely right now, I have beautiful photographs of very interesting places and I think I have managed to write good quality hubs about travel and places as well as gastronomy with valuable and nice to read information, but haven’t received a dime up till now. I am going to work on my hubs with your tips Marisa and see what happens. Thank you.

  • Misty May profile image

    Misty May 6 years ago

    Thank you this hub was really useful! I've bookmarked it!

  • mecheshier profile image

    mecheshier 6 years ago

    Thank you Marissa for such a useful HUB. Very informative. There are some great suggestions and tips that I can definitely utilize.


  • profile image

    Sagitaria 6 years ago

    Fantastically helpful Marissa, especially for a new hubber such as myself. I'll be visiting this hub quite a bit in the near future.

  • anam123 profile image

    anam123 6 years ago from Canada

    Great Hub Great Ideas. I'll try to incorporate them into my hubs.

  • LaurieDawn profile image

    LaurieDawn 6 years ago

    Greetings Marisa,

    I am new to hubpages and just want to thank you for writing a very understanding and informative hub! Some of this is so confusing and you put it in layman terms. Easy to understand.

    Thank you for sharing!



  • lindajot profile image

    lindajot 6 years ago from Willamette Valley - Oregon

    This is perfectly targeted for what I'm wanting to get done. Thank you!

  • Sunnyglitter profile image

    Sunnyglitter 6 years ago from Cyberspace

    This was an excellent article. I'll be referring back to it.

  • GmaGoldie profile image

    Kelly Kline Burnett 6 years ago from Madison, Wisconsin

    I read this Hub I think monthly and keep returning for more info. I am starting to understand this - thanks to your hard work. Thank you very much!

  • Singular Investor profile image

    Singular Investor 6 years ago from Oxford

    Excellent hub Marise thumbs up - lots of tips I hadn't come across before !

  • AliciaC profile image

    Linda Crampton 6 years ago from British Columbia, Canada

    Thank you for the advice. I’m new to HubPages and I’m trying to learn how to create effective hubs. Your article will be a big help.

  • gamelover profile image

    Meskens Geert 6 years ago from Belgium

    Good work, thanks

  • Alison Graham profile image

    Alison Graham 6 years ago from UK

    Marisa, thanks so much for all the useful information, I am trying to learn and improve, but the more I learn, the more I know there is to learn (if you know what I mean). Thanks for the tip about Revver, I did not know that you got a backlink for placing a video on your hub and also, thanks for the tips about outgoing links and updated content. I will try to apply what I have learned!

  • Tom_Radford profile image

    Tom_Radford 6 years ago from London

    This is great Marisa. I found this article after the Bard of Ely was singing your praaises. This is a great hub and I'm going to go back through my articles and get tweaking. Thanks for the info and support

  • A Dane in Spain profile image

    Dorte Holm Jensen 6 years ago from Torrox, Malaga. Spain

    Very informative and useful.

  • kubth profile image

    kubth 6 years ago from UK

    Fantastic Hub, thanks to Bard of Ely for recommending it in his Hub, and great thanks to you.

  • profile image

    scroley 6 years ago from Kentucky

    Thanks for your advice, and the video was helpful too. I like your writing style, easy to ready and to the point.

  • freetowrite profile image

    freetowrite 6 years ago from Everywhere!

    Great advice, I learned a bunch!

  • katiem2 profile image

    katiem2 6 years ago from I'm outta here

    Great resources for all of us to build and improve on our hubs and community. I keep going back and reworking my hubs and appreciate all the knowledge shared. I will continue to learn and work on this goal. Thanks :)

  • IndikaT profile image

    IndikaT 6 years ago from Kandy,Sri Lanka

    Thanks Marisa. That is really interesting. The exact information I was searching for

  • Sekharg profile image

    Sekharg 6 years ago from USA

    Thank you for sharing your knowledge. Very helpful!

  • Allan Douglas profile image

    Allan Douglas 6 years ago from Great Smoky Mountains, Tennessee

    Thank you Marissa for a concise and understandable hub on improving earning potential of my hubs. I have found your comments on how writing as a writer will not earn income especially helpful. Learning to write for search engines first and the audience second is like starting all over and so much of what the SEO hubs say is gobbledegook to non SEO specialists. Thank you for your clarity!

  • GmaGoldie profile image

    Kelly Kline Burnett 6 years ago from Madison, Wisconsin

    This is very helpful. I didn't realize "contextual links" - I must work on that. No photo in the very top?! I will follow your lead (as did Marty too!) You give the best advise. Thank you!

  • SharonO. profile image

    SharonO. 6 years ago from Heavenly Realm

    This is very much appreciated. I am brand new and have not written as yet. I am looking around and getting tips and this was the best of the best so far. Thanks so much!

  • master9888 profile image

    master9888 6 years ago from Singapore

    Just Learned about this topics, very inspiring and helful. Thanks, I am trying to improve my skills by following some of your tips.

  • cblack profile image

    cblack 6 years ago from a beach somewhere

    Very useful hub. I have also found that keeping the titles simple and including your keywords in the title helps to improve traffic. Thanks!

  • cjcarter profile image

    cjcarter 6 years ago

    Great tips! I'm going to tweak my hubs now!

  • Marty1 profile image

    Marty1 6 years ago from New South Wales Australia

    This is a really great Hub. I decided to lower my photos from the top right corner. I have always thought of doing it, but liked how the photos appeared above the fold.

    But truthfully in the end I am here for the money too, as Hubpages covers my internet business expenses and more!

    Marty Ware

    The SEO Dad & the creator of the Hubpages Tribe.

  • Dorothee-Gy profile image

    Dorothee-Gy 6 years ago from near Frankfurt/M., Germany

    Wonderful hub, Marisa, I implemented only the idea of renaming my existing hubs with a few keywords and my views on that day went up from 23 to 72 in about 4 hours. I know these are ridiculous numbers, but for a beginner, this is a LOT! Thanks again, this is really so much FUN!!!!

  • one2get2no profile image

    Philip Cooper 6 years ago from Olney

    Great hub Marisa I shall be tweaking my hubs thats for sure.

  • lorlie6 profile image

    Laurel Rogers 6 years ago from Bishop, Ca

    Wow, I finally understand what a contextual link is. Thank you dear woman! We've 'spoken' on the forums and now the Bard had led me to this most informative hub.

    Thanks again, Marisa.

  • Marisa Wright profile image

    Marisa Wright 6 years ago from Sydney

    Boomer, all links in your Hub are do follow, provided your content is original and your Hubber score is above 75.

    Google likes contextual links (links in a paragraph) best, surrounded by relevant text (so don't put a link to a cooking Hub in a Hub about engineering, for instance). An RSS feed isn't regarded quite as highly.

    If you're going to add a RSS feed to your Hubs, make sure it's to related Hubs only, to avoid diluting your keywords.

  • Boomer60 profile image

    Boomer60 6 years ago

    Back again! I have been search for this hub for a while now and finally found it. This time I bookmarked it ( I just found out how to do that!). This time around reading this hub I understand better what you are talking about.

    Do you know if the links hubs are do follow or not? Not sure which way to add anchor text to other hubs would be more beneficial for ranking.

  • Marisa Wright profile image

    Marisa Wright 6 years ago from Sydney

    It's true Pcunix - I enjoy finding relevant clips for my Hubs but it can be time-consuming because there's so much rubbish on Youtube.

  • Pcunix profile image

    Tony Lawrence 6 years ago from SE MA

    And, inspired by that, I did find videos for two of my hubs. Who knows, I may find more -:)

  • Pcunix profile image

    Tony Lawrence 6 years ago from SE MA

    You know, I never understood why people recommend videos. I can't stand 'em myself and more to the point trying to find something relevant would take too much time, but at least now I understand WHY everybody recommends it.

  • Johric profile image

    Johric 6 years ago

    Learned several useful tips. Thank you!

  • nicregi profile image

    Reginald Chan 6 years ago from Malaysia

    Good topic! Keep up the good work. Going to use the tips in my Hubs :)

  • BRIAN SLATER profile image

    Brian Slater 6 years ago from Nottingham Uk

    Marisa your an angel-big kiss

  • Marisa Wright profile image

    Marisa Wright 6 years ago from Sydney

    Brian, type the title of your Hub into the text capsule, highlight it, click the little chain icon and select the Hub you want. Repeat!

  • BRIAN SLATER profile image

    Brian Slater 6 years ago from Nottingham Uk

    thanks Marisa got that now, how do you then put your hub url in the box so someone can click it and directly go there.?

  • Marisa Wright profile image

    Marisa Wright 6 years ago from Sydney

    Brian, create the text capsule and move it (using the green arrows or the "reorder" box) close to where you want it. Once it's nested between other capsules, you'll see the right green arrow - click on that to float it right. Once it's in the correct place, then you'll find you can click on one of the blue boxes to change the background color.

    The color won't show up until you save the capsule, and sometimes I find you have to do it a couple of times before it "sticks".

  • BRIAN SLATER profile image

    Brian Slater 6 years ago from Nottingham Uk

    hi Marisa, I didn't know about altering the summary box in edit, I also have find out how to float a blue box with reference to my other hubs to link them together- once again great hub.

  • jaymelee23 profile image

    jaymelee23 6 years ago from United States

    Thank you so much! I appreciate the tip about making the second capsule short so that another ad block shows near the top. Thanks again!

  • Granny's House profile image

    Granny's House 6 years ago from Older and Hopefully Wiser Time

    Great hub. I will bookmark and rate up. Thank you for all the tips.

  • Internetwriter62 profile image

    Internetwriter62 6 years ago from Marco Island, Florida

    Thank you Marisa for excellent and practical advice on how to get ahead on Hub Pages. I like the advice on where to place pictures and ads, very practical. I am still learning and I appreciate every bit of advice I can get.

  • Lori Devoti profile image

    Lori Devoti 6 years ago from Wisconsin

    Great info! Thanks. :)

  • Boomer60 profile image

    Boomer60 7 years ago

    Marisa, Thanks for sharing this hub on setting up the hub for optimal income. I had read Lissie on setting this up when I first joined HubPages but forgot how I found it. I will be going back and redo some of my hubs to see if I can't make them more profitable.

    Thanks again!

  • shane_75 profile image

    shane_75 7 years ago from Murrieta, Ca

    Thanks for sharing. I am new to hub pages and need all of the help I can get. :)


  • vballkel profile image

    vballkel 7 years ago from Michigan

    Really enjoyed this hub. Thanks for posting!

  • Smart Rookie profile image

    Smart Rookie 7 years ago

    Outstanding and extremely helpful hub. Thank you!

  • viking305 profile image

    L M Reid 7 years ago from Ireland

    Thank you for all this invaluable information. I am going to bookmark this page because I plan to follow every step. I love writing but as we all know it doesn't pay the bills. With your advice here I can optimise each hub's potential for earning more money. I also want to thank you for including other links to relavant hubs on this subject. I intend to read them now too and learn even more. Excellent hub

  • devsir profile image

    devsir 7 years ago from Earth

    Great Writing. Excellent Hub by excellent hubber. I learned a lot from this.

  • ajcor profile image

    ajcor 7 years ago from NSW. Australia

    Thank you Marisa for your valuable advice - am off to do the double click on the statistics page and will move photographs down and the adsense blocks up - hopefully this will make a difference financially...thank you ...btw the link to Nellie Hoxie's hub does not click through...cheers

  • Marisa Wright profile image

    Marisa Wright 7 years ago from Sydney

    Angel, the instructions for adding a tracking code are for people who have their own websites. On revenue-sharing sites like HubPages, you can't use them. Instead, you paste your Analytics ID into the Analytics section under "My Account", and your pages will be tracked automatically.

  • 07Angel01 profile image

    Diane Marie 7 years ago from Broomall, PA

    Thank you so much for the advice! I am new to hub pages, I joined a little over a week ago. I am having trouble generating traffic also. One of my main problems is I can't figure out how to set up Google Analytics. I am not able to post the tracking code for my site onto my page source. If you can give me some help with this, I would greatly appreciate it. Thank you so much!

  • mwatkins profile image

    mwatkins 7 years ago from Portland, Oregon & Vancouver BC

    Easy to follow format and great presentation - Very nice and simple enough for anyone. Thanks! ;-)

  • MotherHubber profile image

    MotherHubber 7 years ago from Southern California

    Marisa, thanks so much for this. From a profit-generating standpoint, my hubs are a mess. I need to learn how to become more like you and get my shit together as far as earnings goes. I appreciate you sharing all of this.

  • Gaget Girl profile image

    Gaget Girl 7 years ago from UK

    Great useful hub! Thanks for taking time to post!

  • profile image 7 years ago from Somewhere on the highway....

    Nice hub for us beginners....i didn't know about news capsules either

  • profile image

    barryliam 7 years ago

    Thanks for that, i didn't realise how news capsules could help.

  • KeithTax profile image

    Keith Schroeder 7 years ago from Wisconsin

    I love the idea of external links at the bottom. I limited my use of external links for the same reasons you listed. I was not aware that Google likes external links to high PR sites. Thank you for the insight.

  • WriteAngled profile image

    WriteAngled 7 years ago from Abertawe, Cymru

    Brilliant hub. I've bookmarked it and will be coming back to it again and again.

  • Tenerife Islander profile image

    Steve Andrews 7 years ago from Tenerife

    Hello again, Marisa! This is actually Bard of Ely! I have taken your advice and been improving my hubs I already have but came up with an idea of starting a new account here and only putting Tenerife-related hubs on it. I have a lot on my PC so am planning on doing a lot of rewrites over the next few weeks and will be following your advice as much as possible with them. I am hoping it will eventually become a site where people will be able to find assorted info on Tenerife. It's going to take a while though I know.

    Thanks again for all your advice!

  • Sage Williams profile image

    Sage Williams 7 years ago

    Marissa, Can't thank you enough. You have truly given some worthwhile advice. I have already bookmarked and will look further into your suggestions tomorrow.

    It's getting late and I'm starting to see double, gotta get to bad.

    Congratulations to you on reaching 1203 hubs. I will up the anti. Pleased to be 1204.

    Great Job!


  • Leandraluv profile image

    Leandraluv 7 years ago from Macae, Rio de Janeiro, Brazil

    Thank you so much Marisa for sharing this great hub!! I am new to hubpages and will definitely listen to your advice! Thanks!

  • Marisa Wright profile image

    Marisa Wright 7 years ago from Sydney

    Art, thanks for your comment but I've been through this before - if people want to leave comments on my Hubs, I appreciate it, but I refuse to reply unless I have something meaningful to say.

  • profile image

    TattoGuy 7 years ago

    I am bookmarking this as there are a few things I want to use in future hubs, yer still the girl Marisa but ya shud reply to yer comments more, respect yer fans ; )

  • The Rope profile image

    The Rope 7 years ago from SE US

    Thanks again Marisa. I always appreciate your straight forward, easily understandable advice. It's been a big help!

  • IzzyM profile image

    IzzyM 7 years ago from UK

    I've bookmarked this hub for future reference. Excellent article, well-written and easily understandable. Thanks!

  • chinweike profile image

    Chinweike 7 years ago from Glasgow, UK

    Marisa, thanks for all this information. I never knew that much can be done about hubs already published. I will go and have a look at the hubs i have produced so far and then see what i can do about them.

    Thanks for sharing

  • stephensaldana profile image

    stephensaldana 7 years ago from Chicago

    The information shared by Marisa is immensely fruitful. The clarity and balance shine from this hub. There are plenty of things to learn from this astonishing hub. Thus if an individual proceeding for creative writing then he had to learn how to use freelance writing sites like Elance. The whole hub is simply effortlessly- classic.

  • profile image

    hubpageswriter 7 years ago

    Excellent information; there's definitely lots to learn from this wonderful hub.

  • Grant's World profile image

    Grant Handford 7 years ago from Canada

    This is a fantastic and very informative hub. I am bookmarking this hub so I can come back and read it a few more times to make sure I soak everything up.


  • hypnodude profile image

    Andrea 7 years ago from Italy

    Excellent, excellent, excellent. A lot of things I didn't know, thanks for the great advices. Rated, bookmarked and stumbled.

  • profile image

    Wife Who Saves 7 years ago

    This is great information. I only recently learned about using multiple text capsules and putting photos in the second capsule. I had so many hubs that I went and deleted all of the photos and am now changing the layout on them a few at a time. I'd rather not walk away from so much work. Thank you for the hub.

  • bigmikeh profile image

    bigmikeh 7 years ago from UK

    It's all in the other comments - great ideas, well presented.

  • jtstunner profile image

    jtstunner 7 years ago

    great hub thanks for the great info

  • cameciob profile image

    cameciob 7 years ago

    Marisa, I took your tips and implemented them on some of my hubs already. Everythings you said make sense. Thanks for sharing.

    I cliked on Effective Niche Marketing and I got the page does not exist message. I'll have to find it from Nelle Hoxie.

  • profile image

    nasus loops 7 years ago

    This is great hub. I am fairly new to all this and although enjoy writing am failing with making money. I look forward to applying some of your tips Marisa.

  • A2shley profile image

    A2shley 7 years ago from Ann Arbor, MI

    Awesome hub! Thanks so much!

  • viryabo profile image

    viryabo 7 years ago

    Thanks so much for this hub Marisa. Great tips that will work not only for Bard, but many of us who wish to maximise earnings from our past hubs. I have always felt there is much that we can do for certain hubs to get an income boost, so this hub gives the details clearly and to the point.

    I have started to take this advice without delay. Bookmarked.

    Thanks and Cheers.

  • Marisa Wright profile image

    Marisa Wright 7 years ago from Sydney

    @Obscurely Diverse, I agree that if your goal is money-making, you really need to write about topics people will search for. However, this Hub was focussed on maximising income from articles already written - because although they may not be perfectly targetted, there's no point in letting them go to waste.

  • Obscurely Diverse profile image

    Obscurely Diverse 7 years ago from Tennessee, U.S., Earth, Milky Way via Cosmos

    Other than a little SEO savvy and good, original content, the main focal point needs to be on "what's likely to be getting searched" on the web and so on. I mean, taking advantage of other peoples' inquisitiveness is a must-have property when it comes to marketing strategies. Even if you're a novice to the site with prior training elsewhere, you can't use expert SEO while being an elite writer...all while expressing a senseless subject and expect to make money. I think the message that needs to be emitted, is all about selecting what is often queried and better yet, go for secondary, less competitive terms when it comes to keywords and whatnot.

    I've did all this in the past, and often times, people will give up before they make it. You got to be persistent or you better be very good at what you do; fact.

    Nice hub...

  • allpurposeguru profile image

    David Guion 7 years ago from North Carolina

    This was a good Hub before, but your additional material at the end makes it even better. I'm looking forward to your article on strategies for writing a new Hub.

  • Marisa Wright profile image

    Marisa Wright 7 years ago from Sydney

    Thanks Nelle, I value your opinion! I think you'll agree there is a big difference between the strategy you need to make the best of existing Hubs, and the strategy you'd use if you were starting from scratch - I'm planning to highlight that in a follow-up Hub.

  • tonymac04 profile image

    Tony McGregor 7 years ago from South Africa

    Excellent info - thanks for putting it all so clearly and concisely. I am in muchthe same position as the Bard - would like to get some revenue going but don't really know how to do it. This will help me, I think. I have bookmarked this Hub.

    Love and peace


  • lakeerieartists profile image

    Paula Atwell 7 years ago from Cleveland, OH

    Thanks for this hub, Marissa. I learned the trick of moving the first ad block up a few months ago, and went back and did that for all of my hubs. Since then I have been putting it in the first paragraph but not always at the very top.

    Hadn't really thought about the second group of ads.

  • profile image

    Nelle Hoxie 7 years ago

    This is such a good strategy Marissa to increase revenue on existing hubs. I'm sure that there are other writers on HubPages, who weren't focused on making money here at first, who now find themselves in a similar situation. This is a simple and effective roadmap for them to follow. Great Job!

  • profile image

    Dot1122 7 years ago

    Thanks for this useful hub. Being a new hubber, I have such a lot to learn.

  • Shinkicker profile image

    Shinkicker 7 years ago from Scotland

    Thanks for the advice, I've so much to learn

  • profile image

    PWalker281 7 years ago

    Great info, concisely stated. I'm bookmarking this one. Thanks!

  • 2patricias profile image

    2patricias 7 years ago from Sussex by the Sea

    This is an excellent hub - very easy to understand. The bit about external links sounds like it will be easy to apply.

    We have used the advice given by Lissie regarding ad placement and like the way our 'new look' hubs appear.

  • Army Infantry Mom profile image

    Army Infantry Mom 7 years ago

    Well I hit that green button,.. this is an Excellent hub !!!

    I had no idea about the pics being placed in the second capsual,.. nor the news capsual being added. Off to go fix some errors I made,.. Thanks Bunches for the tips !!!

  • Bard of Ely profile image

    Steve Andrews 7 years ago from Lisbon, Portugal

    Marisa, I am starting to get the hang of this and have split up the text on a few of mine. I am having to think of some explanation for this. eg I just broke an interview up and for the second part called it "Continued".

    Thank you for explaining about the news capsules. It appears that all mine are empty. I will start doing these again.

  • Marisa Wright profile image

    Marisa Wright 7 years ago from Sydney

    @Jerry - yes, you have to pick the right keyword, you can't just accept the title of your Hub (which is what appears by default). I often have to experiment to find one that works.

    @Bard, something about the News capsules changed some time ago. I only discovered it when I went back through my Hubs to fix my Adsense placement after reading Lissie's blog post - all my News capsules were empty. But all I had to do was re-enter my keyword and bingo, they all reappeared.

    Sad to say, good writing is not enough. In a magazine, the editor decides what articles will appeal to readers; the journalist writes them; and the graphic artist designs the layout. Online, you have to do all three, and the most important is being the editor - working out what will appeal to readers and sell your "magazine".

  • Jerry G2 profile image

    Jerry G2 7 years ago from Cedar Rapids, IA

    I agree, great concise hub. As for the Bard's question, I've found in my experience that putting in a general one word keyword in the news feed works a lot better to keep it full than a more descriptive term. So that's been my strategy for using news feeds.

  • allpurposeguru profile image

    David Guion 7 years ago from North Carolina

    How timely! This is exactly the information I have been looking for. It should also help me to plan the layout of new hubs, and possibly my blog layouts.

  • Bard of Ely profile image

    Steve Andrews 7 years ago from Lisbon, Portugal

    Thank you so much, for this hub and the tips in it, Marisa! I am going to have to do a lot of work on the hubs I have I can see.

    The news capsules I don't like because I have added them before and often find when I edit a hub that it says they are empty now so I have been deleting them. Any ideas on how to stop the capsules doing this?

    My photos I am very proud of and am often complimented on. I always used to make a point of getting photos for my news stories that were published in hard copy papers and magazines. I have tried selling photos online before and have sold none so gave up on that idea.

    My main frustration in my artistic career as a writer, singer, poet and photographer is I get an almost daily diet of people saying how good I am at these things but all of these talents fail badly to bring in much if any income. I realise that on that score I am one of billions of creative people worldwide with the same problem but that doesn't help.

    I will bear all your advice in mind from now on and make a lot of changes.

    Sufidreamer, thank you again too!

  • Marisa Wright profile image

    Marisa Wright 7 years ago from Sydney

    Thanks! I have other tips too, but I'm conscious that spending too much time tweaking Hubs would take away from other money-making endeavours. To my mind, the ones I have included will make the most difference.

    And I knew you'd set our Bard on the right track!

  • Sufidreamer profile image

    Sufidreamer 7 years ago from Sparti, Greece

    Excellent, Marisa - concise, clear and very useful. I am slowly working through some of my older Hubs, too, and these tips will come in handy.

    We almost have the Bard up and running with a freelance site account - it is good to have a few more irons in the fire, as you said :)

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