ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

The Ph.D Link Building Course - Paid Link Purchases Part 2

Updated on March 20, 2011

It is very important to delve deeply into the site's statistics and it's always a good idea to request the site's traffic breakdown report as well. This should all be finalized well before you finalize the arrangements and agree to pay a specific amount. Since you're dealing directly with the site, unlike a Link Ad Broker, you are also free to try and negotiate the price down somewhat. An accomplished kvetcher can realize significant savings off the site owner publisher's stated "rate card." After all, the realistic and intelligent site owner publisher is well aware that their site is hardly the only one on the web, and that the cash buyer has a very large range of alternative choices where the webmasters will be more than happy to take the money.

The web site publisher already has the website up and functioning, and it costs them nothing to fill in a little space with a link to your site. If they don't sell it to you or to anyone else, they have to plug something else in that space that won't bring in any income. So the site owner publisher is definitely motivated to cut a deal with you to get at least some cash going their way rather than sticking some silly animated GIF in there.

Given that market reality it generally should not be too difficult to lop off a third of the asking price on the original forum notice. Polish up on your bazaar negotiation skills and start saving some big money.

You have to keep in mind that there is absolutely nothing wrong about asking for a discount. Most of your success will be determined as to whether or not you approach the negotiation with good humor and respect. The last thing you should ever do in a bargaining situation is to insult the site owner publisher or the validity and value of his site. If you're trying to save money off the suggested price, you don't want to insinuate that the buy isn't worth it as his site can't generate enough traffic to be worth your while, or anything even remotely in that tone. You might want to parlay a discount by asking about seasonality or longer term commitments. Many site owner publishers will be more than happy to seriously discount their announced stated pricing structure if you are willing to sign a contract that will keep your link on the site longer. After all, once the negotiations are over and the contract is in place, the site owner publisher really doesn't have anything to do but just let the link sit there. It's an empty space anyway and if it can be filled with cash paying content so much the better.

Don't be shy about asking for discounts but don't be overly aggressive either. A lot of people have gotten the completely mistaken impression that in order to get pricing down in a negotiation you should stall. That is going to produce a totally counter-productive end result. Your time is valuable and the site owner publisher's time is valuable. Neither one of you should take any more time off of running your businesses than absolutely necessary to get the desired result. You do not want to spark any animosity in any way whenever you are negotiating a price. Remember that the best deals are always the ones that are win-win.

A bit of good humor will always go a very long way towards easing a negotiation to a mutually satisfactory end. Don't approach the dealings with the site owner publisher as if it were a life or death struggle. Don't be too serious and also don't seem too desperate to cut the deal. They say that dogs can smell fear and seasoned businesspersons can smell when someone really wants what they've got. A negotiation is just that; a conversation between two parties to arrive at a mutually satisfactory solution.

Continued In: The Ph.D Link Building Course - Yahoo Answers

Back To Start

Comments

    0 of 8192 characters used
    Post Comment

    No comments yet.

    working

    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://hubpages.com/privacy-policy#gdpr

    Show Details
    Necessary
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
    Features
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Marketing
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Statistics
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)