Find a topic that is interesting to you, and write about it. Before you publish it compare it to writings that you find interest you and others. Try to learn what would make your hub outstanding by having those things that are outstanding to you. The thing that gets me to look at a hub is the title. You want an interesting title that allows readers to know exactly what your hub is about. When I look at hubs that I like, I see hubs that are not short and have good grammar. The content should be original.