Strange Thing I Noticed After Massiv Drop in Traffic...

1. 73

   CennyWennyposted 11 years ago

   But my Adwords ads are no longer relevant to my Hubs. Ie: a Hub on Anne Boleyn has memory foam ads. A Hub on plants actually has the same ads... My traffic massively spiked at the end of August before bombing 75%to 80%. I've read Silver Rose's theory and I'm hopeful but found the above odd. Any thoughts?

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   1. 66

      PaulPd0posted 11 years agoin reply to this

      The tricky thing about Adsense ads is that you can't exactly see what your ads will be for your viewers.
      
      Google uses all the information they have about a person to determine what ad displays in Adsense, so if someone searches rocketships for five hours then looks for plastic forks they will still probably see rocket ship advertisements on the plastic fork page if they use Adsense.
      
      Then again, I definitely know what your talking about and have noticed the same thing quite a bit myself when I take a look at my own hubs - not only are the ads not relevant to the article but they are not relevant to anything I have been searching either..Tricky one.

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         PaulPd0posted 11 years agoin reply to this

         Also keep in mind that, although I am not sure who Anne Boleyn is, it is highly unlikely that anyone is purchasing pay per click advertisements using her name as one of their target keywords, so it might just be that they have no relevant ad to display.

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   2. 96

      wildernessposted 11 years agoin reply to this

      Without having any proof or even real evidence, I tend to think that hubs far down in the SERPs get the dregs of the ads for the most part. 
      
      That can mean ads that pay very little or ads that are having a hard time matching anything on the web and are thereby given to you.
      
      You should also be aware that google will, unless you disable the feature, present you with ads based on your surfing history and this can give rise to some funny matches.  In other words, if you were looking at memory foam mattresses and then open the Anne Boleyn hub you could well see adsense ads on memory foam. 
      
      Also, are you sure they are from google and not from HP?  I don't think HP ads tries as hard to always match the subject.

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2. 68

   Richieb799posted 11 years ago

   What kind of high paying products would be related to Anne Boelyn? If you are expecting to earn money, unfortunately you need to have some element of salesman thought in you.
   For example, you can still write about culture or that holiday you went on, just remember to search for popular keywords and think what high paying products are related to it.

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3. 95

   PaulGoodman67posted 11 years ago

   The others, PaulPd0, Wilderness, Richie, have all made good points.  It is actually difficult to know what ads your viewers are seeing as Google ads will show ones that are partially based on your own viewing history as well as where you are in the country/world, so someone in another town who has just been surfing kitchen appliances might see something totally different to you.
   
   I think google are dependent too on having advertisers willing to pay for ads and there are certainly times when there seem to be better paying ads around.  Whether Wilderness's theory about the higher ranking sites getting better ads, I don't know, it's possible but Google would never admit to it, I'm sure.
   
   I personally would recommend the Hub Ads, over Adsense, they have worked resonably well for me.  I'd like to test more, but things have been so erratic with subdomains and traffic etc, there never seems to be a stable month anymore to carry out any experiments! lol
   
   Back on topic, I don't believe any of the advertising issues are related to the issues with up and down Google traffic, though.

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4. 82

   QuestionMasterposted 11 years ago

   For Ann Boleyn  you can advertise the movie via Amazon as well as use tags such as "history" to increase the chances of things like History Majors at college or history books coming up in Adsense adverts. Might work!

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5. 73

   CennyWennyposted 11 years ago

   Sorry, perhaps that was a bad example. My historical hubs aren't commercial and I don't really expect them to be money makers. I suppose, like many people, I'm butting my head against a wall at this point trying to figure out what's going on when I just need to leave it alone! Trying to find some sort of correlation, you know:)

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6. 78

   Kangaroo_Jaseposted 11 years ago

   The locality of a person viewing your hubs will also determine what style of ad appears, adverts about iPhone's will be from Telstra or Vodafone for me in Australia and most likely from AT & T or Verizon for those viewing from America, for example.

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