ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Men and Women Shopping Behaviors

Updated on September 16, 2015

Men and women brains think differently. Same is the case in shopping. Men and women have different shopping behaviors and patterns. If we see around we will realize that women are more eager to do shopping with respect to men. You will find a very few men who will say that they love shopping, but on the other hand, it’s hard to find out of women who hates shopping. We are discussing men and women shopping behaviors in this article. Hope you will like it.

There are many companies in the world which are basically known as research companies. Huge retailers get the services of such research firms in order to know about the target audience, their buying habits, their source of income etc. the main purpose of conducting this research is to get to know about the potential customers. Giant’s retailers get a lot of help from this information. They mold and inline all their strategies and marketing plans and different operations to attract maximum customers and to get as much benefit as possible in the form of sales. The information that is given by the research companies to retailers may be for each individual potential customer. This might involve, the customers (men women both) age, their preferred brands, their favorite location? With whom they often shop? Where they like to park their cars etc.

One technique is observation. Every customer entering into store is observed until they do not shop, or they feel that they are being observed. One thing you should keep in mind is that if customer is aware, that he/she is being observed, then customer might change his/her shopping pattern, and the information collected after analysis might not be correct and valid. So it is important to carefully observe the customer if you want to get the accurate information about the shopping patterns of customers and want to make future plans and strategies. A similar type of research study has revealed that men and women have different shopping patterns.

Men shopping behavior:

It is general behavior of men that they usually shop alone. They do no care about the sale items. They do not spend a lot of time on price comparing. Men do not bargain a lot with the sales person. For men shopping is just achieving a goal or a mission. As they finished with shopping, they immediately try to leave the shop. They don’t have issue like this color no that color. This contrast no that one etc. study shows that men get more easily convinced with the sales guy of the store. 30 % percent of men’s shopping decisions depend upon the opinion of the sales person.

Men do not carry friend with them fro shopping normally. As we have read before shopping is just like a mission for them, they want to finish this hectic process as early as possible. They do not want to take too many opinions of friends because this extends duration of shopping, so they prefer to shop alone.

Women shopping behaviour:

Shopping for women is just like going for picnic. Women love to do shopping and they prefer to carry as many girl friends as possible. It is observed that for women shopping is just an event to get together. They do not only shop, rather they keep on eating fast food and drinking different juices. Women prefer to go shopping with girl friends rather than spouses. Women took allot of time while shopping. They care for each and everything. Like color, quality price, size and how it looks on them. They want to try each and every color they like and want to get comments of their girl friends. They spend a lot of time on trying to check size. They are very passive at shopping. They can’t select a thing quickly; they need to get satisfaction of their friends as well. And women love to bargain price.

One more interesting fact, you must have observed some chairs for rest at a good location in big retailer stores. At first you might have though that they are for old people to rest or they for the purpose of keeping shopped things or bags etc. But, actually they are for men…because men need somewhere to sit calmly, get relax and wait for their spouse. You will observe more men then women on such chairs.

In the last we can say, men and women shopping behaviour is greatly different. Men want to finish this task hurriedly, while women love this job and it’s difficult for them to leave the store. Giant retailers should focus on both type of shopping behaviour so that they could attract both men and women to their store.


    0 of 8192 characters used
    Post Comment
    • profile image

      Yn Hn Ai 

      6 years ago

      they were perfect info s thx a lot

    • Mazzy Bolero profile image

      Mazzy Bolero 

      7 years ago from the U.K.

      Men and women do shop differently, but it's a generalization. I know a man who takes an eternity to choose something and tries on everything in the shop! On the other hand, I know women who hate shopping. On the whole, men were hunters and women were foragers. That may explain why men like warehouse type stores, so they can go straight to the item and grab it, while women prefer to explore interesting little alcoves in the hope of finding something special.

    • DDE profile image

      Devika Primić 

      7 years ago from Dubrovnik, Croatia

      Not all men go shopping to complete a mission some do bargain and won't leave the store unless they have achieved their target price

    • jainismus profile image

      Mahaveer Sanglikar 

      7 years ago from Pune, India

      Interesting information about men and women behavior regarding shopping. Thank you for sharing it.


    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

    Show Details
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
    ClickscoThis is a data management platform studying reader behavior (Privacy Policy)