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Thanks tsmog for your answer. I agree with you.
Thanks Bercton for your answer. I agree that originality is an important part of ethics, but there are other things that must be taken into account like avoiding partiality, blackmailing and use of libel.
Thanks Kj force for such a detailed answer! The present condition of media in the world prompted me to ask this question. They are using unfair means to increase their rating and revenue. They don't care for the feelings and honour of the public.