For Interviews, Exposés, All-Around Experience, It's Tough to Beat Matt Lauer

I know this has been a long time in the making, but honest to God, I appreciate Matt Lauer, co-host of NBC's long-running Today Show. I am serious as fresh lunch meat outta the can. Lauer, a graduate of Ohio University, not only "knows the ropes" of his arena, but dictates them to others, including the daring, up and coming junior executives of NBC without flinching.

If you haven't watched the Today Show, watch it in the morning. But focus only on Matt Lauer. His machine-like delivery of script, questions, and introductions can easily be confused with his talent of professional improvisation. Lauer is that talented.

I know about the on and off--air battles involving Lauer, Ann Curry, and other notables and ask myself was all of the hoopla worth it for NBC? Frankly, no. If I were the owner of NBC and had a talent, male or female of Matt Lauer's caliber, I would be up before dawn jumping up and down thanking my God that Lauer worked for me. And yes, I would listen intently each time he wanted to discuss something with me whether it be menial or monumental. I was taught how to value and appreciate talent in my 23 years of newspaper work.

There was that celebrated time of airtime dominance by cutesy, perky Katie Couric and stoic ally, Bryant Gumble who looked as if he thought it improper to laugh while on the air. It was this team five mornings a week after week after week and then there it was. Gumble had written then-meteorologist, Willard Scott, a celebrated personality in his own right, an inner-office memo that contained some near-harsh verbiage on how Scott might "tone down" his on-air antics which Today Show audiences loved.

Wasn't long until war drums began beating and Gumble's thin-foundation of authority was not supported by NBC higher-up's for they knew that by pulling in the reins on Scott might endanger several important markets that NBC ruled. The score now stood Scott - one; Gumble - zero.

One wave of controversy, lawsuits, resignations after the other and still, Matt Lauer, who could have easily stepped onto any stage on Broadway and pulled off a major performance without that much labor and stress. Matt Lauer, I think, does not show all of his talent at once. He gives it out in doses. A very wise thing to do if one is in Lauer's tax bracket of 25 million a year.

Matt Lauer interesting sidenotes:

• Lauer loves to wear socks at home and on the job. I cannnot prove this, but his socks seem to be expensive, designer socks.
• Lauer has never revealed just how much his wardrobe budget is for the Today Show.
• Lauer is an advocate of getting facials regularly to keep his skin hydrated.
• Nothing pleases Matt Lauer more than to do a feature for NBC where he has to work out in the field.
• Lauer takes physical conditioning seriously. You can tell by his muscular body.

Among the many things I appreciate about Lauer is his backbone. He has a sturdy backbone when it comes to defending his stance on a topic (e.g. Tom Cruise versus Matt Lauer argument of using anti-depressants or depending on Scientology) and is not afraid to let his temper surface. Lauer is no butt kisser and never will have to depend on this self-degradation to maintain his position at NBC or whatever network he may be working.

Matt Lauer, in my personal opinion, is the newsman's newsman. Lauer knows what and what not to say or ask from guests ranging from celebrities to politicians. It has been those verbal and whispered battles on or off the air that has afforded Matt Lauer the embedded and valuable experience to maintain such a position as co-host to one of the most-powerful network shows in history: the Today Show and do it without buckling or sweating bullets that are sure to keep coming.

Other links that you might enjoy reading:

www.youtube.com/watch?v=tRXZ0oant6Q
www.usmagazine.com/
www.today.com/id/.../ns/.../tense-moment-cruise-calls-lauer-glib
www.people.com/people/article/