ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Get Noticed, Get Views and Make Money on YouTube: How to Create a Successful Video Log (Vlog)

Updated on March 12, 2013

What you will Need

Before you even get started, you need to make sure you have all of the technical matters and technology itself sorted out. The two common things you will need in order to start a basic vlog on YouTube are a digital video camera and internet access. Video editing software is optional but highly recommended and perhaps even crucial to your success. I will devote a section to the editing process and the importance thereof. With your camera you are going to need a set and good lighting. Poorly lit videos make an immediate bad impression on potential viewers. I always set my vlogs against a white backdrop with plenty of sunlight so that I remain the main focus of the video. Needless to say, you will also need a YouTube account. This is free and it is very easy to sign up. It has become easier and easier over the years to upload videos to YouTube.

Prepare before Filming

Once the lights and camera are set, you need to get ready for action. Make sure you are familiar with the topic of discussion, have your jokes memorized, give yourself time to rehearse, etc. In order to increase your chances of getting noticed on YouTube, do some research into topical trends. You might consider discussing upcoming movies that have not yet begun filming, interest in which will continually increase until after it is released. You could also comment on the latest celebrity gossip and scandal.

How to Approach Filming

The best way to film a vlog is to just dive in. Start up the camera and just run with it. Repeat lines, make funny noises, spout relevant (or completely random, depending on your style) references, and make sure you have said everything you want your video to contain. If you are using any props, make sure you have them on hand so that you don’t have to interrupt filming. You don’t have to worry about getting everything right during filming because the editing process will be the deciding factor in your video’s success.

Source

Editing

If you wish to film in the manner that I recommend above, then choosing to skip the editing process is not an option. You do not need any fancy editing software to make crucial manipulations to your raw footage. The most important feature of your editing software is the ability to splice your raw footage. One of the major mistakes beginning vloggers make is that they post their raw footage as one linear video. You are essentially shooting yourself in the foot, so to speak, if you do this as it often results in lengthy, boring, and awkward videos.

You should be editing out all of the ums and ahs and splicing together the best of your repeated lines in the most natural order possible. Random comments and jokes inserted into your train of thought can really spice up your video. The editing process is the most important because it can mean the difference between awkward rambling and sharp entertaining commentary. The ability to cut and splice your footage is what sets vlogging apart from, say, giving a live speech. I highly recommend the opportunities filming yourself offers in terms of editing and enhancing the point you want to make or the humour you wish to convey. The result should be a sharp series of clips ordered in such a way as to be both coherent and easy to follow, but also surprising and dynamic enough to hold the viewer’s interest. Maintaining the original chronology of your raw footage is not the point.

I recommend nothing longer than 3 minutes, especially if you are just getting started. In fact, I would be uncomfortable posting a video longer than 2 minutes. Youtubers are a notoriously impatient lot. If you have something to offer them, give it to them as sharp as concise as possible.

My final note on editing is also one of the most important tips of all: Don’t waste time with front matter! That means no opening title or credits. The viewer already knows the title and your screen name is already down in the corner, making it redundant to include this information in the video proper. You typically have less than 30 seconds to get the attention of the viewer. The last thing you want is to lose your precious hook time to redundant front matter.

Be Addictive and Consistent

Once you start building a following, keep their attention by posting videos on a regular basis. Depending on how well you edit your footage for maximum coherence and humor, your work should already be addictive enough to keep them wanting more. Once you are at this point, you will want to keep building the momentum.

Don't Give Up!

The internet is incredibly unpredictable. Just because your vlog gets very little attention at first and even in the following months, you never know when it will take off. This could be in the form of one of your videos spontaneously going viral or it could just be that you start to finally develop a modest but growing following. Just remember that you have just as good a chance of becoming the next YouTube celebrity as anyone else does.

Comments

    0 of 8192 characters used
    Post Comment

    • Spongy0llama profile imageAUTHOR

      Jake Brannen 

      5 years ago from Canada

      Thanks for commenting! Vlogging certainly isn't for everyone. The advice here far from exhausts the topic in its entirety, but I'm glad you got something out of it.

    • Thomas Swan profile image

      Thomas Swan 

      5 years ago from New Zealand

      This is useful information you've given here. I'm glad you said the bit about opening credits. I often look for videos to embed in my articles, and it annoys me so much when I find a great video with 30 seconds of graphics/credits at the beginning. I know nobody will sit through that, so I can't use it.

      I've considered making a video where I actually talk on it... though I doubt my voice is interesting enough. I would probably be way too self-conscious to actually show my face though. I'd come up with a nice series of clips and pictures instead.

    • Spongy0llama profile imageAUTHOR

      Jake Brannen 

      5 years ago from Canada

      No problem. This is certainly not a definitive guide, just a few things I've learned from my own youtube experience.

    • Eiddwen profile image

      Eiddwen 

      5 years ago from Wales

      Thanks for this great hub to learn from. Voting up.

      Eddy.

    • Spongy0llama profile imageAUTHOR

      Jake Brannen 

      5 years ago from Canada

      That is very possible. Making a video out of photos would be easier than making a video out of video clips. Such software most likely came with your computer. If you use windows, search for windows movie maker.

      Since you are just making a photo montage, you don't need anything too extravagant. The most basic of editing software will suffice.

    • peachpurple profile image

      peachy 

      5 years ago from Home Sweet Home

      i want to make a video out of photos. Is it possible. Which software should i use so that i could upload at youtube?

    working

    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://hubpages.com/privacy-policy#gdpr

    Show Details
    Necessary
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
    Features
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Marketing
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Statistics
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)