ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Review: JoJo - 'Mad Love' (Deluxe Edition)

Updated on October 15, 2016

A decade after hitting the charts at age thirteen with singles ‘Leave (Get Out) and ‘Too Little Too Late’ - plus a slew of subsequently released EPs and independent mixtapes - there’s a sense on JoJo’s third studio album, ‘Mad Love’, that she's still working to separate herself from her famed teenage image.

Now 25-years old, the American singer/songwriter and actress certainly has no problem throwing around very adult swear words that contribute little to the spirit of the actual songs.

While it must be annoying having to deal with lingering adolescent expectations from the wider music community, ‘Mad Love’ won’t completely end them.

That being said, her new record is a tidy playlist of appealing, praiseworthy R&B, pop and dance-orientated tunes.

A small minority of the songs fail to sound as fresh as her voice does - however, the record should be able to retain the loyalty of her devoted fanbase.

Though the star’s singing doesn’t always feel completely distinguished - JoJo is still very much the owner of a capable, octave-flouting vocal.

The record’s introductory cut, ‘Music’ is a melodically endearing tribute to JoJo’s love of performing and contains loving references to the star’s late father who passed late last year.

Breaking into 2-step for it’s hook, ‘Honest’ dissects an unsatisfactory relationship situation with the help of light, floaty, wispy harmonies. Of all the songs on ‘Mad Love’, ‘Honest’ comes the closest to conjuring up a sense of aura, of atmosphere.

With the help of rapper Remy Ma, ’FAB’ (which stands for Fake A*s B***h) directly calls out the snakes who’ve been since dispatched from her immediate circle.

Backed by hip-hop star Wiz Khalifa, JoJo accepts her personal shortcomings on ‘F**k Apologies’. Interestingly, all the F-bomb’s are removed from Alessa Cara-assisted anthem, ‘I Can Only’.

’Like This’ goes toe-to-toe with today’s biggest R&B jams. In order make these types of songs work, JoJo has to communicate sexuality without sounding like she’s playing dress up - and she goes there with gusto on ‘Edibles’.

Munching cannabis-infused treats with her lover, JoJo muses on the joys of bedroom fun on ‘Edibles’, a memorable R&B moment.

JoJo’s sex kitten lyrics are sung in a pouty, playful way. There’s an understated, provocative appeal to the way this song’s melodies and complex beatwork impact.

‘Vibe’ hollowly capitalises on the unstoppable dancehall/pop chart trend initiated by Major Lazer’s ‘Lean On’, while the album’s title track features the singer belting over a vintage soul backdrop.

Bolting for the door in a cute outfit, a sassy JoJo leaves her treacherous partner in the dust for pastures new on attitude-fuelled cut ‘High Heels’.

Wholeheartedly assuring listeners of her inner worth, JoJo gives a commendable, stripped-back performance on dramatic, charged and impassioned piano ballad, ‘I Am’.

Scaling the heights of her vocal register, the singer never sounds in trouble - plus, genuinely self-affirmative songs like this are rarely a complete waste of time.

Passable mid-tempo pseudo-EDM/dance number ‘Clovers’ is hindered by overly-decorated, distracting production - it works a little too hard to cater to current chart trends. The tune’s futuristic instrumental drowns out its other elements and the whole track is negatively impacted as a result.

Love conquers all obstacles on inoffensive, rousing R&B track ‘Rise Up’. After singing about the depth of her commitment to those she loves, JoJo utilises a gospel choir for the cut’s outro.

There’ll surely be a section of JoJo’s fanbase who’ll take strength from the sentiments conveyed on ‘Rise Up’.

Dipped in immediate pop appeal, ‘Good Thing’ is a straight-up Nineties house inspired ditty. The track attempts to recreate the lasting appeal of that period’s club anthems and admittedly, ’Good Thing’ is boosted by a hooky bassline loop that’s hard to deny.

JoJo scolds herself for being selfish in a past relationship on ‘Reckless’. Though 'Reckless' doesn’t delve too far beneath a Simon Cowell talent show-type of soulfulness, the songstress doesn’t slack on the track - or at any other point during 'Mad Love'.

Verdict: ******6/10



    0 of 8192 characters used
    Post Comment

    No comments yet.


    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

    Show Details
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)