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Kashi vs Nature's Path - Kashi Downfall

Updated on September 2, 2015
brakel2 profile image

A medical background and interest in research created Audrey Selig's interest in writing about medical issues.

Kashi Products

Kashi products from Kellogg have been my mainstay for many years, especially my favorite Kashi Truly Vanilla semi-oatmeal. The products have been favorites for good health for many consumers for years and recommended by my physician. Imagine my surprise when I learned most Kashi products are GMO (genetically modified organism) with all those additives that experts and some consumers question. I ate the oatmeal for breakfast for all those years, mostly because the oatmeal had flax and 9 grams of fiber. The one drawback is that the flax did not dissolve completely, a factor which is not good for digestion.

I called the company to find out more information, after I also learned a class action lawsuit was filed against them for false advertising. This helped to contribute to Kashi's gradual loss of customer loyalty.

I soon began to eat a non-GMO organic product, also an oatmeal, from Nature’s Path and this selection provides a review of the two products.

Organic Symbol
Organic Symbol

Kashi Truly Vanilla Cereal

The Kashi representative discussed GMO and the cereal with me, informing me that the FDA has approved them. He explained that the purpose of these products is to produce more food for the public and to cut back on the pesticide damage. As a result, no one actually knows what these genetically modified products will do to our bodies over the long term. The GMO products are corn, wheat, soy, beet sugar, canola and cotton seed. He told me has no knowledge of the result of the lawsuit, but I learned Kashi paid fines for labeling them as natural products and lost the lawsuit.

Amazon reviewers rated this cereal highly except for a few complaints about the bland taste and one complaint about GMO.

Wheatfield GMO
Wheatfield GMO

I interviewed a nutritionist who stated that GMO products are approved by the FDA, and she feels they are completely safe to eat. Other experts disagree, so there are pros and cons to using these products. Eighty percent of foods in United States are GMO and do not require labeling as such, while sixty four other countries require labeling of GMO products. The United States seems to give in to the biotech companies, which does not help consumers differentiate among products.

GMO Cereal
GMO Cereal | Source

New England Grocery Store Rattles Kashi

An interesting controversy happened in a New England Grocery Store. The grocer removed Kashi from the shelves, posting a sign that “100% of the soy is GMO and that USDA testing showed pesticides that are known carcinogens and hormone disruptors”. Word spread like wildfire, and Kashi has since converted some of its products to non-GMO, but not the cereal in this article. This action helped to contribute to the downfall of Kashi products.

Downfall of Kashi

In an article on September 1, 2015, the Wall Street Journal reiterates the downfall of Kashi and efforts to revive it. Kellogg, the parent company, is disappointed in its performance. The company hopes to remove GMO from all products as quickly as possible. Sales plummeted, especially after the grocer in New England exposed them, and the information went viral. Once the darling of health food consumers, the company has disillusioned many loyal customers whom they may never win back after the fiasco.

Oatmeal Cereal
Oatmeal Cereal

Cereal Nutrition

Kashi Cereal
Nature's Path Blueberry
Calories 140
Calories 160
Fat 2 gm
Fat 2.5 gm
Saturated Fat 0 gm
Saturated Fat 0 gm
Trans Fat 0 gm
Trans Fat 0 gm
Potassium 260 gm
Potassium 125 mg
Carbohydrate 24 gm
Carbohydrate 30 gm
Sugar 6 gm
Sugar 8 gm
Protein 9 gm
Protein 5 gm
Fiber 7 gm
Fiber 3 gm
Sodium 110 gm
Sodium 120 mg

Nature's Path Oatmeal

Nature’s Path has a variety of oatmeal that is marketed non-GMO and Organic. The fiber count is 4 to 5 grams, not as high as the Kashi oatmeal I ate. Some consumers did not like the sugar content and prefer to add their own ingredients. The best flavor, in my opinion, is the blueberry cinnamon tasty oatmeal. I do like the oatmeal, and will continue to purchase it. These cereals are found in Whole Foods Stores and many regular markets that carry some organic products. They may cost a little more, but some consumers may find it worthwhile to invest in this product and other similar foods. This is highly dependent upon consumers’ concern or lack of concern over GMO products, whose verdict may not be known for a long time.

Amazon reviewers rated the cereal highly except for the very few complaining about the sugar. An Organic Consumers" Association has abundant information and will enlighten you about organic products. Articles also available consist of information about the advantages of GMO products. See references at end of article.

Nature's Path Organic Cereal
Nature's Path Organic Cereal | Source


Some people do not know what GMO products are and may not care. However, others want to ensure their bodies ingest the healthiest possible ingredients and remain suspicious of altered food. Kashi, it appears, has been deceptive in taunting itself as a healthy product for years. People keep believing it, as long as they do not learn otherwise. Eighty percent of products are genetically modified, so everyone is ingesting the GMO products. The label said natural food. I ate the truly vanilla cereal for years, and do not like deceptive practices, resulting in lawsuits. For those who do not care, Kashi is a good product, and the cereal is loaded with fiber. Actual proof does not exist of a risk to health of GMO foods.

On the other side, the Nature’s Path products, among them the blueberry oatmeal, taste good and are organic and non-GMO. Both products are similar in nutrients. Most of the Nature’s Path cereal contain less fiber, If you want more fiber, you can add your own ingredients, such as berries and flax, as you can to any cereal. You must look for this product, as all stores do not carry it. In Oklahoma City, Whole Foods carries it, WalMart, Amazon and Crest, a locally owned market. You can look it up on the Internet or call to learn what stores in your area stock the supply. It is a plus for the Internet in that you can usually learn what stores carry the products you use.

Oatmeal cereal is good for you, and the Kashi cereal is also similar to oatmeal, so no matter what decision you make, enjoy the freedom to make a choice and have a great breakfast.


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    • brakel2 profile imageAUTHOR

      Audrey Selig 

      3 years ago from Oklahoma City, Oklahoma

      Hi Poet - You are so funny that it makes my day. You always have new unusual ideas. It is better to grow your own food, and many of us wish we could make the effort. Instead, we are left with choices, some of which are expensive. I like to buy organic, but can't do all organic. It still gives me pleasure. Yes, we do have food wars, and we do eat bugs sometimes in our food. Maybe you are correct in your thinking that we cannot do much about it. Thanks so much for your comments. Blessings, Audrey

    • poetryman6969 profile image


      3 years ago

      An interesting take on the food wars!

      I am highly conspiratorial. Much more than most people. Almost none of us has a laboratory in our kitchen to test the foods we eat. And precious few of us is going to send our food off to a university lab to see what was in it. And if you are really paranoid then it has to occur to you that you don't really know where a food sample would actually go once it leaves your local mail box and goes to the "university".

      So I have satisfied myself with the following notions. Sooner or later the government will reveal to us that everything we eat is texturized insect proteins and that these bug parts are healthier for us than anything else we could eat. Unless you grow your own food, there's not a whole lot you could do about it.

      Sooner or later we all have to decide to trust someone and to say to ourselves, oh well, I'm gonna eat it anyway.

    • brakel2 profile imageAUTHOR

      Audrey Selig 

      4 years ago from Oklahoma City, Oklahoma

      Hi Cam - Thanks for reading my hub about food choices. I love organic food and, as you say, truth in advertising is so important. I learned a lot through my research for this article. You are very welcome, and it is my pleasure to post on your facebook page. Have a great evening. Blessings, Audrey

    • cam8510 profile image

      Chris Mills 

      4 years ago from Kettering, Ohio through January, 2020

      Good article, Audrey. Honesty in advertising is important so consumers can make good choices. Thanks for this information and for posting it on my facebook page for freelance writers.

    • brakel2 profile imageAUTHOR

      Audrey Selig 

      4 years ago from Oklahoma City, Oklahoma

      Hi RTalloni I wish all our food was better, and that I had a huge garden or lived on a farm. You are so right about growing our own food. If we could make all the right choices in what we eat, our lives would be better. I eat a lot of organic food these days. Thanks for stopping by and sharing these ideas about food choices. I will be by to see you again soon and read your latest creation. Blessings, Audrey

    • profile image


      4 years ago

      Considering the potential risks, examining the issues you mention here is really important when making food choices. Informed is what we need to be! This also reminds me that growing as much of our own food as we can is a smart decision. Most people could grow a substantial amount or work with a co-op to share crops if they were willing.

    • brakel2 profile imageAUTHOR

      Audrey Selig 

      4 years ago from Oklahoma City, Oklahoma

      Thanks Deb for reading my hub and for your information on the GMO foods. I wish I knew the answer, because many folks are unaware of GMO - people in my family- and then they realize it is in everything. It is so sad, and Monsanto is powerful, and farmers want more crops and crop protection. We need more folks to fight for the right to know if foods are GMO as other countries have done. Have a great evening. Blessings, Audrey

    • aviannovice profile image

      Deb Hirt 

      4 years ago from Stillwater, OK

      Recently, the FDA along with the remainder of the government regulators are not being truthful with us, bad for business. GMO really is not healthy, especially the fact that Monsanto and Syngenta have now combined forces. Roundup contains Agent Orange, which is carcinogenic. Ask our boys that worked barehanded and without protection in Viet Name. Bet you didn't know about the propaganda that told them that it was safe. It created birth defects along with other physical maladies.

      The sugar that the cereal contains is from the fruit and fruit juice. That is much easier to digest than any of the other sugars that normally go into cereal, and I'm not even talking about corn syrup, which makes your body crave sugar even more. I could tell you a lot more, but I won't do it here...

    • brakel2 profile imageAUTHOR

      Audrey Selig 

      4 years ago from Oklahoma City, Oklahoma

      Hi MsDora I am naïve also and believe in so much that turns out to be disappointing. Researching information on this site and reading other hubs makes us more enlightened on the realities of food, medicine, and other facts of life. I am so glad you read this hub, and your comments are sure appreciated. Have a great evening. Blessings. Audrey

    • MsDora profile image

      Dora Weithers 

      4 years ago from The Caribbean

      I'm disappointed in Kashi; or maybe I'm just ignorant to have placed them among the trustworthy. Thanks for the research and the presentation. The more aware we are, the better decisions we can make.

    • brakel2 profile imageAUTHOR

      Audrey Selig 

      4 years ago from Oklahoma City, Oklahoma

      Thank you, Frank for stopping by and reading my hub. Your nice comments made my day, as I know you have great wisdom and writing ability. You have started so many poem and story challenges that enhance the site. I need to read more of your work. Have a great day. Blessings, Audrey

    • Frank Atanacio profile image

      Frank Atanacio 

      4 years ago from Shelton

      well, thank you so much for the comparison, and all the work you must have put into this.. this was a very useful hub.. bless you

    • brakel2 profile imageAUTHOR

      Audrey Selig 

      4 years ago from Oklahoma City, Oklahoma

      Thanks PDH for reading my hub and glad you learned more about GMO. I know the feeling, as I want to eat well for better health. I am now looking for a good organic mayonnaise. I plan to concentrate on the food we eat the most and substitute what I can. I enjoy your hubs. Take care. Blessings, Audrey

    • prettydarkhorse profile image


      4 years ago from US

      With all the GMO talks around I learned a lot from this hub. This makes me want to think about what I feed my family.

    • brakel2 profile imageAUTHOR

      Audrey Selig 

      4 years ago from Oklahoma City, Oklahoma

      Kashi really has disappointed me, Cari Jean, as I thought they were the healthiest on the planet also. I do use Bob's Red Mill flax and need to buy their oatmeal. I wish our food was not inundated by the GMO influence. Writing this article has increased my knowledge of our food production, making me want to eat organic. Thanks so much for stopping by and commenting. Blessings, Audrey

    • Cari Jean profile image

      Cari Jean 

      4 years ago from Bismarck, ND

      WOW! I had never heard this about Kashi. I buy their cookies all the time (love their dark chocolate/oatmeal ones) thinking they were the healthiest cookie on the market! As far as oatmeal goes (which I also love to eat for breakfast), I do like the Nature's Path brand but my favorite is Bob's Red Mill oatmeal. Some of their products are organic, others are not. I'm glad our local grocery store carries a lot of these products, and you can even find them in Target as well.

    • brakel2 profile imageAUTHOR

      Audrey Selig 

      4 years ago from Oklahoma City, Oklahoma

      Hi Flourish - Glad you stopped by to read and comment. It is so sad that our food is in such chaos. I want to go back about thirty years ago when life was calmer and food was of better quality. As time passes, life gets crazier. Most of the teachers at a school in OKC are quitting for lack of back up of discipline. I used to love school, and it was so well organized. Anyway, we have a lot to write about these days to better inform the public. You are right about Aspartame. Have a great day. Blessings, Audrey

    • FlourishAnyway profile image


      4 years ago from USA

      Same story with Aspartame. We will discover decades too late and then what? Great information you provide here.

    • brakel2 profile imageAUTHOR

      Audrey Selig 

      4 years ago from Oklahoma City, Oklahoma

      Hi Audrey - Thanks so much for your great response and question. I believe organic food is non-GMO, but there are a few loopholes. One is that organic crops could have windborn cross contamination that is discovered at a later time. However, the experts say that usually the certified organic, USDA organic and 100% organic labels are your best bet for non-GMO avoidance. It is a crazy world we live in when we must worry about our food and read ingredients and labels. Hope you enjoy Nature's Path. Have a great day. Keep up your great writing. Blessings, Audrey

    • brakel2 profile imageAUTHOR

      Audrey Selig 

      4 years ago from Oklahoma City, Oklahoma

      Hi Bill - The GMO story is so crazy, and I wonder what is happening. Wheat is listed as GMO and elsewhere non-GMO. Every article you read says something different. I agree with you that we do not know whom to trust anymore. Anyway, thanks for reading and for the kind comments. Will we ever know the truth? Blessings, Audrey

    • vocalcoach profile image

      Audrey Hunt 

      4 years ago from Idyllwild Ca.

      Unfortunately, as billybuc stated, Uncle Sam does not have our best interests at heart and I absolutely do not trust the FDA. This hub is enlightening and thanks to you Audrey I will be purchasing Nature's Path products from now on.

      I'm one of the millions fighting for GMO labeling. We have a right to know what is in our food. I have a question for you. Is all organic food non-GMO?

      Thanks for this excellent hub and voted up ++++ and sharing.

      Audrey - too. :)

    • billybuc profile image

      Bill Holland 

      4 years ago from Olympia, WA

      Nice research on this, Audrey. I'm strictly a no-GMO kind of guy. I don't trust them and I don't trust our government. I don't believe, in this case, Uncle Sam has our best interests at heart. I would love to be proven wrong. :) Thanks for the information.

    • brakel2 profile imageAUTHOR

      Audrey Selig 

      4 years ago from Oklahoma City, Oklahoma

      Hi drbj Thanks for reading and commenting on my hub. Your comments have a great deal of credibility. I love to read your hubs. Kashi has disappointed some people, I believe, as the company always had a good wholesome reputation. The GMO problem has so many opinions, it is difficult to figure anything out. I don't like false advertising and some of the stories we hear. I read your FDA hubs, which are hysterical. Have a great evening. Blessings, Audrey

    • drbj profile image

      drbj and sherry 

      4 years ago from south Florida

      So Kashi may not be as wholesome as they have led the consumer to believe. Thanks for doing your research and the enlightening heads-up, Audrey.

      As for the FDA, they appear to be clueless in so many instances (see my 3 'Interviews with FDA Spokesperson.')

    • brakel2 profile imageAUTHOR

      Audrey Selig 

      4 years ago from Oklahoma City, Oklahoma

      Hi B Weekley - I am with you on this subject. I know the FDA is not trustworthy, as they approve items like Aspartame. Political influence plays a big part, as does the corporate world. The general public does not know what to believe any more. Many people eat the GMO products with no understanding of what they represent. It is funny, as I have steel cut oats in my refrigerator. I appreciate your thoughts on this subject and for reading my hub. Have a great evening.

    • B. Leekley profile image

      Brian Leekley 

      4 years ago from Bainbridge Island, Washington, USA

      Google on Monsanto FDA OR EPA to see articles about the government / corporations corruption by which there is a "revolving door" of persons regulating companies that give them cushy jobs. Neither the FDA nor the EPA is trustworthy in those circumstances.

      Whether a genetically modified food is safe and healthy depends on the details. I as a consumer want to know those details. I would rather not eat plants modified to contain pesticides. Google on GMO health risks to learn about GMO products that are not safe.

      I'm for public demands that GMO foods be labeled, that each label cite a source of the details, and that the regulators be regulated to weed out those with conflicts of interest.

      About oatmeal, I was at the Kalamazoo Farmers Market Saturday, and one booth had a machine that ground oatmeal from organic groats (hulled oat grains). We already have Meijer organic steel cut oats.


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