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Top Bake Sale Item -Pretzel Hugs

Updated on March 29, 2014

5 Minutes and Just Pennies to Make

How cute are these little guys? I have facilitated and attended a lot of bakes sales in my day from Girl Scout fundraising to craft shows. Let's not forget garage sales as well. People love to buy food and my goal has always been to make them present well, so that I sell out! Pretzel Hugs are a fun and unique item that takes an entire five minutes to make with an average cost of about five cents a piece. Yes! Now that is what I am talking about. Create a darling treat that has a little salt and chocolate combination. Who can resist? Print this one out to file in your future bake sale folder because I am going to provide you with everything from the recipe to how to give it that pizzazz look that the buyer can't refuse.

Supplies and Ingredients

When I am ready to make some goodies for my bake sale, the first thing I do is make a list of ingredients. Here we go:

  1. Order bags online
  2. Go to Dollar Tree first for ingredients
  3. Look at grocery sale ads for remaining ingredients

Now, you can use a simple baggie to put these items in but I like that top-notch presentation, so I prefer the crystal clear FDA approved cellophane bags. You can buy them online very inexpensively. ebay is a great source for quality bags. I was able to find the M&M's and the pretzels at the Dollar Tree. I found the Hugs candies at K-Mart on sale for $2.49. What an inexpensive yum-yum to make! Here is your shopping list:

  1. Pretzels - preferably square and non-buttery
  2. Bag of Hershey Hugs
  3. Bag of plain M&M's
  4. Cello bags
  5. Ribbon or twist ties
  6. Printed tags or a table sign


  • 1 Square or Small Round Pretzel
  • 1 Hershey Hug
  • 1 M&M Plain


  1. Layer pretzels on a baking sheet Do not stack pretzels Place a Hug on top of the center of the pretzel
  2. Bake for 5 to 7 minutes at 200 degrees Place an M&M on the top center of the Hug (word side down) Put in refrigerator for 15 minutes Remove with a spatula Package as desired

Cook Time

Prep time: 5 min
Cook time: 5 min
Ready in: 10 min
Yields: 75 to 100 Pretzel Hugs

Bargain Supplies

Make a quick stop to your local second hand store for supplies such as cello bags, ribbon, etc. You never know what you might find there.
Make a quick stop to your local second hand store for supplies such as cello bags, ribbon, etc. You never know what you might find there.

Pricing your Pretzel Hugs

Let's do the math here. If we average the cost out at $.05 cents per Hug, well heck, let's just round it up to $.07 cents with the bag. If you place five Hugs in a bag your total cost is $.35 cents a bag. If you price them at $1.00 a bag, then your profit is $.65 cents a bag. Now that is pretty darned good. If you sell 25 bags, you have a clear profit of $16.25 and that is a pretty good profit on just one bake sale item. I usually offer about four different sweet treats at my bake sales and profit is around $150.00 to $200.00

Here is another great sales idea to add a little more profit to the pocket book. If you have extra containers around your house such as canning jars or misc. Rubbermaid or even consider gift boxes you haven't used. You can line boxes with waxed paper and fill them up with the Pretzel Hugs and charge another $1.00. If you have it around the house it isn't costing you anything, just consider how many Hugs you are putting inside and price accordingly.

Display with Eye Appeal

The best way to display your bake sale items is to have them in individual containers. I like to use whatever I have around the house. A sign attached to the container is always a plus as well because it tells your buyer automatically what they are looking at. I also recommend adding a price to your sign. You can use Microsoft Word to print all of your signs. Black and white is just fine but sometimes I will border my signs with colorful paper just to give it a little spice and then attach the sign with a clothespin or tape. Here are a few more recommendations when setting up your display.

  • Cello Bag Items - Place these types of items in a loaf style pan or clear container that you would bake a loaf of bread in. Try to use all clear containers if you are putting items inside them. Then you can place your sign right on the front of the container or you can tape it to a long stick and place it behind the items.
  • Cupcakes - You can place these items on a cake plate or take a box such as a shoe box and wrap it in wrapping paper. Use different shapes and sizes, giving your table and bake sale item height.
  • Bars - I love to wrap my bars in waxed paper then tie a piece of ribbon or twine around them. I recommend that you do not stack your bars. Instead, place them on a tray and if you do not have any trays, you can often find them at second hand stores, the Dollar store, or take a peek around your house. A baking pan wrapped with wrapping paper or waxed paper will work too.
  • Cookies - I like to use the FDA approved crystal clear cello bags for cookies too because you wouldn't believe how many you will sell just because they look so awesome. If you feel like cheating (*Shhhh I didn't say that) just go to Costco and buy a pack of the large cookies that are about $7 for 36 cookies. Wrap them individually and charge $.50 cents a cookie. You just made about $11.00 for doing just about nothing. Now, multiply that times three and you made $33.00. Cha-ching. It all adds up.

I have a large Rubbermaid tub that I keep my display items in for quick and easy access when bake sale time rolls around. Over the years I have managed to pick up many different trays all in white so that my display looks nice and clean. I never pay over $1.00 for any type of display item, there is just no need to. Get bargain is easier than you think! I am all for saving a buck and earning one right after that.

Bake Sale Display

What do you think about the Pretzel Hugs?

4.5 stars from 6 ratings of Pretzel Hugs


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    • VirginiaLynne profile image

      Virginia Kearney 

      5 years ago from United States

      I made something like this at Christmas using Rolos, but yours look a lot cuter with the zig zag from the Hug. I'm going to try them. Great idea to use in a small bag with the tag. Voted up and pinned.

    • bearnmom profile image

      Laura L Scotty 

      5 years ago from Pittsburgh, Pennsylvania

      Thank you for sharing these useful hints for making items for a bake sale.


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