Researchers claim it is addictive:
- chocolate contains small amounts of drugs and stimulants, that might affect the mood tphenylethylamine, theobromine and caffeine.
- chocolate contains carbohydrates and little protein. Eating such foods is assumed to boost the level off serotonin in the brain (the feel happy hormone)
- Chocolate has a pleasant structure and taste, which is believed to release endorphines - a chemical wich acts like an opioid ... it increases feelings of pleasure and reduces feelings of pain ...