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More Local Burger Joints Give McDonalds a Run for Thier Money: Five Guys
As McDonalds and other major food franchise expand worldwide, is the quality of thier food outdone by smaller franchises and even local burger joints?
Perhaps because of widespread advertising and accessibility, McDonalds is probably the number one place people go to for burgers and fries. After eating at Five Guys this afternoon, I can tell for sure McDonalds doesn't get its success from the quality of the burgers...
Five Guys, in case you didn't know, is a burger joint franchise primarily located in the northeast United States. While Five Guys isn't a completely local and/or family run eatery, it is certainly less widespread than McDonalds.
Five Guys provides unlimited free peanuts, countless burger toppings, and what can only be described as the pure "burger joint" feel. The widespread advertising of worldwide eateries such as McDonalds and Burger King seems to take away from thier original feels. While the idea is almost incomprehensible, it is true that both McDonalds and Burger King were once single local eateries. It is my personal belief that the attempt at recreating each of these retaurant chains as exact copies both look, feel, and taste wise around the world only takes away from the quality of the food and franchise (there are over 31,000 McDonalds restaurants around the world).
Surely, there is some credit to be given for consistency, but what value is there to consistency when controversy arises continuously about the contents of the almost synthetic food? Eateries like Five Guys give you a burger that hasn't ever been frozed. Tender, juicy, what the big franchises were supposed to be about. Five Guys is all about big burgers, while McDonalds, Burger King, Wendys and such are all about big bucks.