What explains some vitamins and health supplements being in bright synthetic col

1. 85

   oceansnsunsetsposted 8 years ago

   What explains some vitamins and health supplements being in bright synthetic colors?
   
   Many people are trying to get more and more healthy, and getting back to more natural ingredients.  While doing this, many are avoiding chemicals and synthetic things, and colors as well.  (When possible.)  Today my husband picked up a generic Target brand for a supplement, and I kid you not, the color was a very deep and dark maroon or magenta color.  It matched the lid of the bottle.  The ingredients showed they added red dye and some blue.  I don't even want to take them for all of the color added in to get this deep, rich dark color.  The supplement is Co Q 10, no colors needed.

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2. 78

   chuckandus6posted 8 years ago

   maybe the original color naturally was a horrid green or yucky color that it was revolting? or maybe they wanted to match bottle cover to show that it was that medicine easily? bProbably more likely just sales gimmick.

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   1. 85

      oceansnsunsetsposted 8 years agoin reply to this

      It may be the case, Nichol.  For me, the sales gimmick is back firing.  I am noticing more and more people trying to get healthier, and want less chemicals and unnatural colors in their diet.  So I just don't get it.  Thanks for your answer.

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3. 61

   Dr. Haddoxposted 8 years ago

   Dear Paula,
   As you know the food supplement business is a multi-billion dollar industry. The producers of these products must appeal to the senses of the majority of their potential customers to earn these billions of dollars. It is all about money, my dear Paula. Just money! Personally, I hate this system, or situation. I tend to agree with you. Wholeheartedly! What do we do? Just as you did. Refuse to eat the stuff. Best regards, Dr. Haddox

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   1. 85

      oceansnsunsetsposted 8 years agoin reply to this

      It wasn't a cheap bottle of vitamins either, and I am concerned about the health consequences over time of the red dye.  Not just a little bit of red dye, mind you, but a lot!  I am boycotting the bright colors if not natural.

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