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My Little Pony: Friendship is Magic Merchandise

Updated on December 23, 2012

There is SO Much MLP: FiM Merch Out There!

Between brushables, blind bags, cards,and all of the other merchandise being put out every month, it can be hard to keep up. Whether you are a collector or just a fan of the show, keeping track of what is available is tough.

Below you'll find a list of My Little Pony: Friendship is Magic merchandise separated into different categories. It isn't complete yet, but I'm working hard to add more to it everyday as I learn about and buy it for myself. I'll also show you some of the cheapest places to buy it.

If I'm missing something that are are looking for, leave a comment at the bottom and let me know!

Note: All images are from or MyLittleWiki unless otherwise mentioned and are used with permission.


This lens is currently under construction. Please check back to see more awesome My Little Pony: Friendship is Magic! In the mean time, feel free to scroll down and check out what I have put together so far for you guys.

Blind Bags

Rainbow Dash Blind Bag
Rainbow Dash Blind Bag

Blind Bags - 2 Inch Figures

And Where to Get Them

Blind bags are these adorable two inch PVC figures that quickly became the most popular collectibles in the MLP: FiM community.

They are called "blind bags" because each figure is sealed up in a pouch so you can't see which is inside. They were released in several "waves" with different colored packaging and different ponies inside.

Not only are these a favorite because there are so many to collect and so many ponies available, pony fans loved the fact it they made an inexpensive base for painting their own custom ponies.

Blind bags new in their pouches average $2-3 if they are commonly found in stores, though you can buy most of the individual ponies for $1-10 depending on how in demand that character is.

My Little Pony Blind Bags: Wave 1
My Little Pony blind bags are the hottest G4 collectible currently available. Each bag has one two inch figurine of a pony from My Little Pony: Friendship is...

My Little Pony FiM Mini Figures
By Flynn the Cat: If you're looking for show accurate, cute, display friendly My Little Pony Friendship is Magic figures, then the absolute best option so far are the two inch...


My Little Pony: Friendship is Magic Posters

What better way to show off your pony love than by pinning up your favorite fillies on your walls? The main four posters featured here were WalMart exclusives that are no longer available through WalMart. However, you can still get your hands on them!

My Little Pony: Friendship is Magic Posters
Many fans have been waiting for their chance at My Little Pony: Friendship is Magic posters. Many people started creating their own unofficial posters while ...


By Character

My Little Pony: Friendship is Magic Toys - Rarity
Rarity from My Little Pony: Friendship is Magic is a fashionista with a fondness for her friends. When she isn't with her friends, she is busy in the boutiqu...


My Little Pony Toddler Bedding Sets
It's just a fact of life that little girls love ponies. Hasbro's new revamp of the "My Little Pony" show and merchandise has created a whole new ge...

Phone Cases

My Little Pony iPhone Case - Friendship is Magic
Show off your pony pride with one of these great My Little Pony: Friendship is Magic iPhone cases. Keep your phone safe while making it pony-rific! Whether y...

School Supplies

My Little Pony Backpacks, Lunch Boxes, and More

Hasbro has been doing a good job lately putting out more fun school supplies including backpacks, pencils, notebooks, folders, and more. The only issue is that, besides the backpacks, it seems to be kind of hard to find. The stores sell out fast and some of it is impossible to find online. I've been scouring the Internet to find it for you and here is what I've found so far.

My Little Pony Lunch Boxes and Backpacks 2012
Whether you are a parent looking to get your kid ready to head back to school or just a huge fan of ponies, you're going to love these My Little Pony lunch b...

Christmas Related

My Little Pony Christmas

Shopping for your brony doesn't have to be hard. There are a lot of options available if you know where to look. You can find the perfect gift for your brony to show them how much you care. Besides toys there are hats, jackets, and a ton of other great pieces of My Little Pony: Friendship is Magic merchandise.

My Little Pony: Friendship is Magic Christmas Ornaments
It's Christmas time and you are looking for an adorable My Little Pony Christmas Ornament for yourself, your child, or the pony fan in your life. Don't worry...

Best Gifts For A Brony: An Ultimate Friendship is Magic Shopping Guide
By Flynn the Cat: Are you looking for some awesome, much appreciated gifts for your My Little Pony loving teenage son or husband, girlfriend, or mate? Then check out the gift ...

Are you looking for blind bags or brushables? Are the mane six your favorite or are you a bigger fan of side ponies?

More and more awesome merchandise seems to be coming out everyday! Check back because I'll be adding more when I find it.

What MLP: FiM Merch is Your Favorite?

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