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Yum Yums ~ The Sweetest Toy of the 80s!

Updated on March 15, 2015

Yum Yums! The loveable sweet-scented plush toy of the 80s, now a hot item for kawaii fashion!

Do you remember Yum Yums? Yum Yums are a plush toy franchise created by Hallmark in 1989. The plushes were not only adorable, but they were scented like candy and other sweets! Yum Yums were short-lived but well-loved by many, and the original plush toys and related merchandise are hot collectors items!

A new Yum Yums line was released in Japan several years ago. They introduced several new characters and created new plushes, phone strap charms, clothing, toys, and other merchandise-even headphones! While the line has not yet seen a US release, you can find new Yum Yums merchandise from a number of online retailers, as well as eBay.

Yum Yums Poll!

Do you own any Yum Yums?

See results

Meet the Yum Yums!

Name: Jumpin' Jellybean Bunny

Scent: Jellybean

Name: Cheery Cherry Poodle

Scent: Cherry

Name: Peppymint Kitty

Scent: Peppermint

Name: Goody Grape Mouse

Scent: Grape

Name: Chuckle Chip Bear

Scent: Chocolate

Name: Lucky Lemon Lion

Scent: Lemon

Vote for your Favorite!

Who is your favorite character from the original Yum Yums?

See results

Even More Yum Yum Friends!

Besides the 6 main Yum Yums, there were also 6 Party Yum Yums:

Merry Marshmallow Bunny

Cotton Candy Poodle

Candy Apple Kitty

Gigglin' Gumball Mouse

Jolly Lollypop Lion

Teddy Cakes Bear

and 1 holiday Yum Yum:

Christmas Cookie Bear

2 brand new Yum Yums were introduced for the Japanese reincarnation:

Twinkling Candy Bear (candy scent)

Dreamy Macaron Bunny (vanilla scent)

There are also Toppin's, younger siblings of the Yum Yums:

Fudgie Wudgie Bunny

Blueper Bear

Splitzles Puppy

Pinky Kitty

Yum Yums Plush Eye Candy

a group of vintage original Yum Yums plushies, including a Party Yum Yum!

top, left to right: Cheery Cherry Poodle, Christmas Cookie Bear, Cotton Candy Poodle

bottom, left to right: Lucky Lemon Lion, Goody Grape Mouse, Peppymint Kitty

From the new Japanese Yum Yums line.

left to right: Jumpin' Jellybean Bunny, Cheery Cherry Poodle, Peppymint Kitty, Chuckle Chip Bear

From the new Japanese Yum Yums line.

left to right: Goody Grape Mouse, Lucky Lemon Lion, Dreamy Macaron Bunny, Twinkling Candy Bear

Yum Yums Plushes!

Note: Some of these are vintage 1989 plushes, and others are recent reissues from Japan. Since both lines look pretty similar, be sure to read the auction text carefully to make sure you are buying the plush that you want!

Magazine ad showcasing TONS of Yum Yums merchandise!

Magazine ad showcasing TONS of Yum Yums merchandise!
Magazine ad showcasing TONS of Yum Yums merchandise!

Yum Yums VHS: The Day Things Went Sour

Yum Yums The Day Things Went Sour
Yum Yums The Day Things Went Sour

Yum Yums also had a 30 minute cartoon special called The Day Things Went Sour. It features the Yum Yums trying to defend their amusement park from attacks by the Sourpusses, who hate to see anyone have fun.


Yum Yums: The Day Things Went Sour

Watch the Yum Yums and the Toppins' in action! I promise this is an excellent way to spend 20 minutes of your time.

Are you a Yum Yums fan?

Share the Yum Yums love!

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    • profile image

      amanda-grant-169 4 years ago

      Wish i could find some of the other ones that they came out with

    • profile image

      anonymous 5 years ago

      My 26 year old son still has his goofy grape mouse, who he named mousey......his 22 month old son now has it.

    • profile image

      anonymous 5 years ago

      I love my Yum Yum bear!

    • profile image

      anonymous 6 years ago

      The plushies are so adorable~!

    • WayneDave LM profile image

      WayneDave LM 6 years ago

      Great lens, they ring a bell for me. Thanks for sharing this fabulous lens.

    • cuteordeath profile image

      cuteordeath 6 years ago

      @JoshK47: They are pretty girly. ^^; Thanks! ;D

    • profile image

      JoshK47 6 years ago

      I remember these - I always thought they were cute, but a tad girly for me. Great lens. :)

    • cuteordeath profile image

      cuteordeath 6 years ago

      @elyria: :) Yay!

    • elyria profile image

      elyria 6 years ago

      Learned about Yum Yums for the very first time!! So cute.

    • TreasuresBrenda profile image

      Treasures By Brenda 6 years ago from Canada

      Thanks for the intro to the Yum Yums.

    • stephenteacher profile image

      Stephen Carr 6 years ago from Corona, CA

      Yummy lens! Enjoyed learning about Yum Yums.

    • Lady Lorelei profile image

      Lorelei Cohen 6 years ago from Canada

      Very cute lens. I had never heard of the yum yums before.

    • cuteordeath profile image

      cuteordeath 6 years ago

      @NYThroughTheLens: I'm glad I could share them with you! ^^

    • Craftyville profile image

      Craftyville 6 years ago

      I've never heard of these before either and I thought I knew everything cute from the 80s,hehe.

    • profile image

      NYThroughTheLens 6 years ago

      Wow. I never heard of these and I thought I knew all of the cute 80s toys!

    • cuteordeath profile image

      cuteordeath 6 years ago

      @Terry Boroff: My research shows that very few people have heard of them, and the old plushes are pretty hard to find. That's why I'm so excited they've made a new line (even if it is only in Japan.) :)

    • Terry Boroff profile image

      Terry Boroff (flipflopnana) 6 years ago from FL

      Beginning to wonder where I was in the 80's - I have never heard of these and they are all adorable!