Maybe this isn't fair but I avoid meat just because I don't like it. It looks and smells disgusting while being cooked and just lays there looking dead.
Vegetables and fruits are colorful and look so alive and pretty - yes, I said that, I like the colors, textures, taste, all of it.
I'm not a fan of animals dead or alive, in my yard or on my plate. I just like to see them out running around in their native habitat.