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BJ Palmer - The Developer of Chiropractic

Updated on January 21, 2012

B.J. Palmer - The Developer of Chiropractic

This lens is dedicated to BJ Palmer (September 10th, 1881-May 21, 1961) known as the Developer of the Chiropractic profession. Bartlett Joshua Palmer, or B.J. as he was known, was the son of Daniel David Palmer (or "D.D."), who is considered the "Founder" of chiropractic.

In addition to his amazing contributions to the advancement and development of the Chiropractic profession Dr. Palmer was also a world traveler, a master marketer and heavily involved in the world of Radio.

Browse through our lens and learn more about this amazing man who did so much to develop, advance, and promote our wonderful ChiropracTIC profession.

Five reasons to love B.J. Palmer

1. The Developer of Chiropractic

2. Upper Cervical Chiropractic Care

3. Those awesome epigrams!

4. Toggle, HIO, Upper Cervical Specific, ADIO

5. He kept an alligator in the basement in the winter...what's not to like?

B.J. Palmer Videos

Check out some of the awesome videos of our Chiropractic hero, B.J. Palmer. Whether you want to see him lecturing to students or in all his toggle adjusting hair flying glory....YouTube has the B.J. Palmer video you need!

What would B.J. Do? - Can you imagine what B.J. Palmer would do with social media and Chiropractic internet marketing?

Chiropractic Marketing in 2010: What Would B.J. Do?
Chiropractic Marketing in 2010: What Would B.J. Do?

One day I found myself trying to convince an older colleague that they really need to start a website for their Chiropractic practice. I was also trying to explain the benefits of social media and social networking sites. After much frustration and little progress I began thinking...what would B.J. Palmer do if he were alive today? There is a reason BJ Palmer is known as the Developer of Chiropractic. He was a bit of a marketing genius and he definitely was NOT afraid to embrace new marketing possibilities. What sort of Chiropractic marketing would B.J. Palmer come up with if he had access to the internet and sites like facebook and twitter?

B.J. Palmer seized every marketing opportunity available at the time to promote Chiropractic. I have no doubt he would embrace the internet and social media without hesitation. This is what makes me so frustrated when I try to convince resistant colleagues who simply won't open their mind and try their hand at Chiropractic internet marketing.

What do you think? What would B.J. do with the power of the internet and social media? This hypothetical question was so much fun to think about it actually inspired a blog post over at the blog.

Great B.J. Palmer stuff from Amazon

Check out some great B.J. Palmer related Chiropractic products on Amazon.

Amazon Search

Not seeing what you are looking for? Use this form to search Amazon for whatever it is you seek, be it Chiropractic related or not:

Quick, what do you think of B.J. Palmer?

What are your thoughts about B.J. Palmer? Being a Palmer College of Chiropractic Davenport Campus graduate I am already brainwash....I mean biased ;).

The guy was a Chiropractic and marketing genius..but tell us how YOU feel about him?

What do you think about B.J. Palmer?

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Framed B.J. Palmer Chiropractic Epigram Print Set
Framed B.J. Palmer Chiropractic Epigram Print Set

Chiropractic Art: B.J. Palmer Epigram and other Chiropractic Quote Inspired Prints

Chiropractic prints inspired by B.J. Palmer's epigrams and other notable Chiropractic quotes

One of the greatest additions to our Chiropractic art inventory over at are our B.J. Palmer epigrams and other Chiropractic quotes prints.

Each picture features a notable epigram made popular by the Developer of Chiropractic B.J. Palmer, or a familiar Chiropractic quote. They are even written in B.J's favorite font. Any Palmer College of Chiropractic student or fan will recognize it!

This set consists of 4 prints measuring approximately 11" wide x 8.5" tall. Each print is framed under glass in a sturdy black picture frame with metal mounting clips. These prints are made with very high quality ink printed on quality 24lb weight, genuine "ivory antique" colored parchment paper (shown). A pure white glossy 48lb premium photo paper is also available.

We even offer these awesome chiropractic pictures unframed for those who wish to choose their own frame or for those who simply wish to say a little money.

Picture 1: Features the famous B.J. Palmer quote: "We never know how far reaching something we may think, say, or do today will affect the lives of millions tomorrow."

Picture 2: Features the phrase, "Nature needs no help, just no interference."

Picture 3: Features the epigram "Chiropractic is health insurance, Premiums small. Dividends Large."

Picture 4: Features the phrase "The power that made the body, HEALS THE BODY. It happens no other way."

These chiropractic works of art are a simple and affordable way to bot educate and inspire your chiropractic patients.

The Three T's Chiropractic prints: Set of three framed chiropractic pictures.
The Three T's Chiropractic prints: Set of three framed chiropractic pictures.

The 3 T's: Framed Chiropractic Prints

Check out our beautiful framed Chiropractic art that outlines and summarizes the three main causes of subluxation. These prints, available at, feature the The 3 T's: Thoughts, Traumas, and Toxins. This is affordable and unique chiropractic art with a purpose!

If you are a principled Doctor of Chiropractic in a subluxation based practice you are sure to love these framed chiropractic pictures masterpieces. Use these beautiful chiropractic prints to educate your chiropractic patients on the three leading causes of chiropractic subluxation: The 3 T's.

These Chiropractic pictures even feature B.J.'s favorite font. Any true Palmer College of Chiropractic fan is sure to recognize it!

Chiropractic Picture 1: Features the question, "What causes a subluxation?"

Chiropractic Picture 2: Outlines the three main causes of subluxation, the 3 T's:

"Thoughts", "Traumas" and "Toxins"

Chiropractic Picture 3: Displays the modern layman's equivalent corresponding to each of the 3 T's. A modern translation if you will:

"Emotional Stress", "Physical Stress" and "Chemical Stress"

These framed chiropractic prints will stimulate Chiropractic conversation with your patients. This chiropractic art set also doubles as a patient education tool to educate new patients on the causes of subluxation and the basic philosophy behind chiropractic care. They will also serve to remind existing chiropractic patients just what causes vertebral subluxation.

Stop decorating your chiropractic office with boring everyday Chiropractic blandness and start displaying some chiropractic office décor with purpose!

Great Chiropractic Stuff on eBay

Check out some of our awesome B.J. Palmer Epigram prints, Chiropractic patient education, Chiropractic art, and other Chiropractic related listings on ebay.

B.J. Palmer

Chiropractic is Health Insurance. Premiums small. DIVIDENDS LARGE.

Chiropractic is specific, or it is nothing.

-B.J. Palmer

Palmer Green Books on ebay

Check out the listings below for some potential big savings on Palmer Green Books on ebay!

Share your stories, sightings, thoughts, rants, raves...

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    • practicemastery1 profile image


      6 years ago

      I love you because you love the things I love - chiropractic and Palmer are some of those things!.

    • profile image


      7 years ago

      I really learned a lot from this lens. Now I know more about B.J, Palmer and I can converse more with my friend who is the best Seattle chiropractor. Thanks for sharing.

    • profile image


      7 years ago

      Interesting lens, well done!

    • ChiroAustin profile image


      7 years ago

      Thank you for Sharing this! Really a great lens!

    • ClinicallySigni profile imageAUTHOR


      8 years ago

      @YourFirstTime: Glad to see you're a patient of a Palmer graduate. While all Chiropractic colleges are great, Palmer produces the best of the best!

      Thanks for stopping by and have a happy and safe 4th of July weekend!

    • profile image


      8 years ago

      My chiropractor graduated from the Palmer school. Nothing makes me feel as great as an adjustment. Long live chiropractic!

    • profile image


      8 years ago

      I first heard of Mr. Palmer from my cousin and aunt. They are Chiropractic doctors. I myself am a retired surgical RN. So any person who made a mark on medicine was always an interest to me. Great job.

    • ClinicallySigni profile imageAUTHOR


      8 years ago

      @anonymous: It's so great to hear positive experiences from life-long Chiropractic patients! Thanks for taking the time to leave a comment.

      -Dr. James

    • profile image


      8 years ago

      I believe very strongly in Chiropractic - it is all that I have used for myself for about 20 years (no drugs or MD's), and I take my elderly mother in to a wonderful Chiropractor every 2 weeks for maintenance. It keeps us quite healthy!

    • profile image


      8 years ago

      Thanks for the info. Nice lens.

    • profile image


      8 years ago

      Wonderful BJ and ChiropracTIC info...keep up the good work!!

    • I-sparkle profile image


      8 years ago

      Outstanding lens! I have never needed chiropractic services, but have always heard others rave about it. This is definitely a a resource that people need to be aware of!

    • profile image


      8 years ago

      This is very good information, but you didn't write nothing about chiropractor salary. For more information about chiropractor salary visit site

      chiropractor salary

    • ChristopherPick profile image


      8 years ago

      Well done. We love BJ

    • ClinicallySigni profile imageAUTHOR


      8 years ago

      @pkmcruk: Thanks so much for the feedback and squid love! It is an honor to have those much more experienced lensmasters acknowledge your work. Thanks again!

    • pkmcruk profile image


      8 years ago from Cheshire UK

      Fascinating! I love lenses like this where one learns so much and gains a real insight. It's obvious that you have put a lot of thought and effort into the lens and created a real resource. Blessed by a passing Squid Angel


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