Coca Cola Invented Santa Claus?
Santa Claus, Papa Noel, Saint Nicolas, or whatever you prefer to call him, the fat old man with the white long beard, who is always looking at you which is kind of pervert, and it you are no good you will get a piece of carbon instead that cool AK47 assault rifle you asked him for Christmas. It's a common myth that this character was invented by coca-cola corporative minds, Anyways I've been doing some research to see if this myth was in fact real, here I present the results.
It turns out that he was already known in Europe, he was a fat character, a bishop who enjoyed to give gifts to the childrens.
Never the less, coca-cola was in fact the company to boost the image and personality of this character, by dressing him in red, adding a white beard and some good old grandpa personality, now this was back there in the 30's.
A standard image of santa claus appears in new york, with weight, height and colors despite the redundancy, standardized.
So it will be incorrect to tell that coca-cola invented santa claus, yet it boosted the image of santa claus in the subconscious of a consumer population, but the truth is that this concept already existed in other fields.
In 1804 the Historical Society (HS) was founded adopting as it saint, to santa claus as a provider of gifts.
In 1822 Christmas eve, Clement Clark Morre (New York) wrote a sort of verses titled "An Account of a visit from St. Nicholas" and later one called "It was the Night Before Christmas".
And coca-cola just took this two images, combined them and standardized them. So the myth is false at all, coca-cola did not invented Santa Claus.