ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Commercialised Christmas

Updated on December 16, 2011

Christmas

It’s hard to not notice Christmas. It starts creeping into your TVs, in your local shops a few months before the big day when you are repeatedly informed there are only ‘25 shopping days left’. Has Christmas become over commercialised over hyped and just a plain waste of money? We all know what it means and we all probably know the answer to this question, so why are we so happy to blindly embrace Christmas warts and all.

The dictionary definition of Christmas is the annual festival of the Christian church commemorating the birth of Jesus celebrated on December 25 and now generally observed as a legal holiday and an occasion for exchanging gifts.

In the UK it has become more of secularised holiday, and the true meaning seems to have been buried in a mound of crumpled wrapping paper. However there are still those that celebrate Jesus and attend church mass around the Christmas period. It seems that it has slowly become a rat race for the companies to advertise in every possible way to encourage people to buy into their products to have a happier Christmas.

All aspects of Christmas from the tree brimming with decorations, songs playing out from the radio, obscene amounts of food and drink, presents under the tree to be enjoyed with family and friends brings the tradition to individual families no matter how over priced and commercialised the majority of it is. There is somewhere along the line an acceptance that this is how it should be, and none of us would change it for the world. the world we live in has encouraged Christmas to be more materialistic rather than a religious commemoration.

The media plays a part in encouraging Christmas, but it is not the only festival in the calendar that receives the same commercialisation. Easter we receive eggs, although a symbol of the resurrection of Jesus, though in modern day society the eggs are allegedly hidden by the Easter bunny and chocolate filled with sweets inside.

Christmas is an time spent with family and friends and the feeling at this time of year is of being generosity, kindness to all. I enjoy travelling across the country seeing family and exchanging gifts and having a dinner together. I feel though that the commercialisation has tinted this slightly. Every year I buy into Christmas, I exchange presents with my close family but do so on a budget that it within means. However there is always a family member that buys you something more extravagant and usually more expensive. This gives a feeling of guilt that you have not spent the same amount of money, and your present can look slightly pathetic. However it should not be like this - most gifts are impersonal generic gift sets that you receive every year - maybe they just bought into or plain and simple they have more of a disposable income to lavish such gifts.

In England we have the typical traditions of the Queen’s Speech, classic TV runs and the endless list of films shown throughout Christmas day and boxing day. These traditions have become a ritual for many people, and have become fundamental part of the holiday season that really none of us know any different from.

Now not only do we have these traditions, but in recent years we have the battle for the Christmas number one.

The Christmas number one we seem to accept the fact that it is another stoic lifeless song fronted with a generic singer exhausting the words to an already well known song that holds no personal emotion other than providing their five minutes of fame.

It seems that Christmas has been geared toward a commercial opportunity rather than a family festival. Advertisers will cleverly place their adverts at convenient times of the day, causing children to want these products and causing high demand in the shops. The products can easily be advertised as a Christmas gift, which provides excellent marketing for the companies, making their product the must have item of the moment.

Christmas can start as early as October. The shops begin the selling of Christmas gifts and seasonal products in advance of the holiday season. The 12 days of Christmas should now be renamed the 12 weeks of Christmas. Its all about marketing and selling Christmas to the consumer to make the most profit possible no matter whether or not you can afford to pay for the gifts.

If you ask most children what Christmas means to them, they are more than likely going to say Santa or presents. I thought it was about celebrating the birth of Jesus Christ?

Instead consumers are storming up and down the high streets laden with bags full of thoughtless, impersonal gifts. If you enter most shops they will have the generic gift sets and overpriced gadgets. Once the Christmas decorations are packed away for another year as do the useless gifts set to gather dust in their overpriced snazzy cardboard graves.

I do like Christmas but what I hate the idea of spending vast amounts of money, purchasing things that we don't even need to fill the void that used to be the real meaning of Christmas.


Comments

    0 of 8192 characters used
    Post Comment

    • vox vocis profile image

      Jasmine 

      7 years ago

      Christmas is what you make of it. You as an individual are free to spread the real spirits of Christmas among your family members, friends and the people you meet. I guess, this hub is one of the ways to do it. I agree that Christmas has become commercialized in the world, but still not in the hearts of many :-)

    working

    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://hubpages.com/privacy-policy#gdpr

    Show Details
    Necessary
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
    Features
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Marketing
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Statistics
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)