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What You Need to Know About Writing Great Reviews

Updated on November 28, 2011

Make Money Online Writing Reviews

Can you make money online just by writing reviews? Yes, you can! Can you make a lot of money writing reviews online? Well, that depends on a lot of things. Mainly, it depends on the site you write for and how good your review is.

One of the sites I've been writing for recently is I like this site because everyone has the opportunity to get an Amazon gift card. All you have to do is write a certain number of reviews each month. In February, I wrote 10 reviews and got a $10 gift card.

And, if you write enough reviews, you can get classified as a "writer." Once you reach this status (based on the Viewpoints points system), you can apply to become a paid writer.

How much do the paid writer positions pay? I don't know because I haven't applied for one yet. But, at least until then, I know I can get Amazon gift cards!

How do you get a paid writer position? By making yourself known on the site by participating in the forums and by writing quality reviews.

How do you write quality reviews? That's what this hub is all about!

1. Be Thorough

Just because you are familiar with the product or service you're writing about (hopefully you are, if you're reviewing something), it doesn't mean everyone else will be. Tell your reader everything you can. What did you like best? What did you dislike the most?

And be sure to give details. People like to read more than just, "This water bottle is great!" Why is great? Does it hold more than other water bottles? Keep water cooler longer than other bottles? What sets it apart? Think about these things before writing your review, and be sure to add it in so that others will know why they should/should not buy this product or use this service.

2. Be Consistent With Your Title

The title is the first thing readers will see when they see your review. If they don't like your title, they're not going to read your review, and that's the whole point of writing the review, right?

How do you come up a good title? Mention what you're reviewing in it. If you don't do that, people looking for reviews for a certain product won't know to look at yours.

Your title should also set the tone for your review. No matter how creative you think you are being, don't come up with a cutsey, funny title for a morose review about dog treats that killed your dog. Your reader will be completely put off, and you may look a little heartless.

3. Be Personal

How many times have you absolutely loved (or hated) something, and couldn't quit talking about it to your friends? Capture that excitement (or complete and utter disgust), and transfer it to your review's readers.

Write your review just as if you were talking to your best friend. And, if your reviews are good enough to gain you a following, you might be writing to some of your best friends. Don't talk at your readers; talk to them. Let them know, beyond a shadow of a doubt, that you're just a person like they are. Yes, you want to sound somewhat authoritative, but you don't want to lose your humanness. That will lose you readers!

4. Be Professional

As mentioned in point number three, you want to sound human, but you also want to sound professional.

Was the service you received in that newly opened local restaurant the worst service you've ever received anywhere? Say that, but say why it was the worst. Don't just rant and rave about how you're never going to set foot in that building again. What made the service so bad? Be specific.

And don't forget to mention the food. After all, most people go to restaurants because they like the food. Service is a part of the restaurant experience, but only a part. Don't leave out the good aspects of a service or product, even if you absolutely hated it. Give the whole picture.

5. Be Careful With Your Words

By this, I mean make sure every word you put into your review needs to be there. Get rid of any words you don't need. Excess words or sentences just distract a reader, and this is the last thing you want if you're going to be a professional writer. Make every word count.

6. Be Mindful of How the Review Looks

You need to be especially careful of this if you're writing for the web.

Make sure you use lots of white space. Break up your thoughts into small paragraphs.

Let the reader get a feel for what you're trying to say without having to read very carefully. Remember, most Internet readers do not really read; they scan. If your 900-word review is written in one long chunk of text, don't expect many people to read it. Within seconds, they will be clicking the back button to get to the next, easier-to-"read" review.

7. Be Honest

People are looking at your review because they are looking for information about a product or service they're interested in. You, as the reviewer, have that information.

Be willing to share what you know with your readers - everything you know. Don't hold anything back. You may be surprised at how many readers can tell when someone is not telling the whole truth (or any truth at all) in their writing.

8. Be Factual

This point is related to the previous point. If you need to do some research about a product to make your review the best it can be, do the research. Don't just make something up. Most facts about products can easily be found online somewhere, and if your reader finds an error in something you've written that could have been avoided by doing a little advance research, you will lose credibility as a reviewer and a writer. You must maintain your credibility if you want to maintain a readership.

9. Be An Editor

Go back and glance through your review after you've written it. Have you left key words out? Do you see a lot of misspellings, typos, or grammatical errors? Fix them now before your review is published. Taking just a few minutes to do this before your review goes live with save you hours of headaches later. This will also help you gain credibility as a serious reviewer and writer.

10. Be A Reader

Finally, when your prose is as polished as it can be, go back and read it again. This time, though, read it as one of your readers would. Do you find the review helpful, informative, and interesting? If so, great! You've created a stunning review that will help thousands of people make an informed decision about a service or product they're interested in.

If you find your review is lacking in some key areas, do what you can to fix the problems now. Make your review the best it can be.

Now Start Writing

So, have you thought of a product or service yet that you're just dying to write about? Start thinking about what you want to say and put it down on paper (or on the computer screen).

Then sign up for some of those paid review sites, and see what happens. You may not make a fortune writing reviews, but you can make a little money. And you'll be helping other people with your knowledge and experience in the process!


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    • cygnetbrown profile image

      Cygnet Brown 5 years ago from Springfield, Missouri

      I wrote a review for Amazon, and did not know this! Wow, I guess I'm going to write some more for Amazon right away. Thanks for this information. This is exactly the kind of information I have been looking for!

    • workingmomwm profile image

      Mishael Austin Witty 6 years ago from Kentucky, USA

      Hi, Vinaya. Thanks for reading and commenting. I'm glad you found this helpful.

    • Vinaya Ghimire profile image

      Vinaya Ghimire 6 years ago from Nepal

      I have done book reviews for Newspapers in Nepal. But never reviewed online. This article could be a changing point in my writing career. Thanks for this wonderful article.