How To Sell A Self Published Book For Free
Authors How To Market Your Book For Free
Have you self-published your own book on Blurb.com, Lulu or one of the other print-on-demand (POD) sites? I had used both Blurb and Amazon through Create Space. If you are looking for ways to promote and sell your book using free methods, then Hub Pages might be for you.
Please do not think by having it sitting on the Amazon or Blurb.com bookshelf is going to get you a lot of sales.
You need to be actively promoting it - creating your own Hub page is not only free and fun but you can also earn money and is a great way to start promoting your book on the internet.
Why Am I Telling You How To Do It For Free?
I just want to share with you my journey and to save you some time.
I am giving you this information on how to sell your book because I self-published my own book with Blurb.com and enjoyed the whole experience of seeing my work in print. However, I then struggled to actually sell my book and have been searching for ways to promote my book on the internet for free.
I would like to share my experiences with you and show you how you can create a Hub page to promote your book and make money at the same time.
I Spent Months Searching For How To Sell My Book On The Internet
My excitement of self-publishing my own book on blurb.com is something I will never forget. This excitement was only beaten by the arrival of the first copy of my book. I loved it and strongly felt others would to. I thought it looked great in the blurb bookstore and secretly hoped that mine would be showcased on their 'Staff Pick'.
My book was not chosen :-( but still full of confidence that my book will sell I eagerly logged onto the site each day, checking my stats and waiting for a sale to appear.
How naïve I was, later I realize my 'best seller' is not going to fly off the blurb.com bookshelves unless I was more productive.
Being unlucky enough to not have a job at the moment, my dream of selling my book was diminishing however I did have a lot of time on my hands and started researching on the internet.
Take a look at my book here Dachshund Luke Goes To Spain
This is what I have learned so far and it working for me.
The Horrid Truth About Trying To Promote My Book
I was still obsessing over my stats - people were looking at it, the stats proved that but no more sales. What was going on?
Gradually it dawned on me that most of the stats came from within Blurb. Either people who have clicked to it from my forum posts or new self-publishers check out what other finished books looked like. I had done both of these things myself. Now of course it is entirely possible that one of these people may decide to buy your book but they are not really looking because they want to buy something. What would be the chance that one of these people looking would want to buy a book on Dachshunds?
I realized it was no different than trying to sell a TV to a TV salesperson.
Great Example of Self Published Book - Lost In Spain
The author of this book used Createspace to publish this book on Amazon.
Lost In Spain - Self published on Amazon
Scott Oglesby has an amazing sense of humor. This book made me laugh out loud many times. It follows an American married to a Brit. who fly to Spain for a wedding and stay for 4 years. Scott had a harder time adjusting than his British wife who was at home with her fellow Ex-Pats who lived in the remote village in the mountains. Check out the reviews!
Hub Pages And How It Can Help You
And make money from it!
When searching on the internet for how to market my book hundreds of sites came up, most of them wanted me to pay them to market my book - I just did not have that kind of money to spare, .
I joined some of the author group sites who advertise that it is the best place to promote, but again I am trying to sell to people who are only interested in selling their book. I was not selling my book; instead posting on forums whose most viewed subject was how they are not selling any books!
Hub Pages - What is it?
One-day two things happened. First, I was reading about online marketing and then someone posted a link to their Hub page. It looked nicely laid out and I wondered how they had done this. Well it is surprisingly easy! What you are looking at now is a Hub page.
The great thing about Hub is they allow you to use it for free and do not mind you putting links to your book on Amazon or your website. Other sites do not allow this and try putting posts in some forums about your book with a link - you could be banned! Just make sure you are not being spammy but posting the link all over the Hub.
Oh, and as a bonus you can earn money from a Hub page. So not only can you put your book on here with a link to your blurb bookstore you can also earn money for example - Amazon sales (yes if your book is on Amazon then you have another way of selling it and get commission).
More Reasons To Use Hub Pages
These pages can rank high with Google search engines. Therefore, if you have a Hub page about your book, people who are searching under the subject will find it on Google. Unlike your self-publishing site, someone would have to find a link to blurb, then search the bookstore to know that yours existed. Blurb of course does appear on Google search but as a self-publisher, driving people to their site that want to publish a book not buy a book. If someone knows the title of your book then a blurb.com page will appear however I have yet to get a sale this way.
Hub Pages give you the opportunity with internet marketing techniques to be able to promote your own book and get it found. Until people know it even exists they do not know they want it!
As an example, this is the link to my book Dachshund Luke Goes To Spain It was my first Hub and I have learnt a lot since then. I do get a lot of people looking at this page and have made sales from it.
Want to get started on your own page? - it really is fun and easy.
They also have a great forum with lots of helpful friendly people willing to give their advice. Wow, I sound a bit like I work for them! I do not I am just trying to help other self-publishers and print on demand authors to get ahead.
Tips On Setting up Your Hub Page To Promote Your Book
And Make A Little Cash!
Ready to start - well listen up :-)
The first thing you will do is chose the URL addess for your page. When choosing your URL (your lens address) make sure it is relevant to your books subject. For instance if your book is a recipe book, break it down to what kind - Curries, Easy, kids meals etc. So, let us say it is One Pot meals. Now think about what you would type into Google if you were looking for this very thing. Maybe, Easy One-Pot meals, or how to cook easy one-pot meals. Therefore, your URL may be www.hubpages/Easy-One-Pot-Meals. If someone else has already taken it then just adjust the words. There are more in-depth ways of searching for keywords to use in the URL but I would have to write whole book!
Fill this in since people do look at it. A little about your book and interests. Add a picture of yourself or something relevant to your book.
Remember to add tags. These are the keywords that people will use when looking for web pages on your book subject. For instance, some of the tags on my book would be Dachshunds, traveling with a Dachshund, dachshund book, Book Dachshund Luke goes to Spain and so on.
Your intro module is for you to write something about your page. It is your intro and where you want to hook the visitors to want to read more. Write about the subject your book is about in the text modules. Break them down and include at least three modules. Also, add a link to your book on Blurb. Do not get boring; make it fun and interesting to read.
Amazon and eBay modules
Both sell a very diverse collection of things that you could promote so it should not be hard to find items relevant to your book. You make a small commission it someone clicks on them from your lens and buys (anything). For example with the easy one-pot meals, you might consider adding crock-pots, cooking utensils, or other cookbooks. Of course if your book is listed on Amazon (you would need to have purchased and ISBN) you would also include your own.
Add pictures to your text module to break up all the words. It looks better and people are more likely to scroll and read more. A picture of your book is necessary. Make sure the pictures are relevant to your subject and that you have the rights to use them.
Once you have your lens the way you like it (do not forget to spell check!) and it is published you will have your own URL to promote. From your lens, you will be able to direct people who are interested in your book to your Blurb bookstore and preview page. Also, add the badge to your lens, check on Blurb for the link and copy and paste it into a text module.
Here is an example of my Amazon module Promoting Self-Publishing Books
More Ideas To Promote Your Self-Published Book
And promote your Hub Pages.
The first place you may want to promote your lens is in the forums. Read other posts since there is so much help and information available. Read other peoples pages and leave a comment in the guest books. This will help people in Hub Pages find your page and help with your ranking - you are paid a little commission from them every month based on how high your ranking is.
This was just a guideline to get your up and running on Hub pages and there are many more Hubbers with great pages full of information to help you.
A couple of great free places to promote your book is on your own blog - try wordpress.com or blogger.com - Once you have done a lens you will also find these easy to set-up. You then link from your lens to your blog and vise versa. Therefore creating more ways for people who want a book on your subject to find you.
Wow, this was a long page but I wanted to get down everything I have learned so far. I will be back to add more - still researching!
I hope that you have found some useful information here and wish you all the best in promoting and selling your self-published books.
If you have your own lens on your Self-Published book then you are more than welcome to leave links to them.