- Books, Literature, and Writing»
- Commercial & Creative Writing
How to Get More Exposure for Your Writing
Why do you write?
Obviously, you will get countless different answers to this question, but I dare say that at the end of the day, most writers will agree on one thing: They want their writing to be read by other people!
Of course, there will be an exception or two, maybe more. There are certain pieces of work that may be too personal to share with the rest of the world. However, if you write online, the chances are that you are looking for ways to get as much exposure as possible.
Let me share three of the most effective ways to get more exposure online for your writing.
HubPages and Other Similar Sites
I have a confession. It was not till recently that I paid attention to HubPages and sites offering similar opportunities. I have been blogging and writing content for many other sites for almost a decade now, but it simply didn't occur to me that I could use these sites.
Did I get a pleasant surprise once I started writing on HubPages!
Obviously, the assumption here is that you know what HubPages is all about. There are other sites such as Squidoo and Zujava which you may want to look at. Whatever you prefer is definitely up to you. The bottom line, however, is that you get to share your work with so many other people. People who may not hear of your blog otherwise.
Some things to bear in mind when writing for these sites...
- Just because it's not your blog, it doesn't mean you ought to get lax on quality. Actually, I have always believed in putting your best foot forward when writing on other platforms. End of discussion.
- Interact. HubPages is not simply about getting your writing out there. Part of it is interacting with other writers. That means you follow them, you read their work, and you comment if you have something to day. It's a community!
- Go beyond your comfort zone. You may have a pool of topics that you prefer to write about. Don't we all? I think HubPages is a great venue to try out new topics, though. And, if you do it right, you can even get feedback from other writers who can help you expand your horizons.
You have probably heard of guest blogging, and I actually would wonder if you haven't. As the term implies, it is an arrangement that you make with another blogger wherein you write a post for him and vice versa. The details of the arrangement will vary, but in general, bartering of content is to be expected. In some cases, monetary compensation can be involved. This is especially applicable if you hire a guest blogger (or you hire yourself out as a guest blogger) via guest blogging platforms.
How can guest blogging help you get more exposure?
It's simple. One of the main things about guest blogging is that the guest blogger is given the chance to showcase his best work on a site other than his own. Additionally, provisions for a link (or links) back to the guest blogger's site are present. Depending on the arrangement, the link can be in the content or in the author byline.
What I said about HubPages applies to guest blogging as well. You need to put your best foot forward. After all, you are reaching out to an audience that is not your own. You want to attract their attention, and for that, you need to deliver killer content.
There is more to life than Facebook and Twitter. I'll be the first one to agree with that statement.
But there is also more to Facebook, Twitter, and other social networks than telling people what you ate for lunch. Or what you just bought on sale.
I am sure you've noticed just how many companies are using these sites to reach out to new customers. While you may not have your own company, the possibilities are the same. You can get more people to discover your writing by sharing your work on the networks. And, if people like what they read, the likelihood of them sharing your work is high, and your reach can amplify in that manner.
A word of caution: don't go all spammy and flood your network's feeds with your links.