ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

How to Write a Blog Professionally

Updated on April 20, 2015

Start Blogging

In case you have been writing a blog without any tangible results (such as page views), then you need to rethink your strategy. Use the following tips in your endeavors to learn how to write a blog professionally.


1. Focus

Learning how to start a blog is easy, what you need to do is find your focus and capitalize on it. To do this, start by uncovering who your target audience is. Once you settle this, you can home in on particular niche categories and find ways to become an expert at them!

2. Permeate Your Personality

The only way to relate to your target audience is by being yourself. Bloggers are set apart from newspaper article writers by their voice. This means that your content should be able to draw readers in simply because you gave your personality to it. Use the right voice, and tone to let your readers know your thoughts, musings and ideas.

3. Link

Always link to other website and blogs that contain great information. You can also consider linking your new blog posts to past posts on the same venue. This will increase your clicks while helping with your search engine rankings.

4. Use Images

Even though readers are primarily attracted to your blog because of the personality and information contained therein, you also need to stimulate them visually. Take advantage of those posts that lend themselves to certain images.

5. Respond to Comments

By responding, you are capitalizing on opportunities for directly connecting with those people who have taken the time to read your work. Of course, not every comment warrants a response. However, ensure you always respond to every comment that does. You might also want to consider thanking people who read and comment on your posts.

6. Use Social Media

Post every post to Google+, Twitter, Facebook and every other social media on which you have a profile or an account. Social media marketing is among the best ways to tout posts. It will make it much easier for you to reach more people.


While writing anything on your blog, do not, under any circumstance:

1. Don't Set Unrealistic Goals

You know your abilities and schedule better than anyone else. Therefore, you should not to post on a daily basis if you know you cannot. Consider posting weekly, or when you are in the groove. You should then streamline the process, for instance, by increasing your posting where possible.

2. Don't Limit the Word Count

Even if you feel like you are blabbering, you should always say what you need to say. Search engines and reads prefer meatier pieces to make click-through worth the effort. However, this does not necessarily mean that you should not feature short pieces. Just ensure you bread down all antiquated perceptions about blogs having to be short. If the time is right, go long by all means.

3. Don't Make Grammatical Errors

Correct every grammar error as soon as you notice it. People on the internet generally tend to be lenient. However, you cannot profess to be a professional blogger if you keep on repeating the same grammatical errors.

4. Don't Be Negative

Never use your blog to air your personal grievances publicly (of course unless that is the core theme of your blog or of a particular blog post). You will notice that it is easier to go further when you are supportive, inspiration and positive to the community you wish to converse with using your blog.

5. Don't Write Long Paragraphs

Readers have a hard time going through long blocks of text. This is especially when they are reading on tablets or smartphones. Therefore, consider breaking your content up into shorter paragraphs, lists and bullet points when this allows. Where possible, work in a number of subheads.

6. Do Not Experiment (Too Soon, Too Much)

You should allow your blog the breathing space it requires to grow. This only works when you take calculated risks every once so often. Whether it is adding personal stories, bloggers or inforgraphs, it is imperative that you are willing to try out only those things that have been used before.

You're Ready to Start Blogging

There is more to blogging than meets the eye. Most people assume that bloggers spend the entire day to come up with creative content that will later be launched out there in the blogosphere. However, the reality on the ground is completely different than you might realize.

My final advice: the only time you should show your emotions in writing is when the blog post requires this. Forget about all the stress that troubles you, keep it aside, and write sensible things your audience can relate to and that won't wear you out over the long term. And yeah, every now and then you should take a break even from blogging!


    0 of 8192 characters used
    Post Comment

    No comments yet.


    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

    Show Details
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)