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How Does Advertising Work? Not Like This!

Updated on March 9, 2018
DzyMsLizzy profile image

A lifelong reader & writer, Liz writes poetry; articles on this, & other sites; & playing with words. She also enjoys movies & reviewing.

This is Not How it Works!

The joke's on the ladies

as they stand and peer at their reflections;

Putting on an air of

"this one is...just right."


And dowdy, frowzy,

second-hand they look,

While the designers laugh

in line at the bank.


Now insult to injury add--

these coveted labels, prominently displayed...

On jeans the worst: riding upon your rear

for all behind to see.


Excuse me, Mr. Calvin Klein,

Miss Gloria Vanderbilt et al....

For these duds you charge a hefty price...

and the wearer pays you

to advertise your product ?


Allow me to educate you, designers all:

that's not how advertising works; ads are bought!

So, if you want your ad to appear where I sit,

Then it's I who must be paid to wear your pants!


Thanks, but no thanks, designer crews,

your tawdry fashions I'll eschew.

I'll find my comfortable duds

sans labels sporting designer names.


At the hardware store, I'll buy my jeans...

and once at home,

Still rip those labels off the seat!

About This Poem

Originally written back in 1988, I revised it in October of 2012, and made another small tweak in March of 2018.

This phenomenon still irritates me, and shows no signs of abating.

© 2010 Liz Elias

Comments

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  • RisingBreeze profile image

    RisingBreeze 8 years ago

    Nicely written! I completely agree.

  • Micky Dee profile image

    Micky Dee 8 years ago

    Bravo! Beautifully done! By the way- "Such Deadly Embarrassment" doesn't have a comment box. Anyhoo- this was very well done! Thank you Ma'am!

  • habee profile image

    Holle Abee 8 years ago from Georgia

    Too funny and true! Thumbs up!

  • Tom Rubenoff profile image

    Tom Rubenoff 8 years ago from United States

    In this day of cookie cutter pigeon holes for people the world we have created tries to clothe us in sameness...

    Very much enjoyed. :)

  • DzyMsLizzy profile image
    Author

    Liz Elias 8 years ago from Oakley, CA

    Wayne, I know--I've always suspected as much!

    bonnebarton, I've never seen much quality difference in 'designer' jeans, and hardware store jeans. At the time I wrote this, Ben Davis and 'Dickies' brands sold in hardware stores (OSH e.g.) were still made in USA.

    As for 'art' Personally, I see nothing of art in stuff that looks like it belongs in the rag bag. To each his own, I reckon. ;-) Thanks for stopping by!

  • bonnebartron profile image

    bonnebartron 8 years ago from never one place for too long

    its not so much the price, but quality.... not so much the label, but the art...

  • Wayne Brown profile image

    Wayne Brown 8 years ago from Texas

    DML...I worked in a clothing plant many moons ago. The cloth came in one door and the labels through the other. We cut 'em all out of the same cloth and sewed them all on the same machines. At least those were made in the USA which is more than I can say for the ones you mentioned. Who would think that someday someone would pay $150 for ragged, faded jeans made in Indonesia...big profits here! Thanks for sharing! WB

working

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