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The Downfall Of The Self-Publishing Author

Updated on December 20, 2015
Sundaymoments profile image

Mr. Matthew Q. Dawson is a native Texan. He spent his childhood and young adulthood residing in Austin, Texas.

The Pen and Its Power

Being A Self-Published Author is Hard Work and Take Allot of Time

I have heard many times that there power in the pen. However, let's go a little deeper the actual power is in the writer who is pushing the pen to write.

Anybody can write a manuscript; even nowadays anyone can publish a book. And now days almost anyone who writes and publishes a book can also call themselves a published author.

However, very few published authors can call themselves successful. Many published authors struggle with success due to the fact they lack the appropriate marketing skills to find success.

As an author, we ourselves carry the power to gain success. We must be willing to make an effort to take to gain it!

Having proper time management as an author is one of the key factors to gaining success as an author. When deciding to take up writing as a career, the author must realize that writing is the simple task in his/her career. The marketing aspect is the most challenging and relentless task that an author can experience unless properly the marketing is strategically managed.

The 5 factors of success for digital marketing

Time Management Is The Key To Success As A Self-Published Author

As an author, we must spend at least 12 to 36 hours a week in promoting ourselves (Now this is just promotional work). Also, as an author, we must be able to manage our writing projects while also managing the marketing of our book (s).

So not only do you have to spend countless hours marketing but an Author must also spend time writing (As most authors know that the competition is fierce so success probably will not be found through his/her first publication).

As you can see this amount of hours is just about the hours the typical John Doe would work in a week. As an author, I have experienced where I would work sometimes 72 hours a week between writing and promoting my work.

In order to not fail as a self-published author, he/she must remember the key to success is to maintain their time wisely.

To maintain their time successfully, I suggest that an author builds a daily schedule that he or she should follow routinely.

Gaining Knowledge as A Self Published Is The Stepping Stone to Finding Success

The author should make every attempt to try not to steer away from this schedule. The Author should list his or her daily objectives to reach in each time slot below is a sample schedule that an author can use to help keep themselves organized as well as productive

Sample Author's Writing Scheadule

(click column header to sort results)
Start Time  
Finsh Time  
Total Hours  
Caculated Hours
What To Do
Goal To Accomplish
Write Towards Deadline
Family Duties
Walk Dog
Travel Time
Take Kids To School
Get needed House Items
Take Break

Building a Workable Author's Marketing Plan

By following a marketing routine, the author will find that he/she is only fine-tuning their writing habits to better themselves and enhance their chances for marketing success. Below you will find a sample of a marketing plan that can be used when developing a strategy to gain book sales. You can manipulate your plan to fit your needs as an Author and the population you are trying to reach.

Sample Author's Marketing Plan

Platform Name
Strategies to complete
Audience(s) To Target
Social Media
Network With Fellow Author's
Author's Within My Genre
Scheadule Book Signings
Public Library's
Drive Traffic to Website
Local Area
Sample Marketing Plan

How to Market Your Self-Published Book on Amazon

In Conclusion

In conclusion, if you do not want to spend many hours working, then I will tell you do not become an author.

However if you decide you are up to the challenges of being a self-publishing author then you must remember to use good time management combined with great organizational techniques. Be determined; never give up and eventually you will gain the success that you need in order to call writing a monetary gain that can substantial become a long lasting career.


Submit a Comment
  • wordnut profile image

    Mister Word 

    4 years ago from Californiaaah

    You can't manage your time just by slicing and dicing it. Another important element of managing your time is that you have to make more.

    For example, the above schedule shows 3 hours for shopping in the AM! Just because you don't have a pointy-haired boss breathing down your neck doesn't mean you can afford to blow 3 (or even 1) hours daily on low-value chores, especially during your prime time when the kids are away and the house is quiet. Order stuff online, combine trips, get everything in one place even if it costs a little more or isn't exactly ideal, hire somebody, etc...

    Sometimes you have to spend a little extra to make time, but time is money.

  • Seeker7 profile image

    Helen Murphy Howell 

    7 years ago from Fife, Scotland

    Great hub and very useful! Voted up! Many thanks for sharing.

  • br4d33nn profile image


    7 years ago from Peekskill

    wow this is a very nice hub!!! awesome!

  • tlpoague profile image


    7 years ago from USA

    Great hub that I would have to agree with. I once met an author that only sold her books locally and on Amazon. When I asked her about her other marketing tools, she claimed that she didn't have time for any others. She then went on to tell me that if someone was into becoming a writer for the money, they needed to realize that there isn't much money to be made. I didn't want to burst her bubble by telling her that with a little time and effort, she probably could have made more money by expanding her marketing.

    These are great tips to follow. Thanks for sharing them.


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