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The Secret Reciepe to Self Publishing Successfully

Updated on December 20, 2015
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Mr. Matthew Q. Dawson is a native Texan. He spent his childhood and young adulthood residing in Austin, Texas.

Self Publishing is no easy task. As a self-published author, one must be prepared to spend several hours a day on marketing their branded name (The Author's name and Book). Let alone also, produce high-quality content that is enriched enough to intrigue the reader to follow the author for future publications.

This hub has been written to help the “Newbie” self-publishing author understand how complex their job role will be from the beginning all the way to the end.

The first thing that the “Newbie” author must ask themselves is this:

“Do I have the stamina to endure the job”?

Based on your answer is how you should decide if you should even pursue this career.

A self-published author must be willing to do 100% of all the work themselves. This includes but is not limited to:

  • Editing
  • Book Formatting
  • Epub Formatting
  • Marketing
  • Arranging their own Book Signings

If you have answered the question above with a "Yes"; you are now ready to endure the challenges that a self-published author will face.

So now you want to know what to do next?

Well you are doing it because you are reading this hub:

Do an Extensive Researching of The Writing/Publishing Industry

Take your time and do an extensive research on self-publishing. Learn some of the methods that other successful self-published authors have used.

Join Facebook writing and author groups. Spend some time to get to know the members. Many of the members love talking about their experiences and many of them have no problem telling you both the Pros and the Cons.

By hearing what their experiences have been, you will find yourself once again asking yourself is it really worth self-publishing. If your answer is still yes let's move onto the next step.

Write the Best Book That You Can:


I have seen authors throw together a quick book of poems or quotes and expect to find success or get rich off of it. I am sorry, but this type of thinking is just like having the same thinking as those looking for the get rich scams online; you will never find success with a thrown together book. Be prepared to spend time on your manuscript. Never let time be a factor in producing a high-quality book.

Spend some time researching the content of your book. The more research you do the higher success you will find once your book has been published.

Once again let me remind you please do not throw something together and publish it. These types of publications have irreversible consequences that could cost you your career before you even get started.

Be Prepared to Be 100% Dedicated:

As I said earlier self-published authors do not have a team of people working with them; they are their own team. So self-published authors must be willing to work long hours and tight schedules.

The self-published author does not get a break. Remember time is money so the more time you are putting into your projects then the higher sale margin you will make in the long run.

Remember the standards are already pretty hard for a self-publishing author and you as a “Newbie” are already coming into an industry as someone who might not have a full grasp on all of the do’s and the do not’s. So be prepared for the many challenges that you will face. Do not set your standards too high and be prepared to fall multiple times.

Be Prepared to Spend Some Money:

Nothing worthwhile is free; this is the same thinking you should have as a self-publishing author. If you believe in yourself then invest in yourself. Be prepared to spend money.

If you are thinking of becoming a self-published author to save money then please let me be the first one to tell you that you better not self-publish.

As a self-publishing author, you will still need to spend money to hire a freelance editor, a designer for a high-quality authors website, you will also need to reserve money to assist you in building a strong marketing campaign.

Sure some of the tasks I have listed above you might think you can do them yourself; however please let me give you a word of caution; your image as an author is what is going to make you or break you within this industry. So for instance, if you do the editing yourself you are more prone to make tragic errors that you did not even know were errors.

So it is always best to allow a third party who has the proper qualifications to edit your work. Let the editor do a professional job on your manuscript giving you the best chance possible in being considered a reputable self-published author that produces high-quality content worthy to purchase and read.

The #1 Rule as A Self Publisher

As a self-publishing author be prepared to spend money to make money. You can shop around and find a freelance editor that is only doing editing jobs as a second line of income in which they will charge a lot less than what a traditional editor might charge.

Finding an editor is one of the things you can look into during the research and planning stage of your book. Look for an editor that will edit your work at your budget. There are editors that will work with flexible budgets; you may have to do an extensive search, but you will find one that you can afford.

Start Your Marketing Early:

Sadly not doing an early enough marketing plan is one of the most tragic errors that I see “Newbie” authors doing. All entrepreneurs have to research their market; this should be the same for a self-publishing author as we are also entrepreneurs of our own business (Self Publishing Our Book).

I hear many “Newbie’s” ask what do I research. Let me try to help you with finding your answer:

Your marketing research should be based on your books genre and the population (Age, gender etc...) that you are trying to reach (having this established does help tremendously when building your marketing strategies).

During your marketing research, you should be looking for marketing strategies that will best serve your books needs within its chosen genre.

Remember some of these marketing techniques do cost money. So pick strategies that are comfortable within your budget.

eBook Publishing

Never Settle For Less Explore Your Options:

Once you have written your book; take some time to explore your options.

Send out samples (Teasers) of your completed manuscript to the fellow author within the genre you have chosen. Get feedback on your completed work.

Once you begin getting the feedback see what they are saying and if you think you might want to try to traditionally publish your book first then let me suggest you to try. Remember once you have an ISBN of a self-published book it is almost impossible to get your manuscript (Book) in the hands of a traditional publisher. So make sure you explore all of your options first.

Send out a few query letters seeing if you can gain the attention of a traditional publishing house (Remember nothing beats a failure but a try). If you get rejected then do the self-publishing route.

As I always say to my clients the worst critic of an Authors work is the author who wrote it. So you as the author might not see the value or worth of the book that a traditional publishing house might see. So give it a try and send a few query letters out; you never know you might get a contract offer out of all of your efforts.

These are just a few things that a "Newbie must consider as they are embarking on the journey. I invite you to read more of my work here on HubPages. I have many articles that will help you during your journey of publishing your book.

I wish you the best of luck and hope to see you climbing the ladder of success within the publishing industry.

Have you thought about self-publishing?

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  • MsDora profile image

    Dora Weithers 4 years ago from The Caribbean

    Thanks for this practical guide. Glad I'm following you.

  • onlinecashdigest profile image

    onlinecashdigest 4 years ago from Manila, Philippines

    I have published a book on Amazon Kindle got some sales but have not yet recovered my cost.