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Writing Inspiration | Using Pinterest to Find Article Topics

Updated on May 24, 2015

Freelance Writers Can Use Pinterest as a Topic Generator

Do you have a Pinterest account? Did you know it can be used for more than pinning photos and bookmarking links to your blogs and articles? Pinterest can also be a valuable tool for providing topic ideas.

I can't speak for everyone, but I think it is safe to say that all writers struggle at some point with either writer's block or a lack of fresh ideas for their next article. Topic generator tools can be good starting places, but they usually have a limited number of combinations which can be quickly exhausted.

Topic generators might also give you titles you really can't work with, such as:

  • Why You Shouldn't Eat Your Dog In Bed

It is an eye-catching title, but it doesn't promise to be very lucrative. Using Pinterest is a way to see what is popular, what is available, and what is new. All you have to do is look at that information, and turn it into your next article idea!

Source

What's Hot on Pinterest?

There is something for everyone on Pinterest, but if you want to harvest a few marketable ideas, you need to look at what is trending on the big "P". A few genres that are hot include:

  • Technology
  • Fashion
  • Beauty
  • Parenting
  • Inspirational and motivational
  • Food
  • Parenting
  • Health
  • Animals
  • Pop culture
  • Photography

Pretty much the same topics that are well-loved everywhere. So how to turn those into something extra special?

What Topics are Hot on Pinterest?
What Topics are Hot on Pinterest? | Source
How many ideas for articles can you get from this piece of cake?
How many ideas for articles can you get from this piece of cake? | Source

A Few Free Ideas

Here are a few article topic ideas inspired by Pinterest that you are free to use. Feel free to change them up as you need:

  • 10 Hardest Desserts to Make for Beginners
  • DIY Toy Ideas
  • Best and Worst Dogs for Children
  • Tips for Photographing Nature With a Smartphone
  • 12 Camping Hacks to Save Money

What's Your Niche?

If you like to write within a certain genre, then you probably know that the competition is already steep. Especially if it is a popular topic, such as fitness. That is why you have to narrow the topic down in order to get your fair share of traffic.

The best way to do this when using Pinterest (or any topic generator) is to target a specific audience. Just imagine all the different people in the world and tack something like this to the end of commonly used titles (such as Best Ab Toning Exercises) :

  • For People With Blue Eyes
  • For Working Moms
  • For Those On a Strict Budget
  • For Those with Dogs and Cats
  • For People Who Enjoy Nature
  • For Beginners
  • For Newlyweds
  • For People Who Hate to Exercise

If you keep examples like this in mind when browsing through pins, you can gain ideas with a little more depth. You can even mix-and-match, but the results might not always be helpful:

  • "Easy Cupcake Decorating For People With Blue Eyes"

for example, sounds a little bit absurd. But

  • "Best Spring Fashions For People With Blue Eyes"

might work if you love writing about clothes and jewelry. If you are more into writing about food, why not an article about easy cake decorating tips for people with arthritis in their hands?

Keep a notebook handy for writing down your new topic ideas.
Keep a notebook handy for writing down your new topic ideas. | Source

Step-By-Step How to Get A Topic Idea From Pinterest

This is my method for scoring article ideas from Pinterest. If you are a Pinterest guru, or one of those insanely popular Pinners, then you will probably have some better ideas!

  1. Get a notebook and pen
  2. Open my Pinterest feed page
  3. Scroll through the photos until I find something that catches my eye
  4. Ask myself if it is something someone would want to read about
  5. Write down title ideas based of the photo (no matter how ridiculous)
  6. Scroll to next photo
  7. Continue until I have several ideas
  8. Take a look at individual categories of interest and do the same thing there

From there, I take the ideas and play with the keywords using a keyword tool. I might even run them through another topic generator just to see if what appears can be helpful!

Topic Generators

Do you use social sharing sites to get inspiration for your writing?

See results

What is Curated Content?

Somehow in all my research about online writing and freelancing, I missed the term "curated content" until I was specifically hired to write it.

For the rest of you who are as clueless as I was at the time, curated content is what happens when a writer rounds up information that is already available and organizes it in a relevant fashion.

An example of curated content can be found here, by one of Hubpages great writers, Jamie Brock, in her hub Frugal Crafts-15 Easy Craft Ideas. She takes links to great tutorials from around the internet, and writes supportive paragraphs to describe each one.

There is some disagreement as to whether this is good or bad practice, business-wise, but we all know that the average web-surfer is pretty lazy. They like it when you do the work for them, and curated content can be great filler content for blogs, especially when mixed with original content posts.

Pinterest is THE best place to get ideas for curated content, which is usually presented in list format. You have access to everything from the "10 Greatest DIY Kitchen Makeovers" to the "10 Funniest Dog Photos of 2013". You can find your inspiration for such content just by looking through the pins on your feed page!

Pin It Again for More $$$

Pinterest not only provides the idea, it can send traffic your way!

  • Join Pinterest
  • Follow Pinners who share interests similar to yours
  • Gain inspiration from their pins
  • Write your articles
  • Pin your articles back to Pinterest
  • Enjoy your traffic!

Turn One Idea Into Multiple Articles

When you find a great idea for a topic, you may be able to "spin" it into several articles. For example, if you decided to write about buying your first houseboat, you could expand that into:

  • New or Used Houseboat?
  • Decorating Tips for Houseboats
  • Basic Maintenance and Repair for Houseboats
  • Tips for Selling a Houseboat

And so forth. Don't cram all of your knowledge or research into one article on the subject when you could easily produce multiple articles to generate more income! Plus, it is a lot easier for a reader to finish reading your articles if they EACH address one topic.

Use one good topic idea to generate multiple articles.
Use one good topic idea to generate multiple articles. | Source

More Inspiration Means More Content

There you go. You already knew that Pinterest was great for:

  • Pinning photos
  • Pinning links to your articles
  • Saving tutorials and recipes
  • Making friends
  • Driving traffic

Now you know it can do at least one more thing for your writing career. Pinterest can help you find ideas for fresh content. And we all want more content, right?

Just remember, never steal ideas that others have already written and pinned. There is no 100% easy way to come up with an article idea, but Pinterest can help. Just look at the photos and brainstorm the many ways you can turn those images into new ideas for your articles.

Use a collection of visual ideas to inspire multiple niche articles.

Popular Pinterest Topics

Topics on Pinterest
Great For
Great For Multiple Articles?
Crafts
Blogs, Curated Content, Articles, Tutorials
Yes
Health
Articles, Blogs, Curated Content
Yes
Parenting
Blogs, Curated Content, Articles, How-To
Yes
Technology
Articles, Tutorials
Yes
Food
Blogs, Articles, Curated Content,Tutorials
Yes
Animals
Articles, Blogs, Curated Content
Yes
Photography
Articles, Blogs, How-To
Yes
DIY
Blogs, Articles, How-to,
Yes
Beauty
Articles, Blogs, Tutorials
Yes
Examples of how popular pins can be turned into written content.

Comments

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    • billybuc profile image

      Bill Holland 3 years ago from Olympia, WA

      Thanks for the tutorial. I need all the help I can get. :)

    • Sharkye11 profile image
      Author

      Jayme Kinsey 3 years ago from Oklahoma

      Thanks Bill, but I don't believe you for one minute! :)

    • grand old lady profile image

      Mona Sabalones Gonzalez 3 years ago from Philippines

      Thank you Sharkye11, it never occurred to me that pinterest could be used in this way and I think it's both creative and terrific.

    • Nadine May profile image

      Nadine May 3 years ago from Cape Town, Western Cape, South Africa

      Nice hub Jayme. Yes I have a Pinterest account and promote all my articles on there. I can get very hooked surfing the Pinterest site, so I stay away as much as I can. I'm lucky to never be without ideas for articles, but its the time that I'm short of.

    • Anne Harrison profile image

      Anne Harrison 3 years ago from Australia

      I'm still finding my way around Pinterest, so thank you for the ideas. It's interesting how a visual stimulus can trigger your mind when the writing ideas are blocked. Thank you

    • Eiddwen profile image

      Eiddwen 3 years ago from Wales

      Interesting and very useful.

      Eddy,

    • tirelesstraveler profile image

      Judy Specht 3 years ago from California

      I have a Pinterest account that I go on, you have spurred me to visit it.

    • Sharkye11 profile image
      Author

      Jayme Kinsey 3 years ago from Oklahoma

      @grand old lady--Thank you! It took me awhile to figure out how to use Pinterest for more than just randomly collecting photos. Now I love going over there!

    • DeborahNeyens profile image

      Deborah Neyens 3 years ago from Iowa

      This is great, practical advice. Thanks for sharing your ideas!

    • janetwrites profile image

      Janet Giessl 3 years ago from Georgia country

      This is the best information about using Pinterest I have read so far. I haven't thought about using Pinterest that way. Thank you for sharing these great ideas!

    • Alphadogg16 profile image

      Kevin W 3 years ago from Texas

      This was a very interesting hub Sharkye11. I haven't hit the vaunted "writers wall" as of yet, I do have/use Pinterest but haven't used it like you have suggested. Will definitely give it a shot.

    • profile image

      Ghaelach 3 years ago

      Morning Jayme.

      Great article.

      Being a "P" fan obviously I have many pins. Your hub hit me right on the chin. Must be something to do with knocking on that old age door. I just never saw the signs that pinterest where giving. I enjoyed people sending me pins or pinning them myself.

      Your hub has awakened my sleepy head to a whole range of writers block breaking opportunities. There is a life in the dark world of the retired soul.

      Just got to read your article a couple more times to let all this wonderful info sink in, then get sifting through my pins.

      GBY Jayme and have a great weekend.

      Ghaelach

    • kerlund74 profile image

      kerlund74 3 years ago from Sweden

      Thank you this is a great suggestion. Great information and inspiration:)

    • FlourishAnyway profile image

      FlourishAnyway 3 years ago from USA

      What terrific suggestions. I never have trouble coming up with ideas, but I love your technique. I'm going to try it.

    • Tashaonthetown profile image

      Natasha Pelati 3 years ago from South Africa

      Great hub with good ideas, will try some too!

    • midget38 profile image

      Michelle Liew 3 years ago from Singapore

      A great way to use Pin effectively, Jayme. Sharing.

    • ChristyWrites profile image

      Christy Birmingham 3 years ago from British Columbia, Canada

      Really helpful tips here!

    • mary615 profile image

      Mary Hyatt 3 years ago from Florida

      Once I get on Pinterest, I can't get off! I never used it for topic ideas, though, so thanks for this info.

      Voted UP, etc.

    • DonnaCaprio profile image

      Donna Caprio Quinlan 3 years ago from Newburyport, MA

      I have a Pinterest account and love to scroll through the photos. I like your idea of using it to create topics for writing. Thanks!

    • Sharkye11 profile image
      Author

      Jayme Kinsey 3 years ago from Oklahoma

      @Nadine May--I sympathize! There definitely isn't enough time in the day for writing! I have to limit the time I spend on Pinterest too. Even though technically I am using it for work, it can take up a lot of time, because it is fun. :)

    • CennyWenny profile image

      CennyWenny 3 years ago from Washington

      Thank you for the Hub! I like Pinterest but hadn't thought of using it like that. I have to admit I like well written curated content, especially content that organizes my favorite recipes.

    • Jodah profile image

      John Hansen 3 years ago from Queensland Australia

      Great tips here Sharkye11. I love Pinterest for sharing pics and quotes etc as well as my hubs. I hadn't really thought of using it for topic ideas but it makes good sense to do so. Thanks for the advice. Voted up.

    • Purpose Embraced profile image

      Yvette Stupart PhD 3 years ago from Jamaica

      Thanks for an interesting and helpful hub with great points on getting writing ideas from Pinterest.

    • Amanda108 profile image

      Amanda 3 years ago from Michigan, United States

      I never thought of using Pinterest to get inspiration, which I could certainly use right now! Great article!

    • Peggy W profile image

      Peggy Woods 3 years ago from Houston, Texas

      This is a new idea for me regarding the use of Pinterest. I'll be pinning this to my Useful Tips and Ideas board. :)

    • Pawpawwrites profile image

      Jim 2 years ago from Kansas

      Interesting. Never though of it that way. Next time I'm there, I'll surely have some ideas pop into my head. Thanks.

    • Hendrika profile image

      Hendrika 2 years ago from Pretoria, South Africa

      Thanks I really needed it. I'm suffering from writers block BIG TIME at the moment and after looking at a few pins on Pintrest I already have a few good ideas.

    • Linda BookLady profile image

      Linda Jo Martin 2 years ago from Post Falls, Idaho, USA

      Cool ideas for getting inspiration! I love Pinterest... it shows what the world values these days. I've been surprised at some of my most popular boards.

    • Virginia Allain profile image

      Virginia Allain 2 years ago from Central Florida

      Some of my most successful Squidoo pages came from ideas I found on Pinterest. It was there I first noticed the popularity of Mason jars so I created my 101 Ideas for Mason Jars.

      Some ideas inspire me to create a pinboard and hunt for links to pin on it. Then I see if it amounts to enough for my own curated page. Being a retired librarian, curation is a natural for me.

    • Loreva13 profile image

      Lorenzo M Vasquez III 2 years ago from El Paso, TX

      Great and practical advise! I'm going to look into this.

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