ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel
  • »
  • Books, Literature, and Writing

How To Write A Great Feature Article

Updated on December 1, 2015

For Essays, Assignments, Magazines, or Blogs

Have you ever wondered what a feature article is? Or how you go about writing a great one?

Maybe you just need help for an important school assignment or are looking to improve your general writing skills? It's easier than you might think and with only a little bit of effort you can produce a high quality feature article (and get the grade to match!).

The following hints, tips and ideas will apply to all types of feature articles.

This Page is a Good Example....

of a Feature Article or Feature Story

A Feature Article

Informs, Entertains & Persuades.


Articles aim to inform, entertain and persuade readers. But most articles will do all three to some degree. Online articles require you to be able to grab the reader's attention quickly and hold that attention. Writing a great article isn't always easy and there are many aspects that come together to make a great article.


Feature articles are detailed pieces of writing that explore a range of issues, opinions, experiences and ideas.

The purpose will vary depending on the media it is meant for. Regardless, it should appeal to the particular audience being targeted.

For example if a magazine was targeted at middle aged women, then the articles, advertising, and pictures within would reflect their interest in lifestyle, career, money, health and relationships.



Feature articles can be informative, entertaining, persuasive, or simply satisfy the reader's curiosity about a particular topic. A feature article may provide more information about an important issue, offer an opinion about current affairs, or simply present a personal or humorous perspective on modern day life. Unlike news reports, which can quickly go out of date, feature articles have a more general focus and may interest readers long past the date they're published.

Feature writers are often regular contributors who have a particular expertise or interest in their subject or topic. Writers go beyond just the facts on the surface and add colour, detail, background and personal comment. The appeal of these articles is usually the personal touch and viewpoints that they offer.

Types Include:

  • Analysis and opinion on current issues.
  • Profiles of, or interviews with well known-people.
  • Humorous reflections.
  • Personal experience or anecdotes.
  • Online articles (HubPages!).
  • Background information on local, national or international events.
  • Magazine articles.
  • Human interest stories.
  • Newspaper articles.
  • Background information and personal opinion on your interests.

Feature articles are not just dry facts, they provide story and information from a unique angle.

Writing Feature Articles

Steps To Writing A Feature Article

-Brainstorm ideas.

-Whats the purpose?

-Research your topic.

-Grab the reader's attention.

-Keep that attention.

-Leave an impression.

Feature Article Structure

Like any form of writing, a feature article follows a standard structure. While it may vary depending on your topic, a feature article should always include a headline, introduction, a main body, and a concluding paragraph.

Title & Headline

The headline performs a number of important functions. An effective headline:

  • Grabs the reader's attention and persuades them to read the article.
  • Highlights the main idea of the article.
  • Includes keywords (for online articles).

Feature Article

Feature Article
Feature Article


The first paragraph outlines the subject or theme of the article, it may also:

  • Provoke the reader's interest by making an unusual statement.
  • Provide any necessary background information.
  • Invite the reader to take sides by making a controversial statement.
  • Heighten the drama of an event or incident to intensify its appeal.
  • Establish the article's tone.
  • Create a relationship between the writer and the reader.

I can't write about my topic the way anyone else would. I need to put my own spin on it.

Details (the Main Article)

The middle section consists of a number of paragraphs that expand the main topic of the article into subtopics. The usual components are:

  • Subheadings.
  • Facts and statistics which support the writer's opinion.
  • Personal viewpoints.
  • Opinions from authorities and experts.
  • Quotes and interviews.
  • Anecdotes and stories.
  • Specific names, places and dates.
  • Photographs, tables, diagrams and graphs.


The concluding paragraph should leave a lasting impression by:

  • Reminding the reader of the article's main idea
  • Suggesting an appropriate course of action.
  • Encouraging a change of attitude or opinion.

... A spin that grabs my readers so they connect with what I am writing.

Language of Feature Articles

  • A personal tone is created through the use of informal, colloquial (slang) and first person narrative.
  • Relevant jargon adds authenticity to the information and opinions.
  • Anecdotes help to maintain reader interest.
  • Facts validate the writer's viewpoints.
  • In humorous articles, exaggeration and generalisation are used to heighten humour.
  • Rhetorical questions help to involve the reader.
  • Emotive words are used to evoke a personal response in the reader.
  • Effective use of imagery and description engage the reader's imagination.
  • The use of direct quotes personalises the topic.

Don't Forget

-Research & inform.

-Write well.


-Be Authoritative.

-Be insightful.

I'm Waiting For Your Feedback.

    0 of 8192 characters used
    Post Comment

    • profile image

      nkamo mokongwa 10 months ago

      Thank you so much for your piece. It wa informative

    • profile image

      Sengs01 14 months ago

      I loved this well done on creating it

    • profile image

      yayo 17 months ago

      hi ,, ahm i want to write a feature article about an old log bridge and i dont know what should be my headline that would catch readers attention.. anyone? help please. you can reach me in my facebook NiceroseMary P Cahigal . thanks a lot

    • profile image

      Saifullah 2 years ago

      thanks you first,,, very informative

    • profile image

      MC 2 years ago

      Thanks much, I can now make my own feature article. I'd really learn many lessons.

    • profile image

      Aries 2 years ago

      This hubpage is really useful. I somewhat learn something unusual.

    • profile image

      Jinelle Faye Canillas 2 years ago

      This could help me to learn more about feature. I hope that I could be a writer someday.

    • profile image

      John-John 3 years ago

      I want to write a feature article on a disease called Alzheimer. I don't even know how to start or the topic I should start with. Pls help

    • profile image

      Johng798 3 years ago

      Hey there, You have done a great job. I'll definitely digg it and personally recommend to ceakabbgbedb

    • profile image

      David 3 years ago


    • profile image

      missirupp 3 years ago

      Inform, Entertain and Persuade. This will be my new mantra!

    • Saadat Ali profile image

      Saadat Ali 3 years ago from Pakistan

      Awesome Article...! I'm new here and your this article is really helpful for me.

    • Robert Levine profile image

      Robert Levine 3 years ago from Brookline, Massachusetts

      You mention school assignments in the second paragraph; feature article are very different from academic essays.

    • Elsie Hagley profile image

      Elsie Hagley 3 years ago from New Zealand

      Thanks, some excellent advice here. Now all I need to do is find a subject, research about it, sit down and write it. Easier said than done.

    • aesta1 profile image

      Mary Norton 3 years ago from Ontario, Canada

      Glad I found your hub. Sometimes, we need to be reminded of the important points. I usually stay away from controversy although I know this engages the readers.

    • Caroline Andrade profile image

      Caroline andrade 3 years ago from San Jose, California

      Very informative.

    • eilval profile image

      Eileen 3 years ago from Western Cape , South Africa

      There is a learning curve and you have great pointers - thanks !

    • profile image

      Snakesmum 3 years ago

      Your tip about the last paragraph struck me - it's the part I have the most trouble with, and I'll have to work on that.

    • velzipmur profile image

      Shelly Wyatt 3 years ago from Maryland

      great article thanks for sharing

    • profile image

      shreen2008 3 years ago

      how much you can earn as feature article writer for magazines and newspapers?

    • SilverLotus1 profile image

      SilverLotus1 3 years ago

      For a long time I made a living as a feature writer. You've got some good tips here.

    • ladyguitarpicker profile image

      stella vadakin 3 years ago from 3460NW 50 St Bell, Fl32619

      Found this to be very interesting and informative, now to try to apply all this. I have lots to write.

    • profile image

      uzma991 3 years ago

      @surfer1969 lm: anyone help me to write article in newspapers ?

    • Natalie W Schorr profile image

      Natalie W Schorr 3 years ago

      Cool info - thanks!

    • Radgrl profile image

      Radgrl 4 years ago

      Great ideas

    • profile image

      mannjay-kumar 4 years ago

      im unsatisfied with this site

    • Sir Daniel UK profile image

      Danny Gibson 4 years ago from Northampton

      Very good lens. One that needs to be bookmarked and consulted often rather than just read once and forgotten!

    • martingallagher profile image

      martingallagher 4 years ago

      Thanks for sharing these great tips. It's not going to be easy for me but I hope to write some great lenses.

    • profile image

      Reaching_Apex 4 years ago

      Great lens for beginners and tips for improving one's writing skills.

    • TanjaCrouch profile image

      TanjaCrouch 4 years ago

      Thank you... Great lens. I saved it in Pinterest.

    • Charito1962 profile image

      Charito Maranan-Montecillo 4 years ago from Manila, Philippines

      I agree with all your tips. Thanks for sharing. - Ms. Charito from the Philippines

    • profile image

      ShelbyLinMarie 4 years ago

      Thank you so much for the info! I also pinned this for future reference.

    • TanjaCrouch profile image

      TanjaCrouch 4 years ago

      Thank you! I pinned this to keep.

    • profile image

      tonyleather 4 years ago

      Excellent advice here! Thanks a lot!

    • profile image

      kepezzo 4 years ago

      great stuff to learn. thnx.

    • CaztyBon profile image

      CaztyBon 4 years ago

      Thank You! What great information on writing articles!! Very precise and informative and to the point!

    • UberKyootChibiKun profile image

      UberKyootChibiKun 4 years ago

      Thanks for this article, this should help when writing news for the school paper

    • surfer1969 lm profile image

      surfer1969 lm 4 years ago

      I have over 200 plus articles on my bubblew account. I just started writing on this site again to see If I can make a profit like I did on my other website. nice article.

    • profile image

      anonymous 4 years ago

      idk how to write it in a longer form my adviser told me that the article i made was too short

    • profile image

      anonymous 4 years ago

      Your lens on Feature Article is just perfect and very Informative.

    • mcsburlea profile image

      mcsburlea 4 years ago

      great lens, well written

    • profile image

      anonymous 4 years ago

      Great work. Thanks for sharing.

    • profile image

      anonymous 4 years ago

      cheers mate :) that was lots of help. well written!

    • profile image

      prakash-mishra-9212 4 years ago

      Nice work. easy to understand hard to work.

    • profile image

      anonymous 4 years ago

      This is really amazing and helpful! As a young journalist (age 12) it isn't hard for me to do this! But I was really a feature writer, but not that excellent. And so I've read this article, and now I can prove everybody that I can do this! Goodluck to me!

    • nicolekato profile image

      nicolekato 4 years ago

      As a journalist, this post was very helpful.

    • profile image

      anonymous 4 years ago

      Thanks for the tips, they will be of good help for me! :)

    • profile image

      anonymous 4 years ago

      Thanks. Very encouraging and helpful. Been wanting to be an article feature writer... but lack the guts to do it.

    • profile image

      anonymous 4 years ago

      thanks it was helpful. :)

    • profile image

      anonymous 4 years ago

      This helped a lot. thanks

    • jemacb profile image

      jemacb 4 years ago

      Nice and informative. Thanks so much.

    • profile image

      aleesya_aqilah 4 years ago

      thanks for ur tips

    • blestman lm profile image

      blestman lm 4 years ago

      Good jumpstart on making a quality article for a lens

    • profile image

      anonymous 4 years ago

      preetyy good !

    • profile image

      anonymous 4 years ago


    • profile image

      anonymous 5 years ago

      Your text in the CAPTCHA field isn't clear as I'm sure I'm typing in the correct text. Don't you have any other means I can join. Mish

    • profile image

      DavidTucker 5 years ago

      Thank you very much indeed for sharing these wonderful tips. These steps sound simple but very effective.

    • profile image

      anonymous 5 years ago

      Good information! This will really help me to improve!

    • geosum profile image

      geosum 5 years ago

      Lots of good information. I'll keep improving...

    • leibwood profile image

      leibwood 5 years ago

      This lens is amazing and very well thought out. Bookmarked.

    • profile image

      anonymous 5 years ago


    • profile image

      anonymous 5 years ago

      thank you so much.wonderful

    • imagelist lm profile image

      imagelist lm 5 years ago

      Thanks for the great info...

    • profile image

      anonymous 5 years ago

      amazing and helpful explanation! thank you a lot!

    • profile image

      anonymous 5 years ago

      I know where I will be spending my time learning!!! Great stuff! Thanks!

    • pauly99 lm profile image

      pauly99 lm 5 years ago

      Trying to improve my writing skills one article at a time. Doesn't come easy to me.

    • profile image

      anonymous 5 years ago

      Thanks for the information, it is explained well but it would be helpful if there are samples or examples of feature articles.

    • profile image

      myspace9 5 years ago

      Very informative and explained very well on the topic. Thanks for the informtion.

    • profile image

      sitebildz 5 years ago

      Good lens about article writing Sammy!

    • profile image

      anonymous 5 years ago

      @Starzz30: i love ittttttttttttttttttttttttttttttttttttttttttttttttt.

    • profile image

      anonymous 5 years ago

      hooo. That'll surely help.

    • ukprowriter profile image

      ukprowriter 5 years ago

      Great advice. Thanks for sharing

    • flycatcherrr profile image

      flycatcherrr 5 years ago

      "Write first, Clean later" is brilliant advice for writers... and now I've got to go read the book that cleverly has those words for its title. :)

    • audioslaved19771 profile image

      audioslaved19771 5 years ago

      Simple yet informative lens. Thank you for featuring other article writing links.

    • lebanonrealesta1 profile image

      lebanonrealesta1 5 years ago

      hello, i received in the Quest about this lens, i did read it and it is nice

    • lebanonrealesta1 profile image

      lebanonrealesta1 5 years ago

      nice lens , thank for it

    • Didijudy profile image

      Didijudy 5 years ago from Canada

      Great information. Thanks for sharing; will use your advice.

    • CoffeeDude LM profile image

      CoffeeDude LM 5 years ago

      Very useful information. I like the way you organized your information. I will be writing my next article using your advice. Thanks!

    • Sara Dowling profile image

      Sara Dowling 5 years ago

      Thanks for these tips, I hope I can write as well as you one day :)

    • profile image

      Thamisgith 5 years ago

      Thanks for this lens. Lots of good information here.

    • profile image

      anonymous 5 years ago

      I like it very much

    • Starzz30 profile image

      Starzz30 5 years ago

      Very Insightful lens you have presented with plenty of useful tips and resources to ultilize on. Thanks for Sharing!

    • profile image

      anonymous 5 years ago

      very good tips, I've learned a lot. kinda love it!!!!!!


    • profile image

      anonymous 5 years ago

      very good tips, I've learned a lot. kinda love it!!!!!!


    • profile image

      anonymous 5 years ago

      @anonymous: nice! i also kinda like it.............. 3<>

    • profile image

      anonymous 5 years ago

      @anonymous: nice! i also kinda like it.............. 3<>

    • David Stone1 profile image

      David Stone 5 years ago from New York City

      Very good short view for the topic. I get paid for both online and hard copy articles and thought you covered it very well in an easy to follow style. Angel dust!

    • profile image

      anonymous 5 years ago

      it would be a great help to me

    • profile image

      anonymous 5 years ago

      it would be a great help to me

    • montanatravel52 profile image

      montanatravel52 5 years ago

      Extremely informative tips to keep in mind - thanks for a useful and "entertaining" lens!

    • profile image

      yusra1111 5 years ago

      one of the best lenses ever

    • profile image

      anonymous 5 years ago

      That's really great I learned alot, well, it's my first time joining a contest about this.

    • mrsclaus411 profile image

      mrsclaus411 5 years ago

      Thank you for this helpful lens. I'm sure it will come in handy.

    • profile image

      Aunt-Mollie 5 years ago

      Very well done!

    • tobiashk profile image

      tobiashk 5 years ago

      Thanks very helpful lens!

    • John Dyhouse profile image

      John Dyhouse 5 years ago from UK

      Thanks for the information, a really useful resource

    • profile image

      anonymous 5 years ago

      So thankful for the tips in this lens. It's my desire to master feature writing. Thank you.

    • youthministry profile image

      Paul Turner 5 years ago from Birmingham, Al.

      Super helpful! Thanks.

    • molhambakir lm profile image

      molhambakir lm 5 years ago

      nice i will always follow that :D

    • profile image

      anonymous 5 years ago

      nice !!!! :) im glad



    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: ""