ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Three Simple Tips for Writing SEO (Keyword Optimized) Articles

Updated on January 18, 2014

The two main reasons for writing an SEO article include proper indexing by Google and other search engines, and providing information for a target audience. Google categorizes content according to the purpose it is written for, with the aim of providing searchers with relevant information that meets their needs. One way to help search engines achieve this goal is by creating SEO articles.

Keep the following three factors in mind when creating SEO content.

1. Keyword Research

Thorough keyword research is required for writing a search engine-friendly article. You need to know what search terms potential customers will likely use to search for information about your product or service. To determine relevant keywords for articles, you must do a careful keyword research. Begin by brainstorming potential phrases or terms you can think of, come up with as many as you can. Also, visit forums in your industry where people discuss a lot about your niche, you will find many keyword ideas on these platforms.

There are tools that are designed for this purpose, but don’t rely too much on the results they provide. Simply use them as guidelines for research. If you use Google free keyword research tools, you’ll be able to find a bunch of keywords related to your content.

2. Keyword Usage

The aim of writing an SEO article should be producing helpful and informative content that will be of great benefit to your target audience. It must be practical enough for them to implement right after consuming it.

Now, to help Google and other search engines index the articles appropriately so that your potential clients can easily find them on search results, you need to strategically embed the researched keywords in the content. When adding the keywords, make sure the information flows naturally without losing its main concept. To achieve this, vary the keywords by using their synonyms. This will not only make your article SEO-laden but will also make your audience happy to consume it.

3. Areas to Embed Keywords

You don’t just stuff articles with keywords simply because you want them to rank high on Google and other search engines. Google has a rule for integrating keywords in articles and if violated, the content will be blacklisted, and your prospective clients will never see it.

When adding keywords in the content, target these areas: in the URL (a sub URL of the main domain), the article’s title, first paragraph, main body of the article, and in the last paragraph. The total keywords used should not be more than five. Greater than that will make the content look spammy in Google’s eyes, and sound irrelevant to potential customers. To avoid this, use one keyword in the headline, one in the first paragraph, two to three in the main body, and one in the last paragraph. Remember to vary the keywords in order to make writing easy, and to maintain the core message of the content.

Focus on delivering helpful and informative content first instead of worrying about how to add keywords into the articles. You are only using keywords in the content to help Google and other search engines put the information in the right categories, and to make it easy for your potential clients to find them. So focus on providing value for your prospective customers.

Writing SEO content is not as difficult as people perceive it. By simply following the above tips, your articles will not only get indexed correctly for the right keywords, they will also help drive targeted traffic to your website.

Comments

    0 of 8192 characters used
    Post Comment

    • profile image

      Spook SEO 

      4 years ago

      When you write an article for optimize keywords it’s only about how you well you manage keywords in the article. You have to very careful about the article content and make sure that your keywords will adjust well in the article. Keep in your mind that doesn’t use duplicate content in the article.

    • ajagbe4best profile imageAUTHOR

      Sikiru Saeed 

      4 years ago from Ouagadougou, Burkina Faso

      Hey Karan,

      I'm glad you find my article useful.

    • profile image

      Karan Singh 

      4 years ago

      thanks for shearing such a wonderful article with us, after using your ideas the traffic on my website is increased and also money.

    • ajagbe4best profile imageAUTHOR

      Sikiru Saeed 

      4 years ago from Ouagadougou, Burkina Faso

      Hey G.Prince,

      Thanks for the comment and compliment. It means a lot.

    • GreenPrince profile image

      Prince Edike 

      4 years ago from Philippines

      thanks Ajagbe...u re for real

    • manlalakbay88 profile image

      Jethro 

      4 years ago from Taguig City, Philippines

      I love reading your tips! I will definitely apply these to all my future works. Keep writing useful hubs. :)

    working

    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://hubpages.com/privacy-policy#gdpr

    Show Details
    Necessary
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
    Features
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Marketing
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Statistics
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)